2. “The Live Coffee Experiences“
Shakaowat Hossain 142-11-3865
Forhad Bin Rahman 142-11-3889
Emran Hossain 142-11-3868
3. “Live Coffee”-
‘Live Coffee” will be a unique concept
providing good quality coffee with fair
price.
Will offer different flavor coffee, better
environment and relaxed atmosphere.
Will have extra food item for consumer
interest.
Taken experiences from a
professional.
4. ‘Live Coffee’ aims to serve good quality
coffee from our coffee shop with good
environment. Providing a selection of the
finest coffee all over Mohammadpur at
comfortable price.
Objectives
5. Geographic- Mohammadpur, Dhaka-1207
Demographic- People between the age of 18-50 years
(Young, Working, Professional, Students, Shoppers)
Psychographic- Peoples looking for an informal place.
Market Segmentation
13. Competitor classification
Strong vs Weak
Gloria Jeans Open coffee
shop
Close vs Distant
Café Selfie Intellectual
Monument
Good vs Bad
Espresso café Sharma house
20. Take Away
Live coffee will ensure good
environment, well behave for take
coffee and other foods.
Will have good management team
with good qualification.
Live Coffee will take experiences from
a professional.
Will be a great coffee shop in future.