5 BDC obstacles to hurdle
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Advice from Wendy Reeves, DealerStrong's BDC Trainer, about how to convert leads into customers. She advises what to say, what not to say, and how to listen in order to get customers from the telephone to the showroom.
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5 BDC obstacles to hurdle
- 1. Wendy Reeves BDC Trainer The Phone is Ringing… Why Aren’t There Any Customers in the Showroom?
- 2. 5 BDC obstacles to hurdle 3 Things to Remember
- 4. What to say What NOT to say How to Listen
- 5. What to say • Inbound or Outbound V2V • Voicemails • Text Messages • Emails
- 6. What NOT to say • V2V • Voicemails • Text Messages • Emails
- 7. How to Listen • V2V • Voicemails • Text Messages • Emails
- 8. What to Say • Identify • Is now or later…? • “I see it happen every day!” • Tell you what…
- 9. What NOT to Say • Sell the appointment, not the car! • Absolutely we can! • That vehicle is/is not available. Period. • No, you don’t need.
- 10. How to Listen • Ask, Answer, Ask. • I went to three dealers and they said. • Nothing I liked on your website. • I don’t want to sit there all day.
- 11. What to Say • Landmarks • Go inside. • Email address? Text? • You will, right?!
- 12. What to Say (Late Appointments) • Are you lost? • Let me know either way. • Waiting to assist you.
- 13. What to Say (Missed Appointments) • Day 1 • Can’t wait to hear • Day 2 and beyond • Same time?
- 14. What Not to Say • Just stop in. • You can, same day. • Definitely. • I can’t, he has to.
- 15. How to Listen • What if I don’t … • I’ll try to make it. • Do I have to? • I’ll remember.
- 16. What to Say • Thank you. • That’s terrific! • I’ll send you an email
- 17. What Not to Say • No barriers • Sorry! • Did he really? • When you’re ready
- 18. How to Listen • Frame of mind? • Why not?
- 19. What to Say • Thank you … • How was it? • Review Pride before and after. • Manager follow up call?
- 20. What NOT to Say • We can’t help you. Period. • I’ll call you back. • That was wrong.
- 21. How to Listen • Impression • Experience • Concerns
- 22. What to say: -Talk, relevance What Not to say: -Don’t read How to Listen: -Respect
- 23. Thank You. For More Information: Visit http://www.dealerstrong.com/ Call our office @ 877-811-8107