This document outlines an SEO strategy for a finance blog called "Finance Ninja". It includes sections on budgeting, investments, insurance, and lists. For each section, it proposes blog post topics related to that category along with keyword ideas and estimated monthly traffic. It also includes calls to action around sharing content on social media, guest blogging to build credible sources, and using an attractive domain name to make the blog communicative and memorable to users. The overall goal is to help users learn personal finance skills while driving traffic to the blog through search and other strategies.