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Oracle in the 2014 edition of its Open World rolled out new database public cloud service with its DBaaS offerings, but this is just a piece in each company's technological architecture. Businesses still have the need to create a Private cloud and discover the driver to create it; Wether it is a measured service,consolidation or rapid provisioning, finding this driver will be the initial building block for it. This presentation will give you an insight on how a Private Cloud is architected, how the service catalog is the most important brick and how get the benefit of this upcoming era of Databases.