reasons
your
organisation
should use
microblogging
17
highq.com
What is
microblogging?
highq.com
highq.com
What is
microblogging?
The concept of microblogging
was popularised by social
networks such as Facebook and
Twit...
They gave their users the ability
to post status updates or “Tweets”
that are quick to post, easy to
read and accessible f...
If we take these same principles
and apply them to the enterprise,
what benefits can we derive from
enterprise social netwo...
highq.com
And, more specifically, what are
some of the ways in which we can
use enterprise microblogging?
1
Encourage connections
across organisational
boundaries
highq.com
Discover, follow and connect with people in
the organisation with similar interests to you.
1
highq.com
Encourage connecti...
2
highq.com
Follow thought
leaders and experts
Learn from their experience
and expertise in particular
areas of practice or industries.
highq.com
2Follow thought
leaders...
3
Share ideas
highq.com
Promote a culture of innovation and progressive thinking.
3
Share ideas
4Have group discussions
highq.com
Have group discussions
Facilitate vibrant communities of
practice by encouraging group
discussions around hot topics which...
5 Ask for feedback
highq.com
5 Ask for feedback
Get input from a
wider group of
people much more
quickly than you
would ordinarily.
highq.com
6
Reduce email overload
highq.com
No more “Reply all”
email threads to distract
and disrupt you.
highq.com
6
Reduce email overload
7
Share a link or update
highq.com
Instantly disseminate information
and promote knowledge sharing.
highq.com
7
Share a link or update
8
Find
expertise
quickly
highq.com
Don’t just search
user bios for
someone with the
expertise to answer
your question
- ask!
highq.com
8
Find
expertise
quick...
9
Socialise documents
and files
highq.com
Gather all comments
and feedback in one
place without clogging
up everyone’s inboxes.
highq.com
9
Socialise documents
and ...
10
highq.com
Post team updates & news
10
Post team updates & news
Share news in a centralised location which can
be opened up to a wider audience when needed.
h...
11
highq.com
Share current awareness
Create a channel for sharing current
awareness updates in real-time.
highq.com
11
Share current awareness
12
highq.com
Participate in firm-wide
discussions
Discover people and knowledge
outside of your normal sphere.
highq.com
12Participate in firm-wide
discussions
13
Ask a question
?highq.com
Someone out there
knows the answer!
highq.com
13
Ask a question
?
14
Share a photo
or image
highq.com
Convey complex ideas or
problems with an image
and help people visualise
what you are talking about.
highq.com
14
Share a ...
15
Like something
highq.com
Help promote the
best or most valuable
content by “liking” it.
highq.com
15
Like something
16
Broadcast your
working life
highq.com
16
Broadcast your
working life
highq.com
Work out in the open
and give other people
an insight into what
you’re doing.
Gain a
peripheral
vision
highq.com
17
17
Gain a
peripheral
vision
highq.com
Get an understanding of
what people are working on
across the organisation and
what ...
Learn more…
The complete guide to
microblogging for the
enterprise
Download
highq.com
highq.com



info@highq.com
!
@HighQ
highq.com
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17 reasons your organisation should use microblogging

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This quick guide suggests ways you can use microblogging to improve communication across your business and help your colleagues to build connections, easily share ideas and information, and break down organisational boundaries.

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17 reasons your organisation should use microblogging

  1. 1. reasons your organisation should use microblogging 17 highq.com
  2. 2. What is microblogging? highq.com
  3. 3. highq.com What is microblogging? The concept of microblogging was popularised by social networks such as Facebook and Twitter in the mid-late 2000s.
  4. 4. They gave their users the ability to post status updates or “Tweets” that are quick to post, easy to read and accessible for all. highq.com The concept of microblogging was popularised by social networks such as Facebook and Twitter in the mid-late 2000s. What is microblogging?
  5. 5. If we take these same principles and apply them to the enterprise, what benefits can we derive from enterprise social networks? highq.com
  6. 6. highq.com And, more specifically, what are some of the ways in which we can use enterprise microblogging?
  7. 7. 1 Encourage connections across organisational boundaries highq.com
  8. 8. Discover, follow and connect with people in the organisation with similar interests to you. 1 highq.com Encourage connections across organisational boundaries
  9. 9. 2 highq.com Follow thought leaders and experts
  10. 10. Learn from their experience and expertise in particular areas of practice or industries. highq.com 2Follow thought leaders and experts
  11. 11. 3 Share ideas highq.com
  12. 12. Promote a culture of innovation and progressive thinking. 3 Share ideas
  13. 13. 4Have group discussions highq.com
  14. 14. Have group discussions Facilitate vibrant communities of practice by encouraging group discussions around hot topics which are discoverable for future reference. highq.com 4
  15. 15. 5 Ask for feedback highq.com
  16. 16. 5 Ask for feedback Get input from a wider group of people much more quickly than you would ordinarily. highq.com
  17. 17. 6 Reduce email overload highq.com
  18. 18. No more “Reply all” email threads to distract and disrupt you. highq.com 6 Reduce email overload
  19. 19. 7 Share a link or update highq.com
  20. 20. Instantly disseminate information and promote knowledge sharing. highq.com 7 Share a link or update
  21. 21. 8 Find expertise quickly highq.com
  22. 22. Don’t just search user bios for someone with the expertise to answer your question - ask! highq.com 8 Find expertise quickly
  23. 23. 9 Socialise documents and files highq.com
  24. 24. Gather all comments and feedback in one place without clogging up everyone’s inboxes. highq.com 9 Socialise documents and files
  25. 25. 10 highq.com Post team updates & news
  26. 26. 10 Post team updates & news Share news in a centralised location which can be opened up to a wider audience when needed. highq.com
  27. 27. 11 highq.com Share current awareness
  28. 28. Create a channel for sharing current awareness updates in real-time. highq.com 11 Share current awareness
  29. 29. 12 highq.com Participate in firm-wide discussions
  30. 30. Discover people and knowledge outside of your normal sphere. highq.com 12Participate in firm-wide discussions
  31. 31. 13 Ask a question ?highq.com
  32. 32. Someone out there knows the answer! highq.com 13 Ask a question ?
  33. 33. 14 Share a photo or image highq.com
  34. 34. Convey complex ideas or problems with an image and help people visualise what you are talking about. highq.com 14 Share a photo or image
  35. 35. 15 Like something highq.com
  36. 36. Help promote the best or most valuable content by “liking” it. highq.com 15 Like something
  37. 37. 16 Broadcast your working life highq.com
  38. 38. 16 Broadcast your working life highq.com Work out in the open and give other people an insight into what you’re doing.
  39. 39. Gain a peripheral vision highq.com 17
  40. 40. 17 Gain a peripheral vision highq.com Get an understanding of what people are working on across the organisation and what issues they are facing.
  41. 41. Learn more… The complete guide to microblogging for the enterprise Download highq.com
  42. 42. highq.com
 
 info@highq.com ! @HighQ highq.com

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