Great tools for optimizing online donations and encouraging donors to share campaigns with their friends.

1. 5 Ways To Triple Your Online Donor
Conversion
Presented By
Rich Levy
Director @ give2gether

2. Tripling Your Online Results
Agenda
Compelling Your Donors
Inspiring New Champions
Connecting Fluidly
Reaching New Supporters
Measuring & Showing Impact
Q&A

3. Compelling Your Donors To Give
Donors Give To People
What’s Most Compelling For a Donor?
Help Our Organization or
Help Us… Train, Educate, Shelter, Save
 The World
 Africa
 a Village
 One Child At a Time

4. Compelling Donor Forms
No No’s
• Shopping Cart
• Uninspiring & Below The Fold
• Multiple Clicks To Donate (Each Cuts 50%)
Donate

5. Inspiring New Champions
Impact

6. Connecting Fluidly
Make it Simple
Contacts

7. Reaching New Supporters
Personalize
• Spread the word
• 75% new donors
• 15% of total goal
Video

8. Measuring & Sharing Impact
• Your gift
• Friends you invited
• It keeps on going
Impact

9. Ideas For You
Engage Platometer

10. Make it Simple to Deploy
Deploy

11. Recap
5Keys For Tripling Online Revenue
Use compelling calls to action
Find your champions
Connect them fluidly to their network
Grow your grass roots base of supporters
Measure & show donor & fundraiser impact
Q & A

12. Thanks!
Connect With
Rich Levy @
rich@give2gether.com
716 465 2896