Richard Malley, Ultimate Content Delivery for Smart Connected Vehicles, M-Way Solutions GmbH M-Days 2013 Blog by Messe Frankfurt for the Digital Business: http://connected.messefrankfurt.com/en/

1. 2/8/2013
ULTIMATE CONTENT DELIVERY FOR SMART CONNECTED VEHICLES
M-DAYS 2013, M-WAY SOLUTIONS GMBH
M-Way Solutions GmbH | www.mwaysolutions.com | info@mwaysolutions.com
RICHARD MALLEY
Company Information
Mobile Enterprise Solutions Company, founded in 2004
Leading provider for Mobile Enterprise Enabling
SAP Mobile App Partner
Over 500 successfully completed Mobile Projects
Since 2004 Mobile Solutions and Software Headquartered in Stuttgart
Close relationships with research and academic
Subsidiary in Kosice & Martin, Slovakia
institutions (Media University, Stuttgart)
Multilingual technology approach Owner-managed
Broad product range in the Mobile sector 50 employees
References
M-Way Solutions GmbH | www.mwaysolutions.com | info@mwaysolutions.com 2
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2. 2/8/2013
Leadership in Mobile Enabling
NON-AUTOMOTVE AUTOMOTIVE
Mobile Enterprise Connected Vehicle
Solutions & Mobility Solutions
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Leadership in Mobile Enabling
PRODUCTS SERVICES CONSULTING
Non-Automotive Non-Automotive Non-Automotive
Enterprise Software Mobile Solutions and Special Strategic Mobile Enterprise
Developements Consulting
Infrastructure & Backend
Solutions Cross-Platform App Development Definied Service Packages
Frontend & Apps Implementation of Service Packages Benchmarking and Requirements
Analysis
Automotive Training and Support
• Connected Services Conception and Assistance
Automotive
• Professional Services
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M-Way Automotive
MOVING MOBILE TECHNOLOGY INTO THE WORLD OF AUTOMOTIVE
• Rapid Prototyping
• Connected Services
• Content Aggregation
• Car Diagnostics
• Pre-Sales
• After-Sales
• Mobile App Development
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M-Way Automotive
CONNECTED SERVICES AND RICH
CONTENT PLATFORM
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4. 2/8/2013
Rich Connected Content: The Emergence
IN VEHICLE APPS ARE HERE TO STAY
2010 2011 2012
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Connected Apps: Challenges
W ireless
Connectivity
Development Costs Consumer
Changing Tastes
Driver Distraction
Content Variance
Wireless Data
IVI System Variance
IVI System Variance
W ireless Data
Content Variance
Driver Distraction
Consumer Changing Tastes
Wireless Connectivity Development
Costs
CONSUMER DEMAND
BRINGS ON CHANGE
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5. 2/8/2013
Connected Apps: Ideals
Digital Life Delivery
Better than a Smartphone
App Deployment Efficiency Best Connection Methods
‘Living’ Applications Dynamic HMIs
Dynamic HMIs
‘Living’ Applications
Best Connection Methods
App Deployment
Efficiency
Digital Life Delivery
Better than a
Smartphone
CHANGE MOVES
FORWARD
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Connected Apps: System Axioms
Incremental Applications
Common Application Approach
Update Capability
Independent HMI Update Capability Multi-modal HMI Design
Application Connection
Application Content Proxy Method
Management
Mobile Phone Space:
IVI Operating System: Agnostic
Maximum Immunity
Enterprise Cost Efficiency
Minimize App Deployment/Update Costs
M-Way Solutions GmbH | www.mwaysolutions.com | info@mwaysolutions.com
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6. 2/8/2013
Applying The Axioms: The Answer
Migrate apps OUT of devices Apps are hosted IN the cloud
M-Way Solutions GmbH | www.mwaysolutions.com | info@mwaysolutions.com
M-Way View – Apps IN the Cloud
A ground-breaking platform for developing and
delivering rich content and services with
unprecedented flexibility though truly
unleashing the power of the cloud.
M-Way View
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7. 2/8/2013
A Platform Approach: M-Way View
IVI App Framework
Common Cloud App Hosting
BRIDGE Open Content Proxy
Application Management
Vehicle Electronics
Automotive Utilities
M-Way Solutions GmbH | www.mwaysolutions.com | info@mwaysolutions.com
M-Way View – High-Level Diagram
IVI System M-WAY Cloud
Application Manager Application
Container CONTENT
SDK Utilities and Services
Library
APP 1 APP 2 APP N APP 1 APP 2 APP N PROXY
BRIDGE Application Management
`
IVI BRIDGE
RENDERING CONNECT Utilities
ENGINE MANAGER
IVI SYSTEM FRAME WORK M-WAY View
OEM Tier-1
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8. 2/8/2013
Connected Applications: The Cloud is the Future
T R A N S F O R M AT I V E
Take it to the Cloud
Platform Approach
Maximum Flexibility
CHALLENGES IDEALS
AXIOMS
M-Way Solutions GmbH | www.mwaysolutions.com | info@mwaysolutions.com 15
Contact
Richard Malley
Stand C24
M-Way Solutions GmbH Contact:
Leitzstr. 45
70469 Stuttgart, Germany Tel.: +49 711-49066-468
r.malley@mwaysolutions.com
www.mwaysolutions.com
info@mwaysolutions.com
www.connectedvehicle.io
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