Before approaching investors, you better ensure that your business concept, financial plan, and marketing strategy make perfect sense - and presented professionally. With our investor readiness audit, you can share your pitch with up to 45 expert reviewers of your choice, including active angel investors, startup advisors, and venture capitalists. They will rate and comment on 20 aspects of your presentation, summarizing all feedback in a comprehensive analytical report. This audit is recommended for startups to: - Prepare for a successful fundraising round - Avoid becoming ridiculous in front of real investors - Maximize your chances of securing investment - Getting an expert opinion about fundraising materials The 4-section audit covers the following key elements of a successful pitch: - Business concept qualities - Financial plan - Marketing strategy - Team & management In each section, 5 items are analyzed. In total, your report will include the evaluation of 20 key points of your fundraising pitch. Each section includes the following insights: - Score ratings from reviewers - Comments and feedback from reviewers - Straight answers if the concept is convincing, or not Visit www.brandauditor.me for more information

1. Investor Readiness Audit
Ref nr. #0001234a

2. Audit results
overview
Score ratingat aglance (1to 10)
Overview of key comments
and feedback scores.
Business concept
6.8
Financial plan
6.4
Marketing strategy
7.5
Management
4.9
Is this an attractive investment?
Comments and feedback
Comments from reviewers % of total
1. Not a viable concept 24%
2. Minimal market potential 16%
3. Irrelevant 12%
4. Outdated idea 12%
5. Could work 12%
6. Poor revenue model 12%
7. Useless 4%
8. Too complicated 4%
9. Does not look reliable 4%
▼
Viewer's rating
2 4 6 8 10
Integrity
Credibility
Competency
Quali cations
Experience
7.4
6.6
4.6
3.2
2.8
Management team qualities
Yes No Would consider
35.7%
28.6%
35.7%
Reviewers 150
Investor readiness Not investable
Date 2021-02-10
Audit requested by John Doe

3. Business
concept
Is this investable at the current stage?
Score ratingofthe business concept
Comments and feedback
Comments from reviewers % of total
1. Not a viable concept 24%
2. Minimal market potential 16%
3. Irrelevant 12%
4. Outdated idea 12%
5. Could work 12%
6. Poor revenue model 12%
7. Useless 4%
8. Too complicated 4%
9. Does not look reliable 4%
▼
No Would consider Yes
48%
24%
28%
Item Score (1-10)
1. Scalability
9.2
2. Innovation
8
3. Revenue model
7
4. Market potential
6.4
5. Business idea
3.2
▼
Is this aviable business concept?
No Yes Maybe
48%
16%
36%
Scores, comments and
feedback about the business
concept.
Concept score
6.8

4. Management
team
Viewer's rating
1 2 3 4 5 6 7 8 9 10
Integrity
Credibility
Competency
Quali cations
Experience
7.4
6.6
4.6
3.2
2.8
Feedback score ofteam qualities
Comments and feedback
Item Suggestions
Quali cations No relevant quali cations
Experience No relevant experience
Integrity Look like decent, honest people
Credibility Hardly any references
Competency The team does not look competent
Is this an impressive team?
Scores, comments and
feedback about the
management team.
No Passable Yes
44%
20%
36%
Management score
4.9

5. Financial
planning
Is this business an attractive investment?
Score ratingof nancial plan
Comments and feedback
Comments from reviewers % of total
1. Unrealistic 24%
2. Promising 16%
3. Very poor projections 12%
4. Ridiculous valuation 12%
5. Extreme overheads 8%
6. Poor ROI 8%
7. Wasting money 8%
8. I like it 8%
9. Innovative 4%
▼
Yes No Would consider
35.7%
28.6%
35.7%
Item Score (1-10)
1. Revenue projection
8.2
2. Use of investment
7.8
3. Valuation
7.6
4. Overheads
5.6
5. Variable costs
3
▼
Depth of nancial information
Average Poor Good
8%
36%
56%
Score rating, feedback, and
comments regarding the
financial planning and
projections.
Financial score
6.4

6. Marketing
strategy
Viewer's rating
1 2 3 4 5 6 7 8 9 10
Customer acquisition
Supply chain /
distribution
Brand strategy
Cost acq. / lifetime value
Customer retention
9.2
9.2
8.6
7.2
3.4
Score ratingofmarketingstrategy
Comments and feedback
Viewers' feedback % of total
1. Nice branding 16%
2. Looks great 12%
3. Poor acquisition strategy 12%
4. Confusing 12%
5. No supply chain 12%
6. No retention strategy 8%
7. Nice colors 8%
8. Nice design 4%
9. Nice concept 4%
10 Baisc 4%
▼
Is this an impressive marketingplan?
Scores, comments and
feedback about the
marketing strategy.
No Passable Yes
16%
20%
64%
Marketing score
7.5

7. Thank you!
End of report
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