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Presented at Superweek 2019. My story is about a personal insight. I've worked as both and a developer as an analyst at the same agency. I realised that I slowly turned into the analytics guy that annoyed me as a developer when I started out at the agency. I share my experience in adopting lean to my analytics team. The goal of the methodology is to add more value to the work I do for clients, colleagues and my team members.