Assessment objective 3

Assessment objective 3-Magazine (60 marks)
Use of convention (rules) and genre( print, broadcast, multimedia)
My magazine is a music magazine that is distributed through the genre print. In
this magazine I have followed and used the well-known conventions.
This shows that I followed magazine conventions and applied them to my
magazine.

Flat plans (sketches)
I used flat plans in the formulation of my product. I mostly used sketches. These
are my sketches for each of my product:
Cover page Contents

Editorial Back page advert
I strayed from most of the sketches or added on to them to make them even
better.

Fonts (get links)
The fonts I used in my magazine were downloaded from the website da fonts
(www.dafont.com)
I got most of my fonts from the initials and groovy section because it set the
energetic and party mood of the magazine. I used prism, ordinary guy demo,
Spranq eco sans, PWXtraThin, Ewert, Arial and Span ITC.
I used these fonts because they emphasized the youth of the magazine which
makes appeal to our target audience. Fonts such as PWXtra thin and Ewert
resemble handwriting and graffiti fonts. This made the reader comfortable with
the magazine as it had a sense of familiarity.

Use of language and register.
Throughout this magazine I used (American) English as I found out that it related
to majority of my target audience. I also refrained from using extremely
complicated words to avoid confusing my audience. I also used slang in my
magazine since my target audience consists of people the age of 15 to 19 years
old meaning that it appeals to them better.
Planning and variety of photo-shoots. (Location, Camera, Costume, lighting,
organization, direction of factors, mis-en-scene.
Photos Information about picture.
Most of these pictures were taken to
emphasize the learning nature in music.
Camera model: Nikon D3200
F-stop:f/4.2
ISO speed- ISO 500
Exposure bias: 0 step
Focal length: 28 mm
Max aperture: 4.1
Flash mode: Flash, auto, strobe return.
This photo was taken in the music
room during a lesson. The models
were encouraged to act natural. This
picture has instruments and scores
which emphasizes the atmosphere of
the music room. It has students
helping the younger ones. This
emphasizes the feeling of community.
The older students were wearing
uniform to show their difference in
age. The young ones are wearing PE
kit to emphasize their energy. I used
natural light in this picture which
came through the window.

F-stop:f/4.5
ISO speed- ISO-1100
Focal length: 32 mm
Max aperture: 4.1
This was the same photo taken from
another angle because in the article it
will be a continuation of the other
picture. I preferred this picture
because the models looked more
engaged making the photo more
believable. They received the same
instructions from the previous picture
which was to look engaged. The older
students still wore uniform to show
their difference in age. The young
ones still wore PE kit to emphasize
their energy. I still used natural light in
this picture which came through the
window.
F-stop:f/4.2
ISO speed- ISO- 400
Focal length: 55 mm
Max aperture: 5
This picture was a mid-shot on the
teacher at the piano, this again shows
how engaged he is to the lesson. I
used natural light in this picture which
came through the window. The
teacher had a Greensteds tag and
different colored tie which was done
deliberately to distinguish him from
the older students.

F-stop:f/4.2
ISO speed- ISO 400
Focal length: 30 mm
Max aperture: 4.2
This picture shows students from the
teacher’s perspective. It is a high
angle, mid shot. There are speakers in
the background emphasizing the
classroom’s musical environment.
F-stop:f/4
ISO speed- ISO 400
Focal length: 22 mm
Max aperture: 3.9
This picture is taken in the second
music room. Similar to the other
picture it has students being
instructed by the teacher. It captures
the students in action as they try to
grasp the teacher’s instruction. I used
natural light in this picture which again
came through the window. Models
were told to look engaged in the
drums lesson.

F-stop:f/4
ISO speed- ISO 400
Focal length: 18 mm
Max aperture: 3.7
This picture is still in the second music
room. Similar to the previous picture,
it is the same shot only models were
encouraged to look up and the
teacher at the camera. It still captures
the students in action as they try to
grasp the teacher’s instruction. I used
natural light in this picture which again
came through the window.
F-stop:f/4.8
ISO speed- ISO 3200
Focal length: 38 mm
Max aperture: 4.5
This picture was taken in the hall. The
model was encouraged to remain
engaged in the piano. This mid –shot
captures the model with the piano
which again gives the direct message
of music. I used flash and artificial
light (bulb) in this picture and not
natural light because the room was
not well lit.

F-stop:f/5.6
ISO speed- ISO 400
Focal length: 55 mm
Max aperture: 5
This picture was taken in the studio.
This was a product that is being
advertised in the magazine. I used
flash and natural light in this picture
and because the room was well lit.
F-stop:f/5.6
ISO speed- ISO 1250
Focal length: 50 mm
Max aperture: 5
This picture was taken in the hall. This
high angle shot captures the most
coveted prize in greensteds music. It is
a high angle to show its power and
how prestige it is. I artificial light (light
bulbs) in this picture and not natural
light because the room was artificially
lit.

F-stop:f/4
ISO speed- ISO 3200
Focal length: 40 mm
Max aperture: 4.6
This picture was taken in the studio.
The models were encouraged to
remain engaged in the computer. This
mid –shot captures the student being
helped by a teacher. The earphones
give the direct message of music
production. The speakers and the
MIDI keyboard in the background give
the same message. I used flash and
artificial light (bulb) in this picture and
not natural light because the room
was not well lit.
Manipulation and framing. (how you manipulated pictures.)
Cover page
I inserted the image and cropped it.

I then cut round the image and dragged to the page.

Contents page
I then inserted the image and dragged it to the page.

I brought the picture to the bottom left and rotated it.

I then inserted the main image and used the magic wand to get the part of the image I needed.
I then dragged the image to the page.

I then changed the opacity to 78%.

Editorial page
I inserted all three images and gave them opacity of 89%. I then
put the images behind the text.

Centerspread
I inserted all images and enlarged them. I then put them behind
the sticky notes.

Back page advert
I dragged the picture and used the healing brush and covered the logos.

Integration of illustration and text (captions per page)
I used text to explain the product. Sxcxcxc
x Image of product
Price is specified
Name of product
Location of where product can be found
Company slogan
Product description

The sticky notes are used to explain the image further to the readers

Quote is used to give
the image of
philosophy from
Hilla.
This is used to
further explain
the
features/stories
and allow the
reader to gain
insight on the
stories.
Title is flashy which
emphasizes the
energy and
importance of these
stories/features

It has a large drop cap at the beginning; this gives the reader a sense of
belonging. I have also used a signature font this is because it makes the
article more relatable. The use of big pictures on the left side and right
side allows the reader to feel more comfortable because the images of
the editor make them feel as if they were being directly addressed..

Anchorage
text used to
further
explain the
main story.
Online
addresses are
used to show
the readers
where to get
our products.
Date used to
show date
of issue.
Sell lines used
to give insight
on the other
stories
featured in
the magazine.
Price
Skyline is
already
influencing
people’s
opinion of the
magazine

Assessment objective 3

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