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10 Ideas for aBetter

LinkedIn
Banner Image
When creating your LinkedIn Company Page,
many of the design elements are out of your control.
For example, when you upload your logo, it always
gets displayed in that little white rectangle.
HubSpot
Home

Careers

Product

And when you add your company’s name, it always
appears in a dark font to the right of you...
HubSpot
Home

Careers

Product

But then there’s
THIS space,
HubSpot
Home

Careers

Product

which is reserved for

your banner image.
According to LinkedIn, your
banner image should be
646 pixels wide

646 pixels
According to LinkedIn, your
banner image should be

646 pixels wide by 220 pixels tall
646 pixels

220 pixels
Other than that, what you
decide to do with your
banner image is, well ...
646 pixels

220 pixels
Other than that, what you
decide to do with your
banner image is, well ...

Up to You
Here are 10 ideas to help
you get those creative
juices flowing.
1

CELEBRATE A RECENT
ACCOMPLISHMENT OR
COMPANY MILESTONE.
(Example: Kellogg’s Company Page)
2

LET YOUR PRODUCTS
DO THE TALKING ...
(Example: Dyson’s Company Page)
... OR THE ROCKING.
(Example: Gibson’s Company Page)
3

HIGHLIGHT SOMETHING
SPECIFIC THAT SETS
YOUR COMPANY APART.
(Example: Apple’s Company Page)
4

PUT YOUR
COMPANY CULTURE
ON DISPLAY.
(Example: Moz’s Company Page)
5

SHOW OFF YOUR
OFFICE SPACE.
THE INSIDE ...
(Example: Google’s Company Page)
... OR THE OUTSIDE.
(Example: Facebook’s Company Page)
6

VISUALIZE A
COMPANY TAGLINE
OR SLOGAN.
(Example: Zendesk’s Company Page)
7

PROMOTE AN
UPCOMING EVENT OR
PRODUCT RELEASE.
(Example: The Weinstein Company’s Company Page)
8

SET THE SCENE FOR
YOUR FOLLOWERS.
DO THEY USE YOUR
PRODUCT OR SERVICE
INSIDE ...
(Example: LinkedIn’s Company Page)
... OR OUTSIDE?
(Example: The North Face’s Company Page)
9

LET THE WORLD KNOW
THAT YOU’RE HIRING.
(Example: Taco Bell’s Company Page)
10 MAKE IT EASY FOR

PEOPLE TO CONTACT
YOU.
(Example: HubSpot’s Company Page)
Pssst. Feel free to give us a call.

(Example: HubSpot’s Company Page)
Want to learn more about perfecting your
LinkedIn Company Page?
Want to learn more about perfecting your
LinkedIn Company Page?

Click to download our FREE
visual guide, checklist, & Lin...
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10 Ideas for a Better LinkedIn Banner Image

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Learn more about improving your LinkedIn Company Page with our new visual guide and LinkedIn "Pro Tip" checklist. We've also included image templates so you can be sure all of the images you upload to LinkedIn have the proper dimensions.

Download the visual guide, checklist, and templates here: http://bit.ly/1bZLiwM

Published in: Social Media, Marketing
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10 Ideas for a Better LinkedIn Banner Image

  1. 1. 10 Ideas for aBetter LinkedIn Banner Image
  2. 2. When creating your LinkedIn Company Page, many of the design elements are out of your control.
  3. 3. For example, when you upload your logo, it always gets displayed in that little white rectangle.
  4. 4. HubSpot Home Careers Product And when you add your company’s name, it always appears in a dark font to the right of your logo.
  5. 5. HubSpot Home Careers Product But then there’s THIS space,
  6. 6. HubSpot Home Careers Product which is reserved for your banner image.
  7. 7. According to LinkedIn, your banner image should be 646 pixels wide 646 pixels
  8. 8. According to LinkedIn, your banner image should be 646 pixels wide by 220 pixels tall 646 pixels 220 pixels
  9. 9. Other than that, what you decide to do with your banner image is, well ... 646 pixels 220 pixels
  10. 10. Other than that, what you decide to do with your banner image is, well ... Up to You
  11. 11. Here are 10 ideas to help you get those creative juices flowing.
  12. 12. 1 CELEBRATE A RECENT ACCOMPLISHMENT OR COMPANY MILESTONE.
  13. 13. (Example: Kellogg’s Company Page)
  14. 14. 2 LET YOUR PRODUCTS DO THE TALKING ...
  15. 15. (Example: Dyson’s Company Page)
  16. 16. ... OR THE ROCKING.
  17. 17. (Example: Gibson’s Company Page)
  18. 18. 3 HIGHLIGHT SOMETHING SPECIFIC THAT SETS YOUR COMPANY APART.
  19. 19. (Example: Apple’s Company Page)
  20. 20. 4 PUT YOUR COMPANY CULTURE ON DISPLAY.
  21. 21. (Example: Moz’s Company Page)
  22. 22. 5 SHOW OFF YOUR OFFICE SPACE.
  23. 23. THE INSIDE ...
  24. 24. (Example: Google’s Company Page)
  25. 25. ... OR THE OUTSIDE.
  26. 26. (Example: Facebook’s Company Page)
  27. 27. 6 VISUALIZE A COMPANY TAGLINE OR SLOGAN.
  28. 28. (Example: Zendesk’s Company Page)
  29. 29. 7 PROMOTE AN UPCOMING EVENT OR PRODUCT RELEASE.
  30. 30. (Example: The Weinstein Company’s Company Page)
  31. 31. 8 SET THE SCENE FOR YOUR FOLLOWERS.
  32. 32. DO THEY USE YOUR PRODUCT OR SERVICE INSIDE ...
  33. 33. (Example: LinkedIn’s Company Page)
  34. 34. ... OR OUTSIDE?
  35. 35. (Example: The North Face’s Company Page)
  36. 36. 9 LET THE WORLD KNOW THAT YOU’RE HIRING.
  37. 37. (Example: Taco Bell’s Company Page)
  38. 38. 10 MAKE IT EASY FOR PEOPLE TO CONTACT YOU.
  39. 39. (Example: HubSpot’s Company Page)
  40. 40. Pssst. Feel free to give us a call. (Example: HubSpot’s Company Page)
  41. 41. Want to learn more about perfecting your LinkedIn Company Page?
  42. 42. Want to learn more about perfecting your LinkedIn Company Page? Click to download our FREE visual guide, checklist, & LinkedIn Company Page image templates. DOWNLOAD NOW

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