Experience Cloud allows companies to integrate Salesforce with other systems, customize online experiences, and organize large data volumes while maintaining a mobile-friendly experience. It can be used to build customer service portals, self-service accounts, and partner management. Experience Cloud features include building sites and portals quickly, self-service capabilities for customers, and personalized customer touchpoints. Extending Commerce Cloud with Experience Cloud enables businesses to provide new purchasing options to customers through an integrated digital experience.
2. What’sNew& WhytheNameChange?
With this new cloud, Salesforce offers customers more capabilities in an
online experience with your brand. Companies can now easily integrate
Salesforce with other key business systems, have highly customized
experiences, and organize large volumes of data, all while maintaining a
mobile-friendly experience. Experience Cloud can be used to build branded
customer service portals, self-service accounts, and partner management.
Customer support platforms, self-service accounts, and partner
management can all be built with Experience Cloud.
3. SALESFORCE
EXPERIENCE
CLOUD
FEATURES
Build sites, portals, and forums
fast
Self-service for customers
Drag and drop dev/design for
simple but effective user
interfaces
“CRM-powered” experiences
Easily-personalized pre-built
templates
Personalized customer touch-
points
Allows your digital platforms to
adapt and scale with your
business strategy
Increase onsite engagement
Pull in data from Salesforce, third-
party, or legacy sources
4. ENABLE CUSTOMERS TO
DISCOVER, RESEARCH,AND
COLLABORATE ABOUT
YOURPRODUCTS
Extending Commerce Cloud with Experience Cloud enables
businesses to provide new purchasing options to customers
and prospects. Integrating the eCommerce site with a digital
experience allows customers to browse, study, and purchase
items all in one place. You can have easy self-service online
with Experience Cloud, resulting in positive experiences that
lead to higher conversion rates and fewer abandoned carts.
Employ forums and discussion forums to encourage
customers to communicate with one another, exchange
product feedback and viewpoints, and eventually attract
new customers.
Personalization and a smoother transaction flow are
the pillars of a successful commerce experience.
These Salesforce Clouds’ AI capabilities enable user
data to be surfaced in Experiences for a customized
customer journey, and the two complement each other
by streamlining purchasing processes. Best-in-class
applications and other resources personalize the
shopping experience and power every transaction,
resulting in higher conversion rates.
01 02
STREAMLINE THEENTIRE
TRANSACTION PROCESS
FORUSERS
5. PROVIDE INTEGRATEDEXPERIENCES
FOR BOTH B2C AND B2B COMMERCE
03
Extending Commerce Cloud with Experience Cloud improves not only your customer
experiences but also your B2B commerce solutions. Well-designed digital experiences
make buying convenient for your consumers, and this is also true for your business
buyers. With Experience Cloud, you’ll eliminate friction and personalize B2B Commerce,
allowing B2B businesses to get to market quicker with a shopping-like experience.
By expanding Commerce Cloud with a digital experience, you can take advantage of
features built specifically for B2B, such as quick reorders, account hierarchies, contract
pricing, custom catalogs, and more. If you need a B2C or B2B solution, you’ll be able to
deploy quickly, adapt quickly, and remain agile while delivering seamless experiences for
all users.
By integrating Experience Cloud with Commerce Cloud, the company would be able to
reap even more benefits. You’ll be able to supplement your eCommerce solutions with
more specific data and expand your B2B and B2C offerings with a community or other
digital experience.
6. GET INTOUCH
By integrating Experience Cloud with your Commerce
Cloud solutions, you can enable a variety of use cases
related to your users’ buying process and provide a
seamless, end-to-enduser journey.
Get in touch with one of our Experience Cloud experts if
you’re looking for a new way to connect your community,
engage with your customers, and create an online
experience unlike any other.
We’re here to help you improve your digital experience
with Salesforce and Experience Cloud, with hundreds of
completed Salesforce projects and a dedicated
Experience Cloudteam.