Discover how digitize your garden center

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Premier White Label
e-garden designer
software
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Digitize your Garden Center
Boost your Revenues
www.mygardendesigner.com

2. Why Paysagea ?
Our Value Proposition :
We help you digitize your Garden Center with our "My Garden Designer" software that allows you
to digitally transform your various points of contact with your prospects.
Your stores and your websites become effective points of sale allowing you to significantly increase
the average basket, by enhancing the customer experience.
Your Concerns :
Non-homogeneous and insufficient Average Basket, unsuitability of the plants chosen by the
customer, risk of disappointment, need to engage and retain the prospect (Internet user or store
visitor)...
Your Objective :
Increase the consumer’s basket without her feeling forced, and even with her direct and active
collaboration online and/or with the bespoke advice of your on-store sales staff
Our Software :
A garden design online tool installed as a white label on your website and/or on terminals or tablets
within your stores.
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3. For Which Results ?
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 13% increase of swing rate in less than 4 months
 200% increase of average sale basket by 200%
 Collection of high-quality data about the outdoor projects of clients
(timeline, budget, inspirations)
 25% improvement of customer satisfaction in store among the network of
gardencenters
From enhancement of user experience to full digital transformation of
your Garden Centers !

4. The New Modes of Consumption
Impact of e-commerce and digital tools :
Lines are blurring between online and offline experience…
How to catch
these consumers ?

5. How it works
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1. Internet User
wishing to
upgrade her
garden
Project
3. She validates her « Shopping list »…
Jardinerie
Plan d’installation
2. She goes to your WebSite
and uses MyGardenDesigner
to project herself into her
new garden
4. It is delivered
to her home…
… or as Click & Collect…
GardenCenter
… with or without
advice from a staff
member
A. Case of an internet user visiting your website :

6. How it Works
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1. The store
visitor drives
to the Garden
Center
Projet
3. The Visitor drives
back home with his
purchases +
Implantation map…
and the right advices
for planting !
Implantation Map
2. The Visitor design his own garden on a Terminal or
on a tablet with a staff member…
B. Case of a Store Visitor with or without specific project :
GardenCenter

7. Our White Label Solution adapted to
your own chain of garden centers
and fully integrated into your
information system
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8. Your WEBSITE
Our Offer
1) On Your Website : the customer accesses the tool directly from your e-
commerce site or catalog.
The customer uploads his photo and designs himself his own garden (15 min).
He then chooses from the recommendation of suitable plants and objects,
determined using a proprietary algorithm and depending on his location.
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CREEZ VOTRE JARDIN
Comme un paysagiste
Avec MyGardenDesigner

9. Our Offer
2) In Store: The customer uses a connected terminal and designs his
own garden with the photo provided (on a mobile phone, usb key, etc.)
He creates his garden project independently, and/or is advised
by a salesperson (same process as in IKEA Stores for designing
kitchens).
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10. Notre offre
3) The Customer:
Order online… or finalize order instore with a staff
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Choice of delivery mode
Mon magasin
YOUR SITE
Click and Collect

11. Un assistant DIY
SMART : After placing his order, the customer receives by email his list of
personalized plants, your maintenance advice and his detailed planting map.
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12. Why Integrate
My Garden Designer
to your Website and
marketing tools ?
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13. White Label Integration
On Sales/Revenues Point of view:
►Boost your Revenues and increase the Average Basket thanks to customers
reassured of their choices.
►Differentiate yourself from the competition and get ahead of the Competition.
►Enhance the Customer’s experience on site with a positive and proven impact on the
Swing Rate.
► Build customer loyalty by offering expert advice and follow-up:
Ex: customer who has created a garden with old roses and foxgloves => email
targeting.

14. White Label Integration
Marketing & Communication :
►Give an innovative image to your brand.
►Reach new customers (32% are novice
gardeners).
►Communication tool that will be all the rage in
press relations and will give you an image of
specialist and expert advisor.
►Boost Social Media by sharing projects of your
customers and create a community : Forum,
games/contests, challenge…
►A transversal communication tool: web,
physical network…
► Build the loyalty of your customers by offering
targeted and relevant newsletters.
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15. White Label Integration
Technically speaking :
► A ready-to-use tool (<2 months leadtime), having already proven itself (for more
than 6 years), and fully customizable (in white label)
►A team of experts at your service with a dedicated support.
►High quality webhosting for a guaranteed service.
►An all-inclusive and à la carte service, no need for additional staff.
Only one upload per month (file and photos of new products and promotions),
everything else is taken care of: catalog update, flow monitoring, server control, etc.
► A constantly evolving system, with new features that can be made available
automatically (depending on the tariff options chosen)
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16. White Label Integration
Financially speaking :
►A self-financing tool by highlighting products, increasing the average basket,
building customer loyalty...
►A controlled and quick Return On Investment (less than 12 months)
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17. Our white label achievements
(since 2018)
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https://youtu.be/gKiH8-rCynY
Our award-winning tool
silver palm 2019 for Promojardin Fair in
service innovation category.
https://paysage.botanic.com/

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Our white label achievements
(since 2019)
https://monjardinpardelbard.delbard.fr/

19. Presentation of
My Garden Designer
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20. 1st online landscaping site launched in 2014:
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More than 100.000 users per year !
Two B-to-C sites:
www.virtualgardenplanner.com (in english)
www.monjardinmaterrasse.com (in french)
Our Tool: Premier Online
Landscaping Software
New technologies (augmented
reality) allow individuals to self-
simulate projects (example of IKEA
kitchens).
We were the first to have the idea of
adapting these technologies to the
development of the Gardens…

21. Example on actual online design
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Quick : average creation time: 15 min.
Example of a before/after creation

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Frédéric MORISSET
Paysagea S.A.S.
+33 6.63.70.52.64
frederic.morisset@paysagea.fr
Premier e-garden designer software
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www.mygardendesigner.com