David Snider's Analysis of Pandora's Future

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David Snider

David Snider's company report on Pandora for EECS441

Business

History
2010: Founded
2011: Launched IPO on the NYSE, listed as 'P'
2013: Passed 200 million users total, ~70 million active monthly
End of 2013: 70% of all Internet radio, 8% of total radio in the US

Competition
Spotify - music chosen by humans, not algorithms
Sirius XM - online radio with curated stations
Rdio - Pandora bought its assets in late 2015

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