1) The document discusses different advertisements and articles featured in a magazine spread, providing analysis of how they promote various artists and brands. 2) Key advertisements and articles promote the Duffer brand through an artist endorsement, and promote an artist's new album through cooperation between different promoters. 3) The spread layouts, color schemes, images and article content are all carefully designed to represent the magazine and portrayed topics in a strategic manner to engage the target ABC1, female audience.

1. Magazines make money of off advertisement, within this one page there are 5. ‘ Duffer’ are a well know designer brand, which young men within Britain enjoy buying. This is the well known young rising artist ‘Devlin’ wearing duffer gear this not only advertises for duffer but also is getting his name status and getting him known. To boost Duffers’ look they have obtained a famous music artist who is in the light at the moment to sport the gear this represents them as a cool and up to date brand. This is also the preferred reading they want to give to there audience. ‘ JD Sports’ are a very well established institution selling sports wear in over 60 country's. Here there advertising the simple fact that ‘Duffer’ is being sold within ‘JD Sports’. By this ‘JD Sports’ are attaining recognition and even more status to what they already own. ‘ Devlin’ has released a new album which of course his promoters and ‘Duffers’ promoters have agreed to allow advertisement for. So all in all three people are getting recognition and gaining prophet from this one advertisement. Perhaps when making my magazine a lot of advertisements’ will be used. The content is about the biggest artist of the time talking on what is important for the music industry this year. This represents the magazine as caring for the music industry and wanting to know what it needs to thrive. The magazine editing and creators are listed at the side. This is something I’m not going to use or do, as I am working by my self but I think is quite clever. The magazine states how to get in to contact with them, which I think is key thing for any magazine to do or have. I think when creating my magazine I will perhaps list contact details. Official sponsor for the magazine’s reader stats and well being. This is an update telling the readers of the magazine how there doing. They show photographs from real life interviews with artists. They also run and organise competitions for there readers to participate within, in which once the winner is declared he/she’s photo is put up on the page for recognition, which I think is a very clever idea and may perhaps use.. The colour blue gives connotations of a very male and masculine colour, hence why the male artist is wearing it. The layout is very neat and spaced out equally. This represents the magazine as very well organised and shows a lot of thought has gone in to the creation process of the spread

2. British music artist Florence and the machine sat on top of a U.S.A Flag, looking very seductive. The U.S Flag that the British music artist is sat upon obviously represents the country, along with ‘USA’ written in big, bold, san serif font. This gives connotations and represents the magazine company as a very proud and patriotic company. Florence and the machine have released a song in the past titled ‘ You’ve got the love’. The magazine company have cleverly created a pun here putting ‘USA’, before the song title, making it say ‘USA got the love’ which is a very clever play on words I think. The Layout of the double spread I like very much. They have really thought about how to set the text out, with the Caption mixed with serf and san serif font, very big and stretched across both pages, placed in the background to not get all the attention. This gives Connotations of the magazines’ conformability and confidence. The music artist is placed on the left hand side slightly creeping on to the right hand page. This gives the connotation that the two following pages are about that artist and it is a big piece. There is actually quite a lot of writing but it has all been crammed in the bottom right corner un evenly which I think is quite bad as it just looks like a lot to read. The colour scheme is predominantly grey and black, apart from the music artists skin colour, hair and the flag she is sitting on, but the shades of both black and grey have been mixed together quite well to create scenery for the page. Grey is usually given a connotation of being boring and dull. Black is usually associated with dark and scary situations. The colour scheme I think has very much been thought about in relation to the story being covered, and almost plays a key feature. The magazine has used the colours to represent the type of story that it is, which is quite sad and upsetting. The story talks about how the artist has become quite a star within the year, however is still uncomfortable with her self and doubts her self very much. The artist is represented within her picture as very confident and outgoing perhaps very sexually active, however they have gone against this look with the story that is published stating how she’ not really that confident and is uncomfortable with her self. This trickery manipulates the reader in to feeling sympathy for the beautiful looking artist. The target audience for this magazine would definitely be ABC1, Predominantly female, in to other magazines like cosmopolitan magazine and perhaps watch sex in the city.

3. Musicians Black eyed peas are standing in a army formation with there own little army stances. This not only makes the double spread look exciting. But gives the connotation that they all have there own individual personality’s and are not the same as each other. The Member Will I Am is brought out in colour more than his band members. By doing this the magazine have represented him as the most important of the group and also shows the reader that there is a particular part or story based on him. Here a pun has been used as one group member from the black eyed peas is called ‘Will I Am’. The magazine have cleverly incorporated that in to a little title for a story published on him, saying ‘Will He Wont He?’ Here a gold, cream-ish, san serif font is being used, similar to the movie ‘terminator rise of the machines‘ which is about and army of robots. They have cleverly used the font to represent the band as an army or strong group. colour has been used to match what the main group member ‘Will I Am’ is wearing. The connotation given to gold is that it is for rich, really high status individuals. Here a grey font has been used under the gold font. This represents the other band members within the group as this mercy grey is what colour they are in behind the beautifully lit main band member Will I Am. This signifies that he is the main story but his band members are too something to do with the piece. The short story before the main story is about The member ‘Will I Am’ perhaps maybe leaving the very popular ‘Black Eyed Peas’ to take up a solo career of his own. The layout of this spread jumps out at u immediately with publishing being on both sides of the pages, in the bottom left and top right to bottom right. The band of interest are spread across both pages not evenly but enough to represent that both pages are about this band. A clever thing, which I think has been done is one of the band members quotes have been highlighted and brought out bigger to the other writing. The questions that the magazine have asked the band have been published in bold writing to represent the importance of what the magazine is asking, very useful to show when to people are talking. The quotation has been made bigger in font and highlighted to show the statements high meaning. This is a music button often found on radios and personal music players. The connotations given to this icon are that it’s to fast forward or move forward. I think it is quite clever to put in that button as the magazine is a music magazine so putting in a music button is a good relation. It also shows that if you look forward from the band there is something to read. Text structured in a newspaper format