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Colin Sweeney
Internet Consultant
781-648-0633
Internet Consultant
Online
Credibility &
Brand Exposure
Lead
Generation
Prospect &
Client
Communication
Online Credibility
• Search engine positioning
• PPC, Adaptive SEO, Content marketing
• Outstanding graphic design for website
and other Online properties
• Social media profiles
• Facebook, LinkedIn, Pinterest
• YouTube, Twitter, Instagram
• Local Search
Lead generation
• Search engine marketing
• Adaptive SEO, SMO, Content marketing
(Articles, News, Case studies, applications,
Blogs)
• Email marketing
• Paid Search
• PPC
• Social Advertising
• Display Advertising
• Remarketing
Customer/Prospect communication
• Blog
• Social Media
• Online Reviews
• Email marketing
• Webinars
• Whitepapers
• News Releases
Analytics / Measurement
• Traffic Volume and Sources - Search
engines, Keywords, Social media etc.
• Online goal conversion and business
metrics
• Visitor Behaviour
Tracking
• Key Performance
Metrics (KPM)
• ROI
We simplify the Internet
We Simplify the Internet
Presented by: Colin Sweeney
781-648-0633
Some of our work
Some examples
• Over 750 relevant keyword listings on the first two pages of the
search engines
• 300+ relevant keyword listings on the first two pages of the
search engines
• Traffic increased from 17,000 per month to 112,000 per month
• Search engine traffic increased from less than 200 per month to
4000 per month
• Lead generation searches up from 850 per month to 18,000 per
month
• Monthly quote requests up from 30 to over 1100
• Overall requests up from <200 to >1,000
• Significant order example: $700k plus $400+ per year military
contract
• $140k plus order to Australian company
• 75% of business now coming from Internet
1st page listings up by 26x
0
100
200
300
400
500
600
700
1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 51 53 55 57
1st 2nd-5th 6th-10th
Key Metrics – Search Engine Traffic
0
500
1,000
1,500
2,000
2,500
3,000
3,500
4,000
4,500
Search Engines Google Yahoo MSN/Live/Bing
Growth in Search Engine & Referral
Traffic
0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
90,000
100,000
Referral Traffic Search Engine Traffic
Visits from product searches up by 35x
0
2000
4000
6000
8000
10000
12000
14000
16000
18000
20000
22000
24000
26000
28000
30000
32000
34000
1
4
7
10
13
16
19
22
25
28
31
34
37
40
43
46
49
52
55
58
61
64
0
50
100
150
200
250
300
350
1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49
Quote Requests
Our Strategic Alliances
Come Join The Conversation
781-648-0633
Call us for a free consultation!

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Colin Sweeney WSI Digital Marketing

  • 2. Internet Consultant Online Credibility & Brand Exposure Lead Generation Prospect & Client Communication
  • 3. Online Credibility • Search engine positioning • PPC, Adaptive SEO, Content marketing • Outstanding graphic design for website and other Online properties • Social media profiles • Facebook, LinkedIn, Pinterest • YouTube, Twitter, Instagram • Local Search
  • 4. Lead generation • Search engine marketing • Adaptive SEO, SMO, Content marketing (Articles, News, Case studies, applications, Blogs) • Email marketing • Paid Search • PPC • Social Advertising • Display Advertising • Remarketing
  • 5. Customer/Prospect communication • Blog • Social Media • Online Reviews • Email marketing • Webinars • Whitepapers • News Releases
  • 6. Analytics / Measurement • Traffic Volume and Sources - Search engines, Keywords, Social media etc. • Online goal conversion and business metrics • Visitor Behaviour Tracking • Key Performance Metrics (KPM) • ROI
  • 7. We simplify the Internet
  • 8. We Simplify the Internet
  • 9. Presented by: Colin Sweeney 781-648-0633 Some of our work
  • 10. Some examples • Over 750 relevant keyword listings on the first two pages of the search engines • 300+ relevant keyword listings on the first two pages of the search engines • Traffic increased from 17,000 per month to 112,000 per month • Search engine traffic increased from less than 200 per month to 4000 per month • Lead generation searches up from 850 per month to 18,000 per month • Monthly quote requests up from 30 to over 1100 • Overall requests up from <200 to >1,000 • Significant order example: $700k plus $400+ per year military contract • $140k plus order to Australian company • 75% of business now coming from Internet
  • 11. 1st page listings up by 26x 0 100 200 300 400 500 600 700 1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 51 53 55 57 1st 2nd-5th 6th-10th
  • 12. Key Metrics – Search Engine Traffic 0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000 4,500 Search Engines Google Yahoo MSN/Live/Bing
  • 13. Growth in Search Engine & Referral Traffic 0 10,000 20,000 30,000 40,000 50,000 60,000 70,000 80,000 90,000 100,000 Referral Traffic Search Engine Traffic
  • 14. Visits from product searches up by 35x 0 2000 4000 6000 8000 10000 12000 14000 16000 18000 20000 22000 24000 26000 28000 30000 32000 34000 1 4 7 10 13 16 19 22 25 28 31 34 37 40 43 46 49 52 55 58 61 64
  • 15. 0 50 100 150 200 250 300 350 1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 Quote Requests
  • 16.
  • 18. Come Join The Conversation 781-648-0633 Call us for a free consultation!