2. The preliminary task for this is to produce a college magazine
cover and contents page.
Audience research is essential to producing a magazine as it
allows the producer to know what sort of things it’s readers will
be interested in. Producers will also use demographic and
psychographics and VALs to profile their readers.
This chart is a basic chart used to categorise the different VALs.
3. In order to conduct my own audience research I composed
together a questionnaire consisting of 15 questions. I asked
around 11 people. In the survey I asked people what their
favourite sport, band, TV show, film, book and celebrity was
as well as their preferred music style and clothing style. I also
asked about their favourite hobbies or activities, what
magazines they’re currently reading and what colours were
their most preferred. I also displayed 5 different type fonts
and asked them to pick their favourite. I did this so that I knew
what sort of content could go into the magazine that would
interest the readers. I also asked them their age and what
they would expect to see in a college magazine. This also
allows me to know what is expected to be found. It also
allows me to know what sort of type fonts and colours the
readers are attracted to.
4.
5. Results Music Style Rock Clothing Style
Heavy Metal
Dance
casual
Techno
Favourite Sport Formal
Karate Classical
Goth
Netball R&B
Japaneese
Pop Retro
Baseball
Indie Floral
None
Rap
Badmington Other
Horse riding
Quidditch Favourite Hobbies & Activites Favourite TV Show
Big bang theory
Gaslight Anthem
Favourite Band Reading Friends
Queen
None
NCIS
None Guides
Guitar Top gear
Slayer
TV
QI
Greenday Writing
Family guy
Blink 182
None
Guns and roses
The Killers 50 shades of grey
Faavourite Book
Avenged Sevenfold a tale of 2 cities
none
Favourite Film Red eye charlie and chocolate
Lord of the rings factory
All
remember me
Poison Study
jonny english
Private Peaceful
inception
Lord of the rings
titanic
terminator
Jaken Favourite Celebrity
The simpsons movie
none
These results from the survey allow me to
bob Dylan
Axl Rose
understand the reader, and what sort of things Rowan Atkinson
they like and don’t like. Cilliam Murphy
Gordan Ramsey
6. Prefered typefont Prefered Colours
Red
Blue
A
Yellow
B
Green
C
Orange
D
Purple
E
Pink
White
Black
The five type fonts that could be Grey
selected from were:
A. (Blackadder ITC) Prior Age
B. (Colonna MT) Prior
16
C. (Forte)Prior
0 0
1 17
(Jokerman) Prior
3
D. 7 18
E. (Matura MT Script)Prior
19+
NA
Magazines currently reading
None These results allow me to know how to design
Guiding may
My little pony
my magazine. I’m able to know what sort of
Kurang type font the reader prefers, what sort of
colours they prefer, what age group they are
and what sort of magazines they’re already
reading. This means I can conduct more
research into these types of magazines and
then base my own magazine on them.