1. VISUAL COMMUNICATIONS
McCall Design Greater Washington, DC Area Ph: 703.680.0409 Fx: 703.680.0430 Cell: 610.805.7316 www.dmvisual.com
McCallDESIGN
Recommendations for Denise, Owner, McCall Design Studio, Visual Communications:
“I value your ability to capitalize on a concept and then deliver all the communication components with great clarity and
effectiveness. Each of the elements is worthy of standing alone, and are timeless. You create a stress-free environment
from start to product delivery, always meeting our corporate goals for our annual meetings. We have used McCall Design
repeatedly because of the high quality of work output.”
Rosemary Leyland, Director of Volunteer Administration, worked directly with Denise at
McCall Design Studio, Visual Communications
“Denise was selected for a highly selective capstone professional development program for designers at Harvard Business
School, based on the breadth of her experience and the quality of her interaction with senior management. This program
involves just 40 creative professionals a year at the top of their career or emerging leaders and focuses on developing
the capacity of designers to understand the dimensions of business challenges faced by corporate CEOs. It is an intensive,
competitive course of extremely thoughtful designers. Denise demonstrated her leadership potential, her understanding of
business practices and her capacity for meaningful strategic contributions to any business enterprise.”
Ric Grefé, Executive Director, AIGA, worked directly with Denise at McCall Design Studio, Visual Communications
“I worked with Denise on the Washington D.C. area U.S. Navy Seabee and Civil Engineers Corps (CEC) Anniversary
Ball Committee. Denise did an outstanding job of leading the coordination efforts for the ball memento, even despite a
50% budget cut for mementos from the previous year. The final product was a 24 karat glass paperweight which included a
Seabee Memorial illustrated image that she originally photographed on site. From initial concept through final production
she fully communicated with all committee members to include soliciting ideas, taking action, providing status updates and
on-time delivery. The memento design greatly exceeded the expectations of the committee and the event attendees.”
Jim Boudo, Civil Engineer, US Navy
“The campaign arrived on time in Maine. Thank you for delivering a quality final creative product, with exceptional professionalism!”
Stanley Roberts, CEO, American Red Cross
“Your billboard design prompted me to call and tape an interview — about the supply and also about the billboard. It is working!
We need more of your strategic solutions! Good work!”
Tom McDonald, Radio Personality, Philadelphia
“McCall Design has shown my company unquestionable design skills, industry knowledge, and marked professionalism. I am
pleased to recommend McCall Design to any organization in need of great creative with a glowing testimonial.”
Michael Torano, President, American Advertising Federation
“The committee's goals were met on every level. Thank you for your team spirit and creative brand solutions, in budget!”
Rosanne Marks, Corporate Account Manager
“Denise has a unique ability to understand and synthesize her client's needs to create the right look and feel that will command
attention. She gives every project and every client her undivided attention. No one is better than Denise.”
Susan Sponar, Sr. Communications Rep, PNM Resources, and managed Denise at American Red Cross
“Denise is a skilled graphic artist and an accomplished communication specialist. She approaches each project with enthusiasm,
energy, high intelligence and creative thinking. During her tenure with American Red Cross she successfully completed a number
of challenging projects. She developed blood donation campaigns that were responsible for increasing blood donations in
southeastern PA and southern New Jersey. She developed internal programs that supported the introduction of a new computer
system and generated employee interest and support. Denise developed employee recognition materials that honored staff efforts
in support of Desert Storm work that is considered a model for such work within American Red Cross.”
Kathleen Glackin, CEO, American Red Cross, Penn Jersey Region