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Project Gad-rID
About us 
• Research has shown that gadget usage by the 
young has adverse effects on their growth and 
development 
• Our project aims to bring about awareness 
about such behavior, and present alternatives 
for parents to keep their children entertained
About: Objectives 
1. Raise awareness on the impacts of excessive 
use of gadgets in children through employing 
various appeals 
1. Introduce convenient-to-play toys as an 
alternative for parents to keep their children 
entertained
Our Approach
Carnival
Carnival 
• Organized aiming to trendify the moderate 
usage of gadgets, and promoting alternatives 
• Two-pronged approach 
– Raising awareness of negative impacts of excess 
use of gadgets, hence the importance of 
moderating it 
– Igniting the children’s interest in physical toys 
• Held Monthly 
• At Community Centres
Carnival 
• Goodie Bags to be distributed to participants 
• Contents of the goodie bag: 
– Vouchers for Family Friendly Places 
– Sample Toys Kit (elaborated in the upcoming 
slides) 
• Gad-rID Mascot 
– Kids friendly 
– Families may take photos with the mascot
Mascot
Floor Plan 
2) 
Mascot 
3a) Posters 
3) 
Booths 
1) Goodie Bag 
Collection Area 
3a) Talk Show 
Area
Parents: Poster 
• Put around the carnival for parents to observe 
• Appeals to: 
– Parental Love 
– Guilt 
– Fear
Appeal to Fear and Guilt 
• Scanning the ZIP code leads to the next poster
Appeal to Guilt and Fear
Appeal to Parental Love
Parents: Talk Show 
• One hour per session 
• New topic discussed monthly 
• 3 Sections 
– What’s Your Story 
– i-Spy 
– Ask me a question!
What’s Your Story 
• Parenting/ Pediatrics experts share insightful 
information with Parents 
• Celebrity Parents invited to share their views 
and opinions 
• Parenting topic for discussion released 1 week 
before on the Official Facebook page
i-Spy 
• Production group will go around the carnival 
to get participants to do a series of tests of 
their cognitive and motor skills 
• Process will be filmed down and screened 
during the talkshow 
• Entertainment
Ask Me a Question! 
• Question and Answer session for all 
• Questions may be posed to the experts or 
celebrities parents 
• Serve as a platform for clarifications
Game Booths: Kampong iD 
• Collaboration with National Heritage Board 
• Aim to provide the children an opportunity to 
try traditional games and hence an alternative 
to gadgets 
• Traditional Games 
– Chapteh 
– Hopscotch 
– 5 stones
Game Booths: Natural Easy Craft! 
• Making of simple handicraft and handmade 
toys 
– E.g. Green Bean Shaker 
• Guided by volunteers 
• Aim to provide the children an opportunity to 
pick up handicraft as a hobby
Game Booths. R-abit 
• Collaboration with National Library Board 
• Story-telling sessions at regular intervals 
• Aim to provide the children an opportunity to 
try pick up reading as a habit
Toys Kit 
• Convenient kit that has many portable toys 
• Toys target cognitive development 
• Provide an alternate source of entertainment 
to electronic devices 
• Toys may be rented on a monthly basis, so 
that the children are able to change the toys 
inexpensively every few months
Toys Kit: Rental 
• Mobile rental of toys are made available 
through Rental Vans 
• Vans with the toys would go to different 
estates and childcare centres for parents to 
rent and return their toys
Rental 
• The toys would be arranged according to VARK 
(further explained)
Aural Aura 
l Readi 
ng 
Readin 
g Kinesthetic
Design 
• Portable Sling Bag approach
Type of Toys: VARK and Steiner’s Theory 
• Visual, Aural, Reading, Kinesthetic 
• Toys will appeal to the 4 abovementioned 
aspects of the child, and hence help in their 
development 
• Additionally, toys would help according to 
Steiner’s Theory of Development
Cognitive Development 
• Learning through Physical Actions 
(Kinesthetic) 
• Art & Craft supplies 
• Assembly Toys 
• Clay 
• Jigsaw Puzzles 
• Board games (e.g. Snakes and Ladders) 
• Simple Musical Instruments (e.g. Triangle)
Language Development 
• Learning through Reading and Interpretation 
• Picture Vocabulary Cards 
• Picture Books and Poems
Motor Development 
• Learning through Hand-eye Coordination 
• Rubiks’ Cube 
• Threading Beads 
• Building blocks 
• Lego

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Gad-rID

  • 2. About us • Research has shown that gadget usage by the young has adverse effects on their growth and development • Our project aims to bring about awareness about such behavior, and present alternatives for parents to keep their children entertained
  • 3. About: Objectives 1. Raise awareness on the impacts of excessive use of gadgets in children through employing various appeals 1. Introduce convenient-to-play toys as an alternative for parents to keep their children entertained
  • 6. Carnival • Organized aiming to trendify the moderate usage of gadgets, and promoting alternatives • Two-pronged approach – Raising awareness of negative impacts of excess use of gadgets, hence the importance of moderating it – Igniting the children’s interest in physical toys • Held Monthly • At Community Centres
  • 7. Carnival • Goodie Bags to be distributed to participants • Contents of the goodie bag: – Vouchers for Family Friendly Places – Sample Toys Kit (elaborated in the upcoming slides) • Gad-rID Mascot – Kids friendly – Families may take photos with the mascot
  • 9. Floor Plan 2) Mascot 3a) Posters 3) Booths 1) Goodie Bag Collection Area 3a) Talk Show Area
  • 10. Parents: Poster • Put around the carnival for parents to observe • Appeals to: – Parental Love – Guilt – Fear
  • 11. Appeal to Fear and Guilt • Scanning the ZIP code leads to the next poster
  • 12. Appeal to Guilt and Fear
  • 14. Parents: Talk Show • One hour per session • New topic discussed monthly • 3 Sections – What’s Your Story – i-Spy – Ask me a question!
  • 15. What’s Your Story • Parenting/ Pediatrics experts share insightful information with Parents • Celebrity Parents invited to share their views and opinions • Parenting topic for discussion released 1 week before on the Official Facebook page
  • 16. i-Spy • Production group will go around the carnival to get participants to do a series of tests of their cognitive and motor skills • Process will be filmed down and screened during the talkshow • Entertainment
  • 17. Ask Me a Question! • Question and Answer session for all • Questions may be posed to the experts or celebrities parents • Serve as a platform for clarifications
  • 18. Game Booths: Kampong iD • Collaboration with National Heritage Board • Aim to provide the children an opportunity to try traditional games and hence an alternative to gadgets • Traditional Games – Chapteh – Hopscotch – 5 stones
  • 19. Game Booths: Natural Easy Craft! • Making of simple handicraft and handmade toys – E.g. Green Bean Shaker • Guided by volunteers • Aim to provide the children an opportunity to pick up handicraft as a hobby
  • 20. Game Booths. R-abit • Collaboration with National Library Board • Story-telling sessions at regular intervals • Aim to provide the children an opportunity to try pick up reading as a habit
  • 21. Toys Kit • Convenient kit that has many portable toys • Toys target cognitive development • Provide an alternate source of entertainment to electronic devices • Toys may be rented on a monthly basis, so that the children are able to change the toys inexpensively every few months
  • 22. Toys Kit: Rental • Mobile rental of toys are made available through Rental Vans • Vans with the toys would go to different estates and childcare centres for parents to rent and return their toys
  • 23. Rental • The toys would be arranged according to VARK (further explained)
  • 24. Aural Aura l Readi ng Readin g Kinesthetic
  • 25. Design • Portable Sling Bag approach
  • 26. Type of Toys: VARK and Steiner’s Theory • Visual, Aural, Reading, Kinesthetic • Toys will appeal to the 4 abovementioned aspects of the child, and hence help in their development • Additionally, toys would help according to Steiner’s Theory of Development
  • 27. Cognitive Development • Learning through Physical Actions (Kinesthetic) • Art & Craft supplies • Assembly Toys • Clay • Jigsaw Puzzles • Board games (e.g. Snakes and Ladders) • Simple Musical Instruments (e.g. Triangle)
  • 28. Language Development • Learning through Reading and Interpretation • Picture Vocabulary Cards • Picture Books and Poems
  • 29. Motor Development • Learning through Hand-eye Coordination • Rubiks’ Cube • Threading Beads • Building blocks • Lego