Highly Effective Ways to Successfully Tackle Checkout Abandonments
Demo_BlueSnap_3-28-14
1. Why BlueSnap?
Start Demo
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
2. Convert more shoppers to buyers.
BlueSnap:
A smarter payment gateway
A smarter payment gateway:
Intelligent payment routing
Integration on your terms with dynamic checkout
pages or APIs
Dynamically generated checkout pages in 180
countries with 60+ currencies & 29 languages
optimized for any device
Additional services as your business grows:
Localized shopping experience with 110 payment
types
Award-winning Smart Subscription technology
Dynamic eCommerce tools—catalog management,
full support for digital distribution, and free trials,
coupons, and up-sells at checkout
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
3. Convert more shoppers to buyers.
Intelligent Routing:
Multiple Processors
Shopper
Acquiring
Bank
Failover
Subscription Retry
5-10% Uplift from
failover transactions
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
4. Convert more shoppers to buyers.
Intelligent Routing: Failover
1. Shopper orders
through BlueSnap
Shopper
Acquiring
Bank
Failover
Subscription Retry
5-10% Uplift from
failover transactions
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
5. Convert more shoppers to buyers.
2. BlueSnap sends
the transaction to
the best acquiring
bank for the
transaction
Shopper
Acquiring
Bank
5-10% Uplift from
failover transactions
Intelligent Routing: Failover
Failover
Subscription Retry
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
6. Convert more shoppers to buyers.
3. The bank rejects
the transaction
Acquiring
Bank
Shopper
5-10% Uplift from
failover transactions
Intelligent Routing: Failover
Failover
Subscription Retry
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
7. Convert more shoppers to buyers.
4. BlueSnap will
then send the
transaction to
another acquirer
Shopper
Acquiring
Bank
5-10% Uplift from
failover transactions
Intelligent Routing: Failover
Failover
Subscription Retry
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
8. Convert more shoppers to buyers.
5. The acquiring
bank accepts the
transaction and
BlueSnap notifies
the shopper
Shopper
5-10% Uplift from
failover transactions
Intelligent Routing: Failover
Acquiring
Bank
Failover
Subscription Retry
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
9. Convert more shoppers to buyers.
Intelligent Routing:
Subscriptions Retries
1. The renewal of the subscription is
sent to the acquiring bank for re-
charge (same acquirer as the first
charge)
Acquiring
Bank
Failover
Subscription Retry
BlueSnap retry
mechanism saves
20-40% of initially
declined purchases
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
10. Convert more shoppers to buyers.
Intelligent Routing:
Subscriptions Retries
2. BlueSnap will wait 5 / 10 / 14
days* and automatically resend
the transaction for processing
* Tested best period for retries success
Acquiring
Bank
BlueSnap retry
mechanism saves
20-40% of initially
declined purchases
Failover
Subscription Retry
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
11. Convert more shoppers to buyers.
Intelligent Routing:
Subscriptions Retries
3. The transaction
is successful this
time and
BlueSnap notifies
the shopper via
email
Shopper
Acquiring
Bank
BlueSnap retry
mechanism saves
20-40% of initially
declined purchases
Failover
Subscription Retry
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
12. Convert more shoppers to buyers.
BuyNow Page or iFrame
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
Checkout embedded in page… …or new window
13. Convert more shoppers to buyers.
Customize with API
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
14. Convert more shoppers to buyers.
Client-Side Encryption
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
This drastically simplifies your PCI compliance
scope when you are hosting your own custom
checkout pages using our APIs.
Encrypt sensitive credit card data in the shopper’s
browser before sending it to your server.
15. Convert more shoppers to buyers.
Continue Shopping
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
16. Convert more shoppers to buyers.
In-Game Purchase
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
17. Convert more shoppers to buyers.
In-Game Purchase
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
18. Convert more shoppers to buyers.
Full Localization
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
19. Convert more shoppers to buyers.
Local, local, local (USA)
USA Germany Russia Netherlands
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
20. Convert more shoppers to buyers.
Local, local, local (Germany)
USA Germany Russia Netherlands
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
21. Convert more shoppers to buyers.
Local, local, local (Russia)
USA Germany Russia Netherlands
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
22. Convert more shoppers to buyers.
Local, local, local (Netherlands)
USA Germany Russia Netherlands
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
23. Convert more shoppers to buyers.
Optimized for any Device
Desktop Tablet Mobile
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
24. Convert more shoppers to buyers.
Payment Methods
15-20% Uplift with localized checkout / alternative payment methods
21 Countries 189 Countries 23 Countries
43 Countries52 Countries23 Countries
China Singapore Netherlands
Bank
TransfersBrazil Argentina 43 Countries
NetBanking
ItalyIndia 16 Countries
10 CountriesDenmark Germany
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
25. Convert more shoppers to buyers.
eCommerce Tools
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
Up-Sells
Cross-Sells
Post Sale Promotions
Digital Distribution
Dynamic Couponing
Increase
Order
Value!
26. Convert more shoppers to buyers.
Shopping Cart Integrations
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
Integrate third-party shopping carts with BlueSnap
gateway
27. Convert more shoppers to buyers.
Smart Subscriptions
Build your ideal subscription model
Add custom options
Trial with standard
subscription
Initial charge followed
by subscription
Custom plan
Pay per use
Standard subscription
Yearly
Semi Annually
Quarterly
Every 2 months
Monthly
Every 2 weeks
Weekly
Daily
+ Add upgrades/up-
sells
+ Add promotions
Define override price
per shopper
+ Add global payment
methods (other than
CC & PayPal)
Set grace period
Set max number of
days
Set max cycle limit
Set max charge limit
+ Recurring coupon
+ One-time coupon
Choose your
type of plan
Choose your
recurring cycle
That’s it!
Let BlueSnap
do the rest!
Automatic Retries
Email reminders to
update subscriptions
High processing
success rates, globally
Automation of
accepting local
payment methods that
are NOT naturally
recurring
Processor failover for
initial subscription
purchases
An array of APIs to
manage your recurring
plans
Shopper control panel
with upgrades and
plan changes
And more…
1
3
2
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
28. Convert more shoppers to buyers.
Smart Subscriptions
Breaching global & card only barriers
How do Automated Subscription Reminders work?
Automated Subscription Reminders let you activate
your subscriptions with any payment method, even
those that do not support recurring payment cycles.
When It’s time to renew, we will send you a reminder
email. This email will contain a direct link to easily
confirm and renew your order for an additional
subscription cycle.
Subscription
Renewal
Email
Reminder
Order
Page
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
29. Convert more shoppers to buyers.
SnapConsole
Designed with you in mind
Your support team can easily manage
shopper requests.
Your design team can optimize the
payment funnel.
Your business team has the tools to
increase sales.
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
30. Convert more shoppers to buyers.
SnapConsole
Designed with you in mind
Your support team can easily manage
shopper requests.
• Refund, cancel or re-activate orders
• View all shopper data
• Search by an array of data to find
orders
• And more…
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
31. Convert more shoppers to buyers.
SnapConsole
Designed with you in mind
Your design team can optimize the
checkout funnel.
• Test different checkout designs and
layouts
• Brand your entire checkout funnel
• Enable global payment options
• And more…
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
32. Convert more shoppers to buyers.
SnapConsole
Designed with you in mind
Your business team has the tools to
increase sales.
• Easy to use product catalog to add up-
sells & cross-sells
• Dozens of reports to track and optimize
the checkout funnel
• Coupon management
• And more…
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway
33. Convert more shoppers to buyers.
Innovative Customers
Why BlueSnap
Intelligent Payment Routing
Integration on your terms
Local Currency & Language
Mobile Optimization
Payment Methods
eCommerce Tools
Smart Subscriptions
BlueSnap Customers
SnapConsole
+somuchmoreASmarterGateway