This Lean Canvas document outlines a proposed solution called BeArt to address problems facing artists during the COVID-19 pandemic when art exhibitions and performances were cancelled. BeArt would provide online exhibitions, performances and art education to generate income for artists and engage art enthusiasts. The unique value proposition is a large online audience network for artists and art lovers to buy, view and learn from each other's work. Key metrics would track new customers and costs to develop the online platform and marketing. Revenue streams include subscription fees, sales of artworks, and partnerships with brands.

1. LEAN CANVAS
PROBLEM SOLUTION
KEY METRICS
COST STRUCTURE REVENUE STREAMS
CHANNELS
UNIQUE VALUE
PROPOSITION
UNFAIR
ADVANTAGE
CUSTOMER
SEGMENTS
EARLY
ADOPTERS
List your path to customer
(inbound or outbound)
Something that cannot
easily be bought or copied
List your target and users.
Single, clear, compelling message
that states why you are different
and worth paying attetion.
HIGH LEVEL
CONCEPT
EXISTING
ALTERNATIVES
List the key numbers
that tell you how your
business is doing
Title: Created By: Date:
?
List your top 1-3
problems.
Lean Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com)
and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.
Outline a possible solution
for each problem.
List the characteristics
of your ideal customers
List your X for Y analogy
(e.g. YouTube = Flickr for videos)
List your sources of revenue
List your fixed and variable costs
List how these problems
are solved today
pameran dibatalkan
pelaku seni dan performer
tidak dapat penghasilan
tidak ada ambience seni yang
bisa membangkitkan kreatifitas
orang-orang butuh hiburan
edukasi seni macet
pameran online
pertunjukan online
edukasi, talkshow online beli karya, gratis edukasi
punya jaringan audience luas
punya jaringan luas pelaku seni
artis belajar dari artis lain
pelaku seni
pecinta seni
komunitas seni
kolektor seni
mahasiswa seni
fans artis
perusahaan/brand yang
minat kerjasama
behance untuk pelaku seni
artis perform online
marketplace
web
youtube
IG
sosmed fb, twitter, pinterest
wa blast, email list fans artis
kolektor seni
perupa terdampak covid
Number of new customers/month
Costs to develop product/service
Estimated life of product/service
Monthly marketing costs
Monthly maintenance costs
podcast
Fix cost:
Variable Cost:
Keamanan
Operational
Transaction Revenue
Recurring Revenue
Fixed List Pricing
Product feature dependent
Customer segment dependent
Volume dependent
Dynamic Pricing
Bargaining
Auctioning
Yield Management
Real-time market
Subscription fees
Building platform etc
Lobbying
Customer maintainance
BeArt dian nafi 26/4/2020