The seventh webinar of Indian Association of Amusement Parks & Industries was a grand success.
The webinar was well attended by over 175 members from all across the country.
We thank Mr. Shreyes Menon of Fun City India for the knowledgeable and excellent presentation.
Incorporated in the year 1999, IAAPI is India's Apex Body representing the Amusement, Leisure & Entertainment Industry in India.
Topic: Re-booting our Indoor Amusement Centres
Presenter: Shreyes Menon, DGM Revenue & Procurement - Fun City India
Date & Time: 18/May/2020 4-5pm IST
YouTube:
IAAPI Website: www.iaapi.org
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IAAPI LinkedIn: https://www.linkedin.com/in/iaapi-hq/
4. 4RE-THINKING, RE-WORKING AND RE-WIRING
BUSINESS
STRATEGY
PARTNERS &
STAKEHOLDERS
MODUS
OPERANDI IN STORE
• Collaborate
with
manufactures
• Technology
partners
• Government
Bodies
• Mall operators
• Soft services
providers
• Industry
professionals
• Contactless
experiences
• Enhanced
cleaning
• Staffing & Rota
• Customer
capacity
• COVID incident
protocol
• Personal
protective gear
• Social distancing
• Procurement of
essentials
• Review supply
chain
• Warehouse
operations
• Expert advice on
disinfection and
sanitization
• Manpower
planning
5. 5
Adopting new technologiesDigital
• Communication
• Employee
records
• Training
modules and
certifications
• Checklists
and reports
• Inventory
systems
Online
• Website
• Social media
• App
• Online Store
• Aggregators
Contactless
• Experiences
• Paperless
• E – Receipts
• Payments slip
• E –tickets
• Temperature
checks
• Sanitizing
stations.
• Delivery of
toys
• Pre-booking of
time slots
• Store entry
• Birthday
parties
• Bowling
• Play Areas
• Que line
management
Capacity
6. 6
Day we re-enter our stores - Disinfect, Clean, Sanitize
First Entry
• PPE kit for staff entering the premises
• Visual check for any sign of unauthorised entry, vandalism, pilferages, rodent infestations
• Report findings and initiate any further actions as per protocol for insurance and claims
Fumigation
• Professional sanitizing service provider to enter the premises and complete the procedure
• Government approved chemicals and disinfectant to be used
• Recommended hours before re-entry to be adhered
Cleaning
• Ensure usage of appropriate cleaning solutions on the respective surfaces
• Dust and clean settled dirt on , party rooms
• Cleaning of back house – office, staff room, lockers, janitor and store room
Facilities
• Check electric panels, HVAC, light fixtures, fire safety equipment, pest control
• Back-of-house, CCTV system, UPS system, game servers
• Report any faults found for immediate repair/replacements
Phase 1
9. 9
RE-STARTINGTHE ENGINE
• Guidelines provided by the
Manufacturers, 3rd party inspectors
and local authorities are adhered.
• Technical team to conduct checks,
assess and take required actions to
ensure safety standards are
complied before we re-open.
• Incase of parts required, raise a
requisition immediately.
11. 11RISK ASSESSMENTS
# RISK
DESCRIPTION
RISK MITIGATION PLAN
1 SOCIAL DISTANCING NORMS
PLEXI GLASS COUNTER, HANGING
SIGNAGES, ROUTE MARKS, FOOT
MARKERS, ANNOUCEMENT, REGULATE
CAPACITY, RIGHT TO ADMISSION
2 CONTACTLESS EXPERIENCES
PATNERING WITH TECHNOLOGY
SOLUTIONS PROVIDERS, REVIEW OUR
CONTACT POINTS WITH CUSTOMERS
3 ADMINISTER FIRST AID
CERTIFIED FIRST AIDERS, FACE SHEILD,
OVERALL, GLOVES,APPROPRIATE
SUPPORT.
12. 12
RE- TRAINING
DESIGN
• Social distancing
SOP
• Operational SOP
• Sanitization
• Employee
Conduct
TRAINING
• Updated
Checklists
• Regular store
cleaning and
sanitizing
• Personal hygiene.
• Contactless
experience.
• Scenarios when
norms are not
followed.
CERTIFY
• Documentation
and records to
create the
culture of safe
and hygienic
operations.ASSESS
• Live demo
• Assessments to
be carried out
• Provide feedback
• Adherence to
the required
norms
SCHEDULE
• Equip trainers
• Batch training
• Ascertain medium
13. 13
OPERATIONAL EXCELLENCE ACTION PLAN
Health & Safety
• Incident protocol.
• COVID symptoms
response guidelines.
• Designated isolation
rooms
• First aid room and
equipment.
• Updating evacuation plan
based on new store
layout
• Prepare disaster and
crisis management plan
• Prepare a closing
checklist.
Statutory
• Policies and
waiver
• Review store
licenses, permits
and certificates
are current
• Local government
certifications if
required.
Operations
• Entry and exit
layouts
• Travel paths signages
• Floor signages
installed
• Machine layouts with
dividers
• Barriers
• Sanitizing stations
15. 15
CONTACT POINTS
Entry
Back
of
house
Common
area
Counters
May
GAMES
Soft services
Customers
Employees
Operational hours PlannedControlled
Temperature log
Disinfecting, cleaning & sanitization routinue
Security 2.0
Waste disposal Deep cleaning
Deep cleaning
Troubleshooting
Swipers, buttons
Counter top, railings, dustbins, harness, merchandise
Sanitizing
Preventive
maintenance
Point of sale
Cash
Promotion flyers
Sanitizing
Kiosks
Mobile mock up
Market analysis
Briefing
Sanitizing frequently touched parts
Personal preventive equipment
Seating area
EDC machine, Q managers, railings,
Assets
Masks
Sanitization
Sanitization
Temperature
screening
RIDES
PLAY
AREA
Office, store room, janitor
Merchandise
Sanitizing
Self declaration
Masks
Sanitization
Self declaration
Temperature log
Masks
16. 16
CUSTOMER EXPERIENCE
NEW NORMAL
BASELINE
GOOD
EXPERIENCE
BAD
EXPERIENCE
TOUCH
POINTS
ANTICIPATE ENTER ENGAGE EXIT REFLECT
Home Travelling to
the mall
Walk-in Que Order Pay Play Ride Redeem Pack up Leave Car
Worry
Safe and clean
experience
Digital feedback
Temperature
screening
Store walk-
through
videos
Filling out
forms/waivers
Long Que
Contact
Convenient
Contactless payment
Contactless
PA system
Stay
Updated
Online
purchases
Foot
markers
Pre-booking
In store
policy
signages
Max out
capacity
Cash
Counter shields
Social distancing
dividers
Sanitizing stations
Appreciate their visit
Non-
operational
rides
Visual Merchandising
Non-
operational
games
17. 17
TEST RUN
• Soft launch by an invite only event
• Observe customer behaviour
• Collect feedback and opinions
• Re-evaluate your assumptions based
on feedback
• Improvise from the learnings
EVOLVE
ANALYSE
LISTEN
IMPROVE
18. 18
Business continuity
Create an environment which is safe for customers and employees
Maintain highest standards of cleanliness by driving
this as a cultural shift and regularly review
procedures.
Safe and clean Operations
Observe, analyze and improvise stores to manage
customer experience.Always act upon feedback.
Customer Experience
Maintain norms at back of office, corporate offices
and warehouses. Ensuring goods are sourced from
factories which comply to safety norms. Last mile
due diligence.
Managing the risk
Always keep a tab on developments, updates and
changes going around us, to improvise and evolve.
Stay Updated