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JUNE 2022
CORPORATE PRESENTATION
WHO WE ARE
3
OUR PURPOSE
WE EXIST TO CREATE NEW WAYS
TO MOVE PEOPLE, SO THAT
EXPERIENCES ARE MEASURED IN
EMOTION RATHER THAN DISTANCE.
WE REIMAGINE THE WAY YOU
ACCESS YOUR WORLD.
OUR BRAND PROMISE
Our brand promise embodies what we do and why we
do it. It speaks to our unique heritage of ingenuity and
excellence behind our products and the unforgettable
experiences they deliver. It is about the machines we
build and the emotions they provide. A commitment to
always obsess about creating the very best experience
for our riders, without compromise.
5
OUR PEOPLE ARE
INFORMED OPTIMISTS
WHO SEE THE WORLD AS
ONE BIG OPPORTUNITY,
WITH NO BOUNDARIES TO
THE ROAD OR THEIR AMBITIONS.
YEL L O W- BL O O DED PEO PL E
O UR VAL UES
PASSION to keep moving
DRIVE to deliver our commitments
INGENUITY to defy conventions
TRUST to build strong partnerships
„
„ They make our culture unique, inform how we
act, and drive what we make.
7
OUR BELIEFS
PROGRESS DOESN’T COME
FROM STANDING STILL
BEING OUTDOORS MAKES
US FEELALIVE
WE RIDE FOR THE JOURNEY,
NOT THE DESTINATION
„
„ The truths we share. The foundation of
everything we do.
OUR POINTS OF DIFFERENCE
BETTER ENGINEERED ACROSS EVERY
ENVIRONMENT
A CULTURE OF DARING
PROUDLY
RIDER-OBSESSED
„
„ The things that set us apart from
the rest.
OUR STORY
1959
1968
1970
1989
1998
2007
2010
2013
2018
2001
2003
SKI-DOO
AUTO-NEIGE
1942
SEA-DOO LYNX EVINRUDE
ROTAX ATV CAN-AM SSV
CAN-AM
SPYDER
BRP GOES
PUBLIC
Industry-first Ski-
Doo snowmobile
Industry-first Sea-
Doo PWC
Start up of Auto-neige
Bombardier Ltd
Acquisition of
the Rotax brand
Acquisition of the
Nordtrac Oy and
Lynx brands
Entry into the off-
road vehicle market
Acquisition of the
Evinrude and
Johnson brands
Industry-first
Can-Am Spyder
on-road vehicle
Entry into the side-by-
side vehicle market
BRP’s Initial
Public
Offering
Acquisition of the Alumacraft
and Manitou brands
BRP IS
OFFICIALLY
LAUNCHED
ALUMACRAFT, MANITOU
BRP enters the
Nasdaq
NASDAQ
2018
2019
TELWATER
Acquisition of Australian boat
manufacturer Telwater
2020
REFOCUS OF OUR
MARINE BUSINESS
Discontinuation of
Evinrude E-TEC and
E-TEC G2 outboard
engines
GLOBAL
PRESENCE
CO MPANY O VERVIEW
$7.6B
8
3,250
20,000
12
120
A N N U A L S A L E S
I C O N I C
D E A L E R S W O R L W I D E
M A N U F A C T U R I N G
F A C I L I T I E S
I N 6 C O U N T R I E S
C O U N T R I E S W H E R E D R I V E , R E S O U R C E F U L
E M P L O Y E E S W O R L D W I D E
+
+
O u r
B r a n d s
C L O S E T O
A s o f J a n u a r y 3 1 , 2 0 2 1
O U R P R O D U C T S
A R E A V A I L A B L E
B R A N D S
54.7%
17.3%
28.0%
CANADA
USA
INTERNATIONAL
O UR REVENUES
SALES
NEARLY HALF OF
GENERATED OUTSIDE
THE UNITED STATES
GROW
OUR DIVERSIFICATION
ALLOWS US TO
O UR DIVERSIF ICAT IO N
GLOBAL MANUFACTURING FOOTPRINT AND GEOGRAPHIC SALES
MANUFACTURING
FACILITIES IN 6 COUNTRIES
12
Manufacturing sites Distribution network Dealership network
3,250 DEALERS
45.3%
33.0%
15.0 %
6.7%
PRODUCT PORTFOLIO
POWERSPORTS YEAR-ROUND PRODUCTS
Can-Am SSV Can-Am 3WV
Can-Am ATV
Ski-Doo Snowmobile Lynx Snowmobile Sea-Doo PWC
POWERSPORTS SEASONAL PRODUCTS
Alumacraft
Fishing Boats
Manitou
Pontoon Boats
MARINE GROUP YEAR-ROUND PRODUCTS
Rotax OEM Engines Powersports PA&A
POWERSPORTS PA&A AND OEM ENGINES
O UR DIVERSIF ICAT IO N
Telwater
Aluminum Boats
15
CORPORATE
HEADQUARTERS
726 St. Joseph Street
Valcourt (Quebec) J0E 2L0
Canada
BRP 2022 Corporate Presentation

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BRP 2022 Corporate Presentation

  • 3. 3 OUR PURPOSE WE EXIST TO CREATE NEW WAYS TO MOVE PEOPLE, SO THAT EXPERIENCES ARE MEASURED IN EMOTION RATHER THAN DISTANCE. WE REIMAGINE THE WAY YOU ACCESS YOUR WORLD.
  • 4. OUR BRAND PROMISE Our brand promise embodies what we do and why we do it. It speaks to our unique heritage of ingenuity and excellence behind our products and the unforgettable experiences they deliver. It is about the machines we build and the emotions they provide. A commitment to always obsess about creating the very best experience for our riders, without compromise.
  • 5. 5 OUR PEOPLE ARE INFORMED OPTIMISTS WHO SEE THE WORLD AS ONE BIG OPPORTUNITY, WITH NO BOUNDARIES TO THE ROAD OR THEIR AMBITIONS. YEL L O W- BL O O DED PEO PL E
  • 6. O UR VAL UES PASSION to keep moving DRIVE to deliver our commitments INGENUITY to defy conventions TRUST to build strong partnerships „ „ They make our culture unique, inform how we act, and drive what we make.
  • 7. 7 OUR BELIEFS PROGRESS DOESN’T COME FROM STANDING STILL BEING OUTDOORS MAKES US FEELALIVE WE RIDE FOR THE JOURNEY, NOT THE DESTINATION „ „ The truths we share. The foundation of everything we do.
  • 8. OUR POINTS OF DIFFERENCE BETTER ENGINEERED ACROSS EVERY ENVIRONMENT A CULTURE OF DARING PROUDLY RIDER-OBSESSED „ „ The things that set us apart from the rest.
  • 9. OUR STORY 1959 1968 1970 1989 1998 2007 2010 2013 2018 2001 2003 SKI-DOO AUTO-NEIGE 1942 SEA-DOO LYNX EVINRUDE ROTAX ATV CAN-AM SSV CAN-AM SPYDER BRP GOES PUBLIC Industry-first Ski- Doo snowmobile Industry-first Sea- Doo PWC Start up of Auto-neige Bombardier Ltd Acquisition of the Rotax brand Acquisition of the Nordtrac Oy and Lynx brands Entry into the off- road vehicle market Acquisition of the Evinrude and Johnson brands Industry-first Can-Am Spyder on-road vehicle Entry into the side-by- side vehicle market BRP’s Initial Public Offering Acquisition of the Alumacraft and Manitou brands BRP IS OFFICIALLY LAUNCHED ALUMACRAFT, MANITOU BRP enters the Nasdaq NASDAQ 2018 2019 TELWATER Acquisition of Australian boat manufacturer Telwater 2020 REFOCUS OF OUR MARINE BUSINESS Discontinuation of Evinrude E-TEC and E-TEC G2 outboard engines
  • 11. CO MPANY O VERVIEW $7.6B 8 3,250 20,000 12 120 A N N U A L S A L E S I C O N I C D E A L E R S W O R L W I D E M A N U F A C T U R I N G F A C I L I T I E S I N 6 C O U N T R I E S C O U N T R I E S W H E R E D R I V E , R E S O U R C E F U L E M P L O Y E E S W O R L D W I D E + + O u r B r a n d s C L O S E T O A s o f J a n u a r y 3 1 , 2 0 2 1 O U R P R O D U C T S A R E A V A I L A B L E B R A N D S
  • 12. 54.7% 17.3% 28.0% CANADA USA INTERNATIONAL O UR REVENUES SALES NEARLY HALF OF GENERATED OUTSIDE THE UNITED STATES GROW OUR DIVERSIFICATION ALLOWS US TO
  • 13. O UR DIVERSIF ICAT IO N GLOBAL MANUFACTURING FOOTPRINT AND GEOGRAPHIC SALES MANUFACTURING FACILITIES IN 6 COUNTRIES 12 Manufacturing sites Distribution network Dealership network 3,250 DEALERS
  • 14. 45.3% 33.0% 15.0 % 6.7% PRODUCT PORTFOLIO POWERSPORTS YEAR-ROUND PRODUCTS Can-Am SSV Can-Am 3WV Can-Am ATV Ski-Doo Snowmobile Lynx Snowmobile Sea-Doo PWC POWERSPORTS SEASONAL PRODUCTS Alumacraft Fishing Boats Manitou Pontoon Boats MARINE GROUP YEAR-ROUND PRODUCTS Rotax OEM Engines Powersports PA&A POWERSPORTS PA&A AND OEM ENGINES O UR DIVERSIF ICAT IO N Telwater Aluminum Boats
  • 15. 15 CORPORATE HEADQUARTERS 726 St. Joseph Street Valcourt (Quebec) J0E 2L0 Canada