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Research Methods in Social Psychology I hope this works ..
Quiz ,[object Object]
Quiz ,[object Object]
Quiz ,[object Object]
Quiz ,[object Object]
Quiz ,[object Object]
Is Common Sense Enough? ,[object Object],[object Object]
Why bother with “Science”? ,[object Object],[object Object]
It’s all just common sense… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Bias in Research ,[object Object],[object Object],[object Object]
So How do we Study Social Psychology? ,[object Object],[object Object]
Testing Theories and Hypotheses ,[object Object]
Correlational Research ,[object Object],[object Object]
Correlational Research ,[object Object]
Correlational Research ,[object Object]
Correlational Research ,[object Object]
Correlation: A Tasty Example ,[object Object]
Correlational Research ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
[object Object]
Experimental Research ,[object Object],[object Object],[object Object],[object Object],[object Object]
Experimental Research ,[object Object],[object Object],[object Object],[object Object]
Experimental Research ,[object Object]
Experimental Research ,[object Object],[object Object]
Experimental Research ,[object Object]
Experimental Research ,[object Object],[object Object],[object Object]
Operational Definitions are Important! ,[object Object],[object Object],[object Object]
Validity ,[object Object],Number of hits Aggression Measure of construct How much does our measure… measure our construct?
Validity number of hits Aggression What we are measuring Error What we aren’t measuring
Reliability ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evaluating Research ,[object Object]
Evaluating Research ,[object Object]
Evaluating Research ,[object Object]
Evaluating Research ,[object Object]
Experimental Research – Interpreting Results ,[object Object],Smoking Hot! Average Kind Rude Date?   Date? Date?   Date?
Experimental Research – Interpreting Results Likelihood to Date (Higher Scores =  Greater Likelihood) Interaction : when the effect of one IV on the DV, depends on the value (or level) of the other IV
Experimental Research – Interpreting Results Likelihood to Date (Higher Scores =  Greater Likelihood) Main Effect : when an IV has an effect of similar magnitude and direction across levels of the other IV
Experimental Research – Interpreting Results Likelihood to Date (Higher Scores =  Greater Likelihood)
Experimental Research – Interpreting Results Likelihood to Date (Higher Scores =  Greater Likelihood)

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C:\fakepath\3 method student_fa10

  • 1. Research Methods in Social Psychology I hope this works ..
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  • 29. Validity number of hits Aggression What we are measuring Error What we aren’t measuring
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  • 36. Experimental Research – Interpreting Results Likelihood to Date (Higher Scores = Greater Likelihood) Interaction : when the effect of one IV on the DV, depends on the value (or level) of the other IV
  • 37. Experimental Research – Interpreting Results Likelihood to Date (Higher Scores = Greater Likelihood) Main Effect : when an IV has an effect of similar magnitude and direction across levels of the other IV
  • 38. Experimental Research – Interpreting Results Likelihood to Date (Higher Scores = Greater Likelihood)
  • 39. Experimental Research – Interpreting Results Likelihood to Date (Higher Scores = Greater Likelihood)