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Walter de Silva & Partners Corporate Presentation

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At Walter de Silva & Partners we are driven by our passion for cars and our instinct for innovation and beauty. We aim to create timeless automotive masterpieces and help our clients to achieve personal and corporate targets. Our services are divided in three main branches: ONE-OFF Program DNA Branding Consulting where we apply our design process methodology adapted to your needs.

Walter de Silva & Partners Corporate Presentation

1 of 22
C O R P O R AT E
Unique cars, exclusive clients
ABOUT
US
Founded with a passion for cars and creativity, Walter De Silva & Partners was
established to provide a unique and alternativevision.We give ourprojects a story,
a meaning. Ideas with soul and emotion that capture the spirit and imagination.
Our headquarters are located in the heart of Munich, one of the neuralgic
automotive centres of Europe and the world. An inspirational environment, ruled
by sophistication and where the design has the recognition and value it deserves.
MISSION
Driven by our passion for cars and our instinct for innovation and beauty, We aim
to create timeless automotive masterpieces.
Our services are divided in three main branches:
ONE-OFF Program
DNA Branding
Consulting
where we apply our design process methodology depending of your needs.
ONE-OFF
PROGRAM
Exclusive clients pursue to live a unique dream. Walter De Silva & Partners offers
the ONE-OFF, the program that gives you an opportunity to let your imagination
fly by designing your own car.
Ideas with soul and emotion that capture the spirit and imagination to fulfil your
dream; exclusively and individually tailored for you with the highest levels of
quality and innovation in all aspects.
ONE-OFF allows you to have an immersive experience in the vibrant life of our
Car Design Studio. Discover the insights of the Walter de Silva Design Atelier.
You can experience like never before the journey
of designing and building your car, from the
very first sketch to the metal or carbon shaping
.Discover the secrets of how the most exclusive
cars in the world are hand shaped by artisans.
Our One-Off Experiences allows you to discover
and enjoy the development of your dream car,
you can be part of the whole process for your
own automotive masterpiece.
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Walter de Silva & Partners Corporate Presentation

  • 1. C O R P O R AT E
  • 3. ABOUT US Founded with a passion for cars and creativity, Walter De Silva & Partners was established to provide a unique and alternativevision.We give ourprojects a story, a meaning. Ideas with soul and emotion that capture the spirit and imagination. Our headquarters are located in the heart of Munich, one of the neuralgic automotive centres of Europe and the world. An inspirational environment, ruled by sophistication and where the design has the recognition and value it deserves.
  • 4. MISSION Driven by our passion for cars and our instinct for innovation and beauty, We aim to create timeless automotive masterpieces. Our services are divided in three main branches: ONE-OFF Program DNA Branding Consulting where we apply our design process methodology depending of your needs.
  • 5. ONE-OFF PROGRAM Exclusive clients pursue to live a unique dream. Walter De Silva & Partners offers the ONE-OFF, the program that gives you an opportunity to let your imagination fly by designing your own car. Ideas with soul and emotion that capture the spirit and imagination to fulfil your dream; exclusively and individually tailored for you with the highest levels of quality and innovation in all aspects. ONE-OFF allows you to have an immersive experience in the vibrant life of our Car Design Studio. Discover the insights of the Walter de Silva Design Atelier.
  • 6. You can experience like never before the journey of designing and building your car, from the very first sketch to the metal or carbon shaping .Discover the secrets of how the most exclusive cars in the world are hand shaped by artisans. Our One-Off Experiences allows you to discover and enjoy the development of your dream car, you can be part of the whole process for your own automotive masterpiece.
  • 7. DNA BRANDING The purpose of Brand & Product Identity is to provide a vision to the end customer. The Brand must be connected to the product which in turn must be instantly recognisable even without a visible Brand symbol. This determines the creation of the Design Criteria.
  • 8. Mr. De Silva is the mastermind behind the great success of the automotive brands. He had the pleasure to produce great brand identities such as the “Audi Single Frame“ and the “SEAT Emotional Curve“ among others, have transformed the companies and generate enormous brand value for the present and future.
  • 9. CONSULTING During over 50 years of work experience, Walter de Silva has been involved in a great number of projects as a consultor. Our consultancy is aimed at companies who want their brand to gain a foothold in the market or retarget themselves.
  • 10. Board members and design directors may have the opportunityto engage in private consultations with Mr. De Silvawho provides comments, advices and proposals during the definition of the Style models.
  • 11. DESIGN PROCESS Our methodology pledges for the success of the projects we develop with our customers.Weproposeanaerodynamicstylisticapproachsuitableforsubsequent development of any type of vehicle, from racing to urban mobility. AERODYNAMICS ARCHITECTURE (ADP) STYLING ATELIER COACHBUILDING
  • 12. ADP Architecture Development Process seeks to generate an innovative single or universal modular platform for a complete full model range of vehicles. ADP involves the following steps: • Product Definition and Positioning. •MarketBenchmark-CustomerBrandExpectation • Brand & Product Identity • COP Model Range Assessment • Product Vehicle Architecture • Proportions Model
  • 13. The partnership between Walter De Silva & Partners and Dallara Automobili, who boast over 50 years of experience in Motorsport and Automotive has allowed the development of the aeroDESIGN methodology. The Dallara Aerodynamic Department has consolidated their aerodynamic development process to fully meet the needs of different customersandtobeapplicabletobothMotorsport and Automotive, using their Wind Tunnel, digital simulationsandproductdevelopmentcapabilities. Merging the aerodynamics expertise of Dallara withtheDesigninputofWalterdeSilva&Partners, results in the creation of highly efficient and beautifully sculpted automotive masterpieces.
  • 14. STYLING From the initial sketch to the most realistic and emotional renders, we help clients create the most suitable product by developing cars that fit their brand portfolio and individual needs. Combining history, innovation, vision, budget, market targets, and production processes we guide the development of future products. The styling process illustrates all the creative opportunities from our studios, always being developed under a common DNA: Beauty.
  • 15. ATELIER Colours and emotions are closely linked. They can evoke different feelings and alter our perceptions of our environment. It all depends on how they are being applied. What may make one person feel cheerful may do the opposite for another. We meticulously lead you to choose the perfect balance of colours, textures and materials that suit your emotions and personality. There is an infinite range of materials and an incredible palette to choose from classic, prestige, high- tech, to racing. Making your wishes come true is an unparalleled experience.
  • 16. COACH BUILDING Coachbuilding is an art, an art that we master to perfection. We can create and deliver to our clients with an exclusively conceived car body and interior. Coachbuilders are the true heroes of car enthusiast. We can realize your dream car and produce a timeless legend. The masterpiece bodies are crafted from hand-laid sheet metal or from the most advanced composite materials. The interior receives the same attention to detail, and is completed with the finest materials dressage. There’s no limit when it comes to personalization.
  • 17. WALTER DE SILVA Walter de Silva is an Italian car designer and former head of Volkswagen Group Design until 2015. Since beginning his car design career in 1972 as head of design for Fiat, de Silva has also worked as a designer at I.DE.A Institute, and as head of design for Alfa Romeo, SEAT and the‘VW brand group (Skoda, SEAT, Volkswagen, Audi, Bentley, Lamborghini, Bugatti and Ducati).
  • 18. Over his 50+ years of creative involvement in the car industry, Walter de Silva has made his mark on numerous landmark developments. The most pre-eminent among his achievements includes the 164 Proteo (1991) and Nuvola (1996) concepts and the 156 (1997) and 147 (2000) production models for the Alfa Romeo brand. His contributions to the SEAT brand include the Salsa (2000) and Tango (2001) concept studies. At Audi, his most noteworthy design creations to date are the Nuvolari (2003) and Le Mans (2003) concept studies, alongside the Q7 (2005), Audi TT (2006), Audi R8 (2006) and A5 (2008) production models. Also while he was the VW Group Head of Design, highly relevant models as the VW Polo (2009), Lamborghini Aventador (2012), VW Golf 7 (2012), VW Passat 7 (2014) or the Bugatti Chiron (2016) were presented to the world.
  • 19. OUR TEAM A business model where Partners are both passionate and responsible. A round-table to work at, taking decisions together. Like “Jam Sessions“, Partners can play solo ortogether, with his own instrument. All ofthem are complementary with their specific skills.
  • 20. We are a supportive professional team inside a great environment that develops the finest vehicles with the help of external collaborators from all around Europe. Dynamic rhythm, focus on details and passion for automotive are our recipes to create a succesfull and timeless design.
  • 21. ALFA ROMEO ARCFOX BENTLEY ASTON MARTIN AUDI BMW BUGATTI DUCATI CITROËN DALLARA EDAG FAW INFINITY FIAT GENESIS LAMBORGHINI MASERATI ROLLS-ROYCE PORSCHE RENAULT SAIC SEAT VOLKSWAGEN SILK FAW SKODA SUCCESSFUL COLLABORATIONS We collaborate with several Automotive brands to successfully work toward a common goal, deliver the highest level possible in every stage of the design process.