At Walter de Silva & Partners we are driven by our passion for cars and our instinct for innovation and beauty. We aim to create timeless automotive masterpieces and help our clients to achieve personal and corporate targets. Our services are divided in three main branches: ONE-OFF Program DNA Branding Consulting where we apply our design process methodology adapted to your needs.

1. C O R P O R AT E

2. Unique cars, exclusive clients

3. ABOUT
US
Founded with a passion for cars and creativity, Walter De Silva & Partners was
established to provide a unique and alternativevision.We give ourprojects a story,
a meaning. Ideas with soul and emotion that capture the spirit and imagination.
Our headquarters are located in the heart of Munich, one of the neuralgic
automotive centres of Europe and the world. An inspirational environment, ruled
by sophistication and where the design has the recognition and value it deserves.

4. MISSION
Driven by our passion for cars and our instinct for innovation and beauty, We aim
to create timeless automotive masterpieces.
Our services are divided in three main branches:
ONE-OFF Program
DNA Branding
Consulting
where we apply our design process methodology depending of your needs.

5. ONE-OFF
PROGRAM
Exclusive clients pursue to live a unique dream. Walter De Silva & Partners offers
the ONE-OFF, the program that gives you an opportunity to let your imagination
fly by designing your own car.
Ideas with soul and emotion that capture the spirit and imagination to fulfil your
dream; exclusively and individually tailored for you with the highest levels of
quality and innovation in all aspects.
ONE-OFF allows you to have an immersive experience in the vibrant life of our
Car Design Studio. Discover the insights of the Walter de Silva Design Atelier.

6. You can experience like never before the journey
of designing and building your car, from the
very first sketch to the metal or carbon shaping
.Discover the secrets of how the most exclusive
cars in the world are hand shaped by artisans.
Our One-Off Experiences allows you to discover
and enjoy the development of your dream car,
you can be part of the whole process for your
own automotive masterpiece.

7. DNA
BRANDING
The purpose of Brand & Product Identity is to provide a vision to the end customer.
The Brand must be connected to the product which in turn must be instantly
recognisable even without a visible Brand symbol.
This determines the creation of the Design Criteria.

8. Mr. De Silva is the mastermind behind the great
success of the automotive brands.
He had the pleasure to produce great brand
identities such as the “Audi Single Frame“ and
the “SEAT Emotional Curve“ among others,
have transformed the companies and generate
enormous brand value for the present and future.

9. CONSULTING
During over 50 years of work experience, Walter de Silva has been involved in a
great number of projects as a consultor.
Our consultancy is aimed at companies who want their brand to gain a foothold
in the market or retarget themselves.

10. Board members and design directors may have
the opportunityto engage in private consultations
with Mr. De Silvawho provides comments, advices
and proposals during the definition of the Style
models.

11. DESIGN
PROCESS
Our methodology pledges for the success of the projects we develop with our
customers.Weproposeanaerodynamicstylisticapproachsuitableforsubsequent
development of any type of vehicle, from racing to urban mobility.
AERODYNAMICS
ARCHITECTURE (ADP) STYLING ATELIER COACHBUILDING

12. ADP
Architecture Development Process seeks to
generate an innovative single or universal
modular platform for a complete full model range
of vehicles.
ADP involves the following steps:
• Product Definition and Positioning.
•MarketBenchmark-CustomerBrandExpectation
• Brand & Product Identity
• COP Model Range Assessment
• Product Vehicle Architecture
• Proportions Model

13. The partnership between Walter De Silva &
Partners and Dallara Automobili, who boast
over 50 years of experience in Motorsport and
Automotive has allowed the development of the
aeroDESIGN methodology.
The Dallara Aerodynamic Department has
consolidated their aerodynamic development
process to fully meet the needs of different
customersandtobeapplicabletobothMotorsport
and Automotive, using their Wind Tunnel, digital
simulationsandproductdevelopmentcapabilities.
Merging the aerodynamics expertise of Dallara
withtheDesigninputofWalterdeSilva&Partners,
results in the creation of highly efficient and
beautifully sculpted automotive masterpieces.

14. STYLING
From the initial sketch to the most realistic and
emotional renders, we help clients create the
most suitable product by developing cars that fit
their brand portfolio and individual needs.
Combining history, innovation, vision, budget,
market targets, and production processes we
guide the development of future products.
The styling process illustrates all the creative
opportunities from our studios, always being
developed under a common DNA: Beauty.

15. ATELIER
Colours and emotions are closely linked. They can
evoke different feelings and alter our perceptions
of our environment. It all depends on how they
are being applied. What may make one person
feel cheerful may do the opposite for another.
We meticulously lead you to choose the perfect
balance of colours, textures and materials that
suit your emotions and personality. There is
an infinite range of materials and an incredible
palette to choose from classic, prestige, high-
tech, to racing.
Making your wishes come true is an unparalleled
experience.

16. COACH
BUILDING
Coachbuilding is an art, an art that we master
to perfection. We can create and deliver to our
clients with an exclusively conceived car body
and interior.
Coachbuilders are the true heroes of car
enthusiast. We can realize your dream car and
produce a timeless legend. The masterpiece
bodies are crafted from hand-laid sheet metal or
from the most advanced composite materials.
The interior receives the same attention to
detail, and is completed with the finest materials
dressage. There’s no limit when it comes to
personalization.

17. WALTER
DE SILVA
Walter de Silva is an Italian car designer and former head of Volkswagen Group
Design until 2015. Since beginning his car design career in 1972 as head of design
for Fiat, de Silva has also worked as a designer at I.DE.A Institute, and as head of
design for Alfa Romeo, SEAT and the‘VW brand group (Skoda, SEAT, Volkswagen,
Audi, Bentley, Lamborghini, Bugatti and Ducati).

18. Over his 50+ years of creative involvement in the
car industry, Walter de Silva has made his mark
on numerous landmark developments. The most
pre-eminent among his achievements includes
the 164 Proteo (1991) and Nuvola (1996) concepts
and the 156 (1997) and 147 (2000) production
models for the Alfa Romeo brand.
His contributions to the SEAT brand include the
Salsa (2000) and Tango (2001) concept studies.
At Audi, his most noteworthy design creations to
date are the Nuvolari (2003) and Le Mans (2003)
concept studies, alongside the Q7 (2005), Audi TT
(2006), Audi R8 (2006) and A5 (2008) production
models.
Also while he was the VW Group Head of Design,
highly relevant models as the VW Polo (2009),
Lamborghini Aventador (2012), VW Golf 7 (2012),
VW Passat 7 (2014) or the Bugatti Chiron (2016)
were presented to the world.

19. OUR
TEAM
A business model where Partners are both passionate and responsible.
A round-table to work at, taking decisions together. Like “Jam Sessions“, Partners
can play solo ortogether, with his own instrument. All ofthem are complementary
with their specific skills.

20. We are a supportive professional team inside
a great environment that develops the finest
vehicles with the help of external collaborators
from all around Europe.
Dynamic rhythm, focus on details and passion for
automotive are our recipes to create a succesfull
and timeless design.

21. ALFA ROMEO ARCFOX BENTLEY
ASTON MARTIN AUDI
BMW BUGATTI DUCATI
CITROËN DALLARA
EDAG FAW INFINITY
FIAT GENESIS
LAMBORGHINI MASERATI ROLLS-ROYCE
PORSCHE RENAULT
SAIC SEAT VOLKSWAGEN
SILK FAW SKODA
SUCCESSFUL
COLLABORATIONS
We collaborate with several Automotive brands to successfully work toward
a common goal, deliver the highest level possible in every stage of the design
process.

22. www.wdscars.com @wdscars studio@wdscars.com