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A VISUAL PRESENTATION BY SALESCLUES.COM
CREATED BY INSTREAM.IO TEAM
www.instream.io
www.salesclues.com
ON A BUSINESS
MEETING?
HOW TO WIN
YOUR CLIENT’S
AFFECTION
STEP 2
PRESSURE
GOOD SALES PERSON = ADVISOR
ABILITY TO LISTEN
AND SENSITIVITY
COMFORT
TO DESCRIBE
A PROBLEM
SMOOTH
COMMUNICATION
AND FLEXIBILITY
CONFIDENCE
TO ALARM ANY
ISSUES & CHANGES
SALESMAN CUSTOMER
GOOD SALES PERSON = PARTNER
I CAN ALWAYS
COMMUNICATE
NEW CHANGES AND
ADJUSTMENT
I HAVE UPDATED
AND DETAILED
INFORMATION ABOUT
MY CLIENT’S NEEDS
SALESMAN CUSTOMER
THANKS TO THAT
SO PUT NO PRESSURE
PATIENCE AND HONESTY WILL PAY YOU OFF
MAKE CUSTOMER
FAMILIAR WITH
YOUR BUSINESS
MAKE SURE YOU
BOTH SEE PROBLEM
SAME WAY
EXPLAIN HOW
YOUR SOLUTION
CAN HELP
PROBLEMS WITH DECISION MAKING?
BE HONEST
ABOUT CHANCES
AND RISKS
MAKE SURE
CUSTOMER
UNDERSTANDS
THE PROCESS
DIFFICULTIES TO EXPRESS THEIR NEEDS?
ASK OPEN
QUESTIONS
WHEN A CUSTOMER’S A SHY GREENEE…
REFER TO
PREVIOUS
DECISIONS
CONFIRM
EACH STEP
EACH CUSTOMER IS ANOTHER STORY
DIFFICULTIES TO EXPRESS THEIR NEEDS?
ASK YES/NO
QUESTIONS
WHEN A CUSTOMER’S A TALKTIVE SMARTASS…
OFTEN MAKE
SUMMARIES
STICK TO THE
TOPIC
SO PUT NO PRESSURE
PATIENCE AND HONESTY WILL PAY YOU OFF
THANK YOU!THANKS FOR YOUR TIME
WE HOPE YOU ENJOYED IT!
www.instream.io
www.salesclues.com
YOU CAN FIND US HERE

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2.2 Win your client's affection