This document discusses the target audience for a magazine focused on hip-hop and R&B music. 16-26 year olds listen to the most hip-hop and R&B, with 54% of 20-24 year olds listening to hip-hop and 23% of 16-19 year olds listening to R&B. The document indicates that targeting this 16-26 year old demographic would be effective as they are most interested in these music genres and subject matters covered by the magazine.

1. Audience/Reader profile

2. The percentage of people that listen to hip-hop

3. The percentage of people that listen to RnB

4. So what does this show?
• Those two charts on the previous pages shows how 16-26 year olds are the most viewed age
category for these genres (hip-hop ad RnB). With hip hop being 54% for 20-24 year olds and RnB
being 23% for 16-19 year olds.
• This magazine topic shows that the target audience would be attracted to this magazine because
it will most likely contain subject matters that they are interested in.

5. What do these people tend to look like?