The document introduces Evvolu, a personal development app that aims to help users live up to their full potential through planning tools, to-do lists, scheduling, and goal tracking. It analyzes the problems of poor time management and lack of accountability among teenagers and young adults. The app solution, called Evo, will help users plan their lives and stay accountable to their goals. Key features include full planning tools, to-do lists, schedules, habit tracking, and personalized progress reports. The target markets are teens, young adults, and health professionals who can use the app to enhance their practices. The founders are seeking $50,000 to develop an MVP and scale up the app through marketing and launch strategies.
2. "Acknowleding you have areas to work on...is
an admission that you have more potential."
- Carrie Cheadle
Mission Statement
…to help you live to your fullest potential by using
technology to enhance, not distract.
3. Problem
• Many teenagers and young adults have poor
time management and work ethic because
they’re not held accountable
Solution
• Evvolu’s Evo will help you plan your life and
hold you accountable for your goals and dreams
4. Features
• Full fledged planning tool, with optional pre-generated plans
• Manages to-do list, simple tasks, habits, and long term goals
• Sleek schedule, with before & after notification system
• Personalized reports that illustrate accomplishment journey
5. Market• Personal development market
• Est. 11 Billion Dollars
• Beta Test Market: Fitness and Nutrition
• Est. 15 Billion Dollars
6. Target• Teens, 13-17
• Families can empower their kids to build good habits
early on
• Young Adults, 18-28
• Manage school and job easily, and thrive in a less
structured environment
• Health Professionals (Paid Users – $20/mo)
• Utilize Evvolu suite to enhance their practice
7. Cost to
Revolutionize Success
Ask
• $50,000
• Attain team of developers to create MVP and scale (40k)
• Towards maintenance feedback program for Sept. MVP Launch (2k)
• Marketing (8k)
8. Launch &
Scale
The Launchpad
• Acquire pre-sales of minimum 50 trainers / Nutritionists (Aug 1st)
• Develop CUNY-wide campus ambassador program
• Provide seminars in Middle & High Schools
• Social Media & NYC person-to-person Marketing
