The United States hotel industry enjoyed another month of impressive performance. Here are five things to know about October data from STR, parent company of Hotel News Now.
5 THINGS TO KNOW ABOUT U.S. OCTOBER PERFORMANCE DATA
1. 4.3%
The annualized demand growth rate for
group rooms is +4.3%, the strongest
growth rate since January 2012.
RevPAR year to date was up 8.4%, the
strongest October YTD increase ever.
OCT.
J F M A M J J A S N D
HOTEL
Room demand
grew by 6.3%.
Previous Months
RevPAR was the strongest performance
for any October ever (+10.1%).
Occupancy was up 5.3% to 68%.
ADR was up 4.6%.