ColaLife | Key milestones (1985 to Dec 2013)
31-Dec-13
1985 | The ColaLife idea was born

Coca-Cola seems to get everywhere in
developing countries, yet essential
medicines don'...
1985 | The ColaLife idea was born
Child mortality in less
developed countries is
unacceptably high.
In 1985 1 in 5 childre...
1985 | The ColaLife idea was born

1985

2009

2010

2011

2012

2013
1985 | The ColaLife idea was born
Child mortality in less
developed countries is
unacceptably high.
1 in 8 children don’t ...
1985 | The ColaLife idea was born

1985

2009

2010

2011

2012

2013
1985 | The ColaLife idea was born
Child mortality in less
developed countries is
unacceptably high.

Yet you can get a Coc...
1985 | The ColaLife idea was born

1985

2009

2010

2011

2012

2013
1985 | The ColaLife idea was born
Child mortality in less
developed countries is
unacceptably high.

Yet you can a Coca-Co...
1985 | The ColaLife idea was born

1985

2009

2010

2011

2012

2013
1985 | No technology to enable sharing of the idea

1985

2009

2010

2011

2012

2013
1985 | No technology to enable sharing of the idea

In 1985 in NE
Zambia we had no
phones or fax, no
internet (obviously)
...
1985 | No technology to enable sharing of the idea

So the idea went
nowhere.

1985

2009

2010

2011

2012

2013
May 2008 | Gordon Brown’s Business Call to Action

1985

2009

2010

2011

2012

2013
May 2008 | Gordon Brown’s Business Call to Action

The ColaLife idea
was rekindled by the
launch of Gordon
Brown’s Busines...
May 2008 | Set-up Facebook Group

1985

2009

2010

2011

2012

2013
May 2008 | Set-up Facebook Group

Simon Berry did
online research to
see if anyone else
had had the idea in
the 23 years s...
May 2008 | BBC Radio run feature on ColaLife

He also put the idea
on the BBC’s iPM
Blog and suggested
it was debated.
The...
Jun 2008 | Meeting with Salvatore Gabola

1985

2009

2010

2011

2012

2013
Jun 2008 | Meeting with Salvatore Gabola

The person in CocaCola was Salvatore
Gabola, Global Head
of Stakeholder
Relation...
Nov 2008 | Coca-Cola workshop in Tanzania

1985

2009

2010

2011

2012

2013
Nov 2008 | Coca-Cola workshop in Tanzania

Simon was invited by
Salvatore to a
workshop in Dar Es
Salaam, on how
TCCC coul...
Jun 2008 to May 2010 | Open Innovation

For 2 years the
Facebook Group and
later the blog
provided an online
environment f...
Jun 2008 to May 2010 | Open Innovation

For 2 years the
Facebook Group and
later the blog
provided an online
environment f...
Apr 2010 | Rohit Ramchandani makes contact

1985

2009

2010

2011

2012

2013
Apr 2010 | Rohit Ramchandani makes contact

In April 2010 a public
policy adviser at
CIDA – Rohit
Ramchandani –
contacted ...
Apr 2010 | Dennis Tretter makes contact

1985

2009

2010

2011

2012

2013
Apr 2010 | Dennis Tretter makes contact

Dennis made contact
in April 2010 and
moved from
Germany to the UK
to work with S...
Jun 2010 | Gave up jobs to try and get a trial started

In June 2010 it was
clear that no-one
was going to pick up
the ide...
Jun 2010 | Gave up jobs to try and get a trial started

So they gave up their
jobs and gave
themselves a year to
see if th...
Jun 2010 | Gave up jobs to try and get a trial started

Jane and Simon won
an UnLtd Award and
set to work around
their kit...
Jun 2010 | Gave up jobs to try and get a trial started

Jane and Simon won
an UnLtd Award and
set to work around
their kit...
Jun 2010 | Gave up jobs to try and get a trial started

Despite their
humble resources,
the Facebook Group
and blog had
ge...
Jun 2010 | Gave up jobs to try and get a trial started
Rohit on Skype
Canada

Despite their
humble resources,
the Facebook...
Jun 2010 | Gave up jobs to try and get a trial started
Rohit on Skype
Canada

Despite their
humble resources,
the Facebook...
Sep 2010 | Cycle ride across France raised £6,000

1985

2009

2010

2011

2012

2013
Sep 2010 | Cycle ride across France raised £6,000

In September 2010
Simon Berry and two
Facebook supporters
– Nigel and K...
Sep 2010 | Enrolled into the J&J Innovation Bootcamp

1985

2009

2010

2011

2012

2013
Sep 2010 | Enrolled into the J&J Innovation Bootcamp

At the same time
ColaLife had been
spotted by Johnson
& Johnson and ...
Oct 2010 | First of three trips to Zambia

1985

2009

2010

2011

2012

2013
Oct 2010 | First of three trips to Zambia

The cycle ride
funded three trips to
Zambia where Simon
and Jane worked
with lo...
Dec 2010 | Met Chris Griffin of PI Global at UnLtd event

1985

2009

2010

2011

2012

2013
Dec 2010 | Met Chris Griffin of PI Global at UnLtd event

Between the first
and second trip to
Zambia, Simon Berry
met Chr...
Feb 2011 | Johnson & Johnson funding confirmed

1985

2009

2010

2011

2012

2013
Feb 2011 | Johnson & Johnson funding confirmed

After our second trip
to Zambia in Jan-11
and at the end of
the Johnson &
...
May 2011 | Invited to Cape Town by TCCC and SABMiller

1985

2009

2010

2011

2012

2013
May 2011 | Invited to Cape Town by TCCC and SABMiller

Simon and Jane
were able to
combine their last
planning trip to
Zam...
May 2011 | Invited to Cape Town by TCCC and SABMiller

Simon and Jane
were able to
combine their last
planning trip to
Zam...
Jun 2011 | Partnership and trial plan in place

1985

2009

2010

2011

2012

2013
Jun 2011 | Partnership and trial plan in place

The trial plan was
submitted to DfID
with a request for
funding support.

...
Oct 2011 | Moved to Zambia and DfID confirm funding

TCCC provided a
grant of $10,000 to
cover travel to
Zambia and set-up...
Dec 2011 | COTZ starts (set-up phase)

1985

2009

2010

2011

2012

2013
Dec 2011 | COTZ starts (set-up phase)

The focus group
work with the
customers during
the set-up phase
was pivotal. We
lea...
Mar 2012 | Finalised the Kit Yamoyo design

1985

2009

2010

2011

2012

2013
Mar 2012 | Finalised the Kit Yamoyo design

Kit Yamoyo
• Attractive

1985

2009

2010

2011

2012

2013
Mar 2012 | Finalised the Kit Yamoyo design

Kit Yamoyo
• Attractive
• Packaging is also:
• A measuring device for
the wate...
Mar 2012 | Finalised the Kit Yamoyo design

Kit Yamoyo
• Attractive
• Packaging is also:
• A measuring device for
the wate...
Mar 2012 | Finalised the Kit Yamoyo design

Kit Yamoyo
• Attractive
• Packaging is also:
• A measuring device for
the wate...
Mar 2012 | Finalised the Kit Yamoyo design

Kit Yamoyo
• Attractive
• Packaging is also:
• A measuring device for
the wate...
Mar 2012 | Dr Beth Anne Pratt joins the team in Zambia

1985

2009

2010

2011

2012

2013
Mar 2012 | Dr Beth Anne Pratt joins the team in Zambia

Beth Anne, a health
anthropologist,
became our
voluntary ‘Best
Pra...
Jul 2012 | GCC Funding confirmed

1985

2009

2010

2011

2012

2013
Jul 2012 | GCC Funding confirmed

Seven months into
the nine-month setup phase, Rohit won
CAN$100,000 of
additional fundin...
Sep 2012 | COTZ Trial phase starts after baseline survey

1985

2009

2010

2011

2012

2013
Sep 2012 | COTZ Trial phase starts after baseline survey

At the end of the
nine-month set-up
phase, and before
the start ...
Aug 2013 | COTZ 12-month trial phase ends

1985

2009

2010

2011

2012

2013
Aug 2013 | COTZ 12-month trial phase ends

1985

2009

2010

2011

2012

In the 12 months of
the trial, retailers
bought 2...
Awards | The Kit Yamoyo has won many global awards

1985

2009

2010

2011

2012

2013
Awards | The Kit Yamoyo has won many global awards

As well as winning
many prestigious
awards, the Kit
Yamoyo was
feature...
Sep 2013 | Scale-up plan (KYTS) submitted to donors

1985

2009

2010

2011

2012

2013
Sep 2013 | Scale-up plan (KYTS) submitted to donors

The midline survey
in Mar-13 indicated
that the trial was
having a bi...
Oct 2013 | Incorporating the learning into the scale-up

ORS

Zinc

Soap

Leaflet

Reduce number
of sachets to 4

Produce ...
Oct 2013 | Incorporating the learning into the scale-up
4

ORS

Zinc

Soap

Leaflet

Reduce number
of sachets to 4

Produc...
Oct 2013 | Incorporating the learning into the scale-up
4

ORS

Zinc

Soap

Reduce number
of sachets to 4

Produce locally...
Oct 2013 | Incorporating the learning into the scale-up
4

ORS

Zinc

Soap

Reduce number
of sachets to 4

Produce locally...
Oct 2013 | Incorporating the learning into the scale-up
4

ORS

Zinc

Soap

Leaflet

Reduce number
of sachets to 4

Produc...
Oct 2013 | Incorporating the learning into the scale-up
4

ORS

Zinc

Soap

Leaflet

Packaging

Reduce number
of sachets t...
Oct 2013 | Incorporating the learning into the scale-up
4

ORS

Zinc

Soap

Leaflet

Reduce number
of sachets to 4

Produc...
Oct 13| New Kit Yamoyo format created

In the trial only 4% of retailers put
the kits in Coca-Cola crates.

This provides ...
Oct 13| New Kit Yamoyo format created

Kit Yamoyo Screw-top
• Attractive and desirable
• Packaging is also:
• A measuring ...
Oct 13| New Kit Yamoyo format created

Kit Yamoyo Screw-top
• Attractive and desirable
• Packaging is also:
• A measuring ...
Oct/Nov 2013 | DfID & J&J confirm funding for KYTS

1985

2009

2010

2011

2012

2013
To be continued…

colalife.org
simon@colalife.org
jane@colalife.org
rohit@colalife.org
Upcoming SlideShare
Loading in …5
×

ColaLife | Key milestones - 1985 to Dec-13

19,363 views

Published on

This timeline highlights some of the key milestones since the birth of the ColaLife idea in 1985 to the end of the trial and move to scale-up in Dec-13.
It focussed on the key people involved and describes how the relationship with The Coca-Cola Company and SABMiller has developed.

Additional milestone:
May 2010
Together, Simon, Jane and Rohit submitted their first proposal to the Clinton Health Access Initiative (CHAI) who were seeking out innovative financing and delivery mechanisms for ACTs under the Affordable Medicines Facility for Malaria (AMFm).
The proposal got to final stages of consideration and reinforced the global interest in and potential of the model.

Correction: Rohit Ramchandani's title at CIDA was Senior Health Advisor, not Public Policy Advisor.

0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
19,363
On SlideShare
0
From Embeds
0
Number of Embeds
16,990
Actions
Shares
0
Downloads
21
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide
  • ColaLife & product innovation – a presentation for the Diarrhoea & Pneumonia Coordination Committee, Uganda.
  • But remember this was the 1980s and we had no telephone, no postal service, no fax or internet. The only communications device we had was this one – a telex machine – and this is not a mass communication device. No good for spreading and sharing ideas. So I failed to get any traction around the idea. After Zambia we went back home as our children needed to start school there and my wife Jane and I set up an NGO to support UK rural development. The years passed while we were engrossed in our work in the UK.
  • But remember this was the 1980s and we had no telephone, no postal service, no fax or internet. The only communications device we had was this one – a telex machine – and this is not a mass communication device. No good for spreading and sharing ideas. So I failed to get any traction around the idea. After Zambia we went back home as our children needed to start school there and my wife Jane and I set up an NGO to support UK rural development. The years passed while we were engrossed in our work in the UK.
  • But remember this was the 1980s and we had no telephone, no postal service, no fax or internet. The only communications device we had was this one – a telex machine – and this is not a mass communication device. No good for spreading and sharing ideas. So I failed to get any traction around the idea. After Zambia we went back home as our children needed to start school there and my wife Jane and I set up an NGO to support UK rural development. The years passed while we were engrossed in our work in the UK.
  • We are now moving to a national scale-up where will hand over the product to the private sector.To do that we need to apply the learning from the trial and bring the cost of production down.We need to look at all components of the kit including the packaging.
  • First we will reduce the number of ORS sachets to 4 (from 8) this will halve the cost of the ORS component while at the same time enhance adherence to the combined ORS and Zinc regime.
  • Our pharmaceutical partner will produce Zinc locally. The first samples were put down for stability testing last month.We will also design the artwork on the sachet to improve adherence to the 10-day regime.
  • We have persuaded the only soap manufacturer in Zambia to produce a small 25g bar of soap
  • We don’t see much opportunity for reducing the cost of the leaflet but it may be that we get in printed in India!
  • Because the kit no longer needs to fit in the Coca-Cola crates we can move to locally produced option – a screw-top jar which is 40% cheaper than the current packaging.
  • Because the kit no longer needs to fit in the Coca-Cola crates we can move to locally produced option – a screw-top jar which is 40% cheaper than the current packaging.
  • ColaLife | Key milestones - 1985 to Dec-13

    1. 1. ColaLife | Key milestones (1985 to Dec 2013) 31-Dec-13
    2. 2. 1985 | The ColaLife idea was born Coca-Cola seems to get everywhere in developing countries, yet essential medicines don't. Why? 1985 2009 2010 2011 2012 2013
    3. 3. 1985 | The ColaLife idea was born Child mortality in less developed countries is unacceptably high. In 1985 1 in 5 children didn’t make it to their 5th birthday (now it’s 1 in 8). 1985 2009 2010 2011 2012 2013
    4. 4. 1985 | The ColaLife idea was born 1985 2009 2010 2011 2012 2013
    5. 5. 1985 | The ColaLife idea was born Child mortality in less developed countries is unacceptably high. 1 in 8 children don’t make it to their 5th birthday. The public sector struggles to maintain reliable supplies of drugs to health facilities. 1985 2009 2010 2011 2012 2013
    6. 6. 1985 | The ColaLife idea was born 1985 2009 2010 2011 2012 2013
    7. 7. 1985 | The ColaLife idea was born Child mortality in less developed countries is unacceptably high. Yet you can get a Coca-Cola in the most remote, rural villages. 1 in 8 children don’t make it to their 5th birthday. The public sector struggles to maintain reliable supplies of drugs to health facilities. 1985 2009 2010 2011 2012 2013
    8. 8. 1985 | The ColaLife idea was born 1985 2009 2010 2011 2012 2013
    9. 9. 1985 | The ColaLife idea was born Child mortality in less developed countries is unacceptably high. Yet you can a Coca-Cola in most remote, rural villages. 1 in 8 children don’t make it to their 5th birthday. The public sector struggles to maintain reliable supplies of drugs to health facilities. 1985 2009 2010 Why don’t we put medicines in Coca-Cola crates? 2011 2012 2013
    10. 10. 1985 | The ColaLife idea was born 1985 2009 2010 2011 2012 2013
    11. 11. 1985 | No technology to enable sharing of the idea 1985 2009 2010 2011 2012 2013
    12. 12. 1985 | No technology to enable sharing of the idea In 1985 in NE Zambia we had no phones or fax, no internet (obviously) and no postal service. The only communications device was a telex machine – not at all effective for the sharing of ideas. 1985 2009 2010 2011 2012 2013
    13. 13. 1985 | No technology to enable sharing of the idea So the idea went nowhere. 1985 2009 2010 2011 2012 2013
    14. 14. May 2008 | Gordon Brown’s Business Call to Action 1985 2009 2010 2011 2012 2013
    15. 15. May 2008 | Gordon Brown’s Business Call to Action The ColaLife idea was rekindled by the launch of Gordon Brown’s Business Call To Action which Coca-Cola were involved in. 1985 2009 2010 2011 2012 2013
    16. 16. May 2008 | Set-up Facebook Group 1985 2009 2010 2011 2012 2013
    17. 17. May 2008 | Set-up Facebook Group Simon Berry did online research to see if anyone else had had the idea in the 23 years since 1985. No one had so he set-up a Facebook Group to share the idea. 1985 2009 2010 2011 2012 2013
    18. 18. May 2008 | BBC Radio run feature on ColaLife He also put the idea on the BBC’s iPM Blog and suggested it was debated. The BBC ran a feature on the idea and pulled in the right person in The Coca-Cola Company (TCCC) – something he’d not been able to do himself. 1985 2009 2010 2011 2012 2013
    19. 19. Jun 2008 | Meeting with Salvatore Gabola 1985 2009 2010 2011 2012 2013
    20. 20. Jun 2008 | Meeting with Salvatore Gabola The person in CocaCola was Salvatore Gabola, Global Head of Stakeholder Relations. They met to discuss the idea in Brussels and Salvatore provided advice on how best to engage The CocaCola Company (TCCC). 1985 2009 2010 2011 2012 2013
    21. 21. Nov 2008 | Coca-Cola workshop in Tanzania 1985 2009 2010 2011 2012 2013
    22. 22. Nov 2008 | Coca-Cola workshop in Tanzania Simon was invited by Salvatore to a workshop in Dar Es Salaam, on how TCCC could increase its social impact. Simon took with him some mock up ‘AidPods’ including a wedge – Jane Berry’s idea – which fitted in the empty space between bottles. 1985 2009 2010 2011 2012 2013
    23. 23. Jun 2008 to May 2010 | Open Innovation For 2 years the Facebook Group and later the blog provided an online environment for the development of the idea though the process of open innovation. 1985 2009 2010 2011 2012 2013
    24. 24. Jun 2008 to May 2010 | Open Innovation For 2 years the Facebook Group and later the blog provided an online environment for the development of the idea though the process of open innovation. 1985 2009 2010 2011 2012 2013
    25. 25. Apr 2010 | Rohit Ramchandani makes contact 1985 2009 2010 2011 2012 2013
    26. 26. Apr 2010 | Rohit Ramchandani makes contact In April 2010 a public policy adviser at CIDA – Rohit Ramchandani – contacted Simon and Jane to offer support. He wanted to use the data from a possible future trial to support his DrPH at Johns Hopkins University. 1985 2009 2010 2011 2012 2013
    27. 27. Apr 2010 | Dennis Tretter makes contact 1985 2009 2010 2011 2012 2013
    28. 28. Apr 2010 | Dennis Tretter makes contact Dennis made contact in April 2010 and moved from Germany to the UK to work with Simon and Jane on a voluntary internship from Jul-10 to Oct10 as they planned for a trial somewhere in Africa. 1985 2009 2010 2011 2012 2013
    29. 29. Jun 2010 | Gave up jobs to try and get a trial started In June 2010 it was clear that no-one was going to pick up the idea and Jane and Simon were in danger of going down as the people who created a lot of excitement and then did nothing about it. It was decision time! 1985 2009 2010 2011 2012 2013
    30. 30. Jun 2010 | Gave up jobs to try and get a trial started So they gave up their jobs and gave themselves a year to see if they could get a trial of the idea underway somewhere in Africa. 1985 2009 2010 2011 2012 2013
    31. 31. Jun 2010 | Gave up jobs to try and get a trial started Jane and Simon won an UnLtd Award and set to work around their kitchen table. 1985 2009 2010 2011 2012 2013
    32. 32. Jun 2010 | Gave up jobs to try and get a trial started Jane and Simon won an UnLtd Award and set to work around their kitchen table. Simon and Jane’s kitchen table UK 1985 2009 2010 2011 2012 2013
    33. 33. Jun 2010 | Gave up jobs to try and get a trial started Despite their humble resources, the Facebook Group and blog had generated global interest in the idea and these were mustered to try and get a trial started. Simon and Jane’s kitchen table UK 1985 2009 2010 2011 2012 2013
    34. 34. Jun 2010 | Gave up jobs to try and get a trial started Rohit on Skype Canada Despite their humble resources, the Facebook Group and blog had generated global interest in the idea and these were mustered to try and get a trial started. Simon and Jane’s kitchen table UK 1985 2009 2010 2011 2012 2013
    35. 35. Jun 2010 | Gave up jobs to try and get a trial started Rohit on Skype Canada Despite their humble resources, the Facebook Group and blog had generated global interest in the idea and these were mustered to try and get a trial started. Harvard & UNICEF on speaker phone USA Simon and Jane’s kitchen table UK 1985 2009 2010 2011 2012 2013
    36. 36. Sep 2010 | Cycle ride across France raised £6,000 1985 2009 2010 2011 2012 2013
    37. 37. Sep 2010 | Cycle ride across France raised £6,000 In September 2010 Simon Berry and two Facebook supporters – Nigel and Keifer – cycled across France to raise the money needed to travel to Africa to work on a trial plan with local stakeholders. 1985 2009 2010 2011 2012 2013
    38. 38. Sep 2010 | Enrolled into the J&J Innovation Bootcamp 1985 2009 2010 2011 2012 2013
    39. 39. Sep 2010 | Enrolled into the J&J Innovation Bootcamp At the same time ColaLife had been spotted by Johnson & Johnson and Jane and Simon were recruited into the Johnson & Johnson Innovation Boot Camp programme where the idea was further refined. 1985 2009 2010 2011 2012 2013
    40. 40. Oct 2010 | First of three trips to Zambia 1985 2009 2010 2011 2012 2013
    41. 41. Oct 2010 | First of three trips to Zambia The cycle ride funded three trips to Zambia where Simon and Jane worked with local partners on a plan for a trial of the ColaLife idea. 1985 2009 2010 2011 2012 2013
    42. 42. Dec 2010 | Met Chris Griffin of PI Global at UnLtd event 1985 2009 2010 2011 2012 2013
    43. 43. Dec 2010 | Met Chris Griffin of PI Global at UnLtd event Between the first and second trip to Zambia, Simon Berry met Chris Griffin at an UnLtd Award Winners’ event. Chris is the founder and Managing Director of PI Global which later became ColaLife’s packaging partner. 1985 2009 2010 2011 2012 2013
    44. 44. Feb 2011 | Johnson & Johnson funding confirmed 1985 2009 2010 2011 2012 2013
    45. 45. Feb 2011 | Johnson & Johnson funding confirmed After our second trip to Zambia in Jan-11 and at the end of the Johnson & Johnson Boot Camp, we went in front of a panel of J&J Vice Presidents, Dragon Den style, and won the support of J&J VP Christian Veerbeck. 1985 2009 2010 2011 2012 2013
    46. 46. May 2011 | Invited to Cape Town by TCCC and SABMiller 1985 2009 2010 2011 2012 2013
    47. 47. May 2011 | Invited to Cape Town by TCCC and SABMiller Simon and Jane were able to combine their last planning trip to Zambia with a visit to Cape Town to participate in satellite sessions around the World Economic Forum for Africa. 1985 2009 2010 2011 2012 2013
    48. 48. May 2011 | Invited to Cape Town by TCCC and SABMiller Simon and Jane were able to combine their last planning trip to Zambia with a visit to Cape Town to participate in satellite sessions around the World Economic Forum for Africa. 1985 2009 2010 2011 2012 2013
    49. 49. Jun 2011 | Partnership and trial plan in place 1985 2009 2010 2011 2012 2013
    50. 50. Jun 2011 | Partnership and trial plan in place The trial plan was submitted to DfID with a request for funding support. 1985 2009 2010 2011 2012 2013
    51. 51. Oct 2011 | Moved to Zambia and DfID confirm funding TCCC provided a grant of $10,000 to cover travel to Zambia and set-up costs before the DfID funding was confirmed. Subsequently SABMiller Zambia have contributed $5,000 towards the trial costs. 1985 2009 2010 2011 2012 2013
    52. 52. Dec 2011 | COTZ starts (set-up phase) 1985 2009 2010 2011 2012 2013
    53. 53. Dec 2011 | COTZ starts (set-up phase) The focus group work with the customers during the set-up phase was pivotal. We learned about the challenges with: • 1 litre ORS sachets • Measuring water and the preferred branding and name. 1985 2009 2010 2011 2012 2013
    54. 54. Mar 2012 | Finalised the Kit Yamoyo design 1985 2009 2010 2011 2012 2013
    55. 55. Mar 2012 | Finalised the Kit Yamoyo design Kit Yamoyo • Attractive 1985 2009 2010 2011 2012 2013
    56. 56. Mar 2012 | Finalised the Kit Yamoyo design Kit Yamoyo • Attractive • Packaging is also: • A measuring device for the water 1985 2009 2010 2011 2012 2013
    57. 57. Mar 2012 | Finalised the Kit Yamoyo design Kit Yamoyo • Attractive • Packaging is also: • A measuring device for the water • A mixing device 1985 2009 2010 2011 2012 2013
    58. 58. Mar 2012 | Finalised the Kit Yamoyo design Kit Yamoyo • Attractive • Packaging is also: • A measuring device for the water • A mixing device • A storage device (the soap tray is a lid) 1985 2009 2010 2011 2012 2013
    59. 59. Mar 2012 | Finalised the Kit Yamoyo design Kit Yamoyo • Attractive • Packaging is also: • A measuring device for the water • A mixing device • A storage device (the soap tray is a lid) • A cup 1985 2009 2010 2011 2012 2013
    60. 60. Mar 2012 | Dr Beth Anne Pratt joins the team in Zambia 1985 2009 2010 2011 2012 2013
    61. 61. Mar 2012 | Dr Beth Anne Pratt joins the team in Zambia Beth Anne, a health anthropologist, became our voluntary ‘Best Practice Advisor’ bringing 5 years of Zambian experience. She left in Dec-12, joining ColaLife’s Virtual Advisory Board continuing her support remotely. 1985 2009 2010 2011 2012 2013
    62. 62. Jul 2012 | GCC Funding confirmed 1985 2009 2010 2011 2012 2013
    63. 63. Jul 2012 | GCC Funding confirmed Seven months into the nine-month setup phase, Rohit won CAN$100,000 of additional funding from Grand Challenges Canada for additional research including a health centre impact survey. 1985 2009 2010 2011 2012 2013
    64. 64. Sep 2012 | COTZ Trial phase starts after baseline survey 1985 2009 2010 2011 2012 2013
    65. 65. Sep 2012 | COTZ Trial phase starts after baseline survey At the end of the nine-month set-up phase, and before the start of the trial, a baseline survey was undertaken in the two intervention districts (Katete and Kalomo) and the two comparator districts (Petauke and Monze). 1985 2009 2010 2011 2012 2013
    66. 66. Aug 2013 | COTZ 12-month trial phase ends 1985 2009 2010 2011 2012 2013
    67. 67. Aug 2013 | COTZ 12-month trial phase ends 1985 2009 2010 2011 2012 In the 12 months of the trial, retailers bought 25,000 Kit Yamoyos. Before the trial no child received ORS/Zinc treatment. After 12 months 45% of children were treated with ORS/Zinc and it all came from Kit Yamoyo. 2013
    68. 68. Awards | The Kit Yamoyo has won many global awards 1985 2009 2010 2011 2012 2013
    69. 69. Awards | The Kit Yamoyo has won many global awards As well as winning many prestigious awards, the Kit Yamoyo was featured as one of the Top 10 ‘breakthrough’ innovations in mother and child health at the UN General Assembly in Sep-13. 1985 2009 2010 2011 2012 2013
    70. 70. Sep 2013 | Scale-up plan (KYTS) submitted to donors 1985 2009 2010 2011 2012 2013
    71. 71. Sep 2013 | Scale-up plan (KYTS) submitted to donors The midline survey in Mar-13 indicated that the trial was having a big impact and care-givers were depending on the kit. So work started on a scale-up plan with the aim of having no gap between the trial and scale-up. 1985 2009 2010 2011 2012 2013
    72. 72. Oct 2013 | Incorporating the learning into the scale-up ORS Zinc Soap Leaflet Reduce number of sachets to 4 Produce locally Produce locally AllRemove components of constraint of the Kit Yamoyo were fitting in Cocareviewed based on Cola crate the findings of the trial. Produce locally Only include blister pack NOTE: This will also enhance adherence 1985 2009 Packaging Produce re-fill option 2010 2011 2012 2013
    73. 73. Oct 2013 | Incorporating the learning into the scale-up 4 ORS Zinc Soap Leaflet Reduce number of sachets to 4 Produce locally Produce locally Remove 75% of care-givers constraint of used 4 ORS sachets orfittingReducing the less. in CocaCola crate number of sachets from 8 to 4 will Produce locally improve adherence to the combined Produce re-fill therapy and halve option the cost of the ORS component. Only include blister pack NOTE: This will also enhance adherence 1985 2009 2010 2011 Packaging 2012 2013
    74. 74. Oct 2013 | Incorporating the learning into the scale-up 4 ORS Zinc Soap Reduce number of sachets to 4 Produce locally Produce locally NOTE: This will also enhance adherence Leaflet Remove The imported Zinc constraint of used in the trial will befitting in Cocareplaced by Cola crate locally produced Zinc which should come Produce locally on-stream in May14. Produce pack The blister re-fill will beoption designed to enhance adherence to the 10-day regime. Design the blister pack to enhance adherence to the 10-day regime Blister pack needs no box 1985 2009 2010 2011 Packaging 2012 2013
    75. 75. Oct 2013 | Incorporating the learning into the scale-up 4 ORS Zinc Soap Reduce number of sachets to 4 Produce locally Produce locally NOTE: This will also enhance adherence Leaflet Remove The only soap constraint of manufacturer in fitting in agreed Zambia hasCocatoCola crate 25g bar produce a of soap from early Produce locally 2014. This will replace the Produce re-fill soap imported from option India. They will sell the soap themselves as a stand-alone product. Design the blister pack to enhance adherence to the 10-day regime Blister pack needs no box 1985 2009 2010 2011 Packaging 2012 2013
    76. 76. Oct 2013 | Incorporating the learning into the scale-up 4 ORS Zinc Soap Leaflet Reduce number of sachets to 4 Produce locally Produce locally Print in India? NOTE: This will also enhance adherence Design the blister pack to enhance adherence to the 10-day regime Packaging Remove The only opportunity toconstraint of reduce the cost of fitting in Cocathe leaflet would be toCola crate have it printed in India or China. Produce locally Produce re-fill option lister pack needs no box 1985 2009 2010 2011 2012 2013
    77. 77. Oct 2013 | Incorporating the learning into the scale-up 4 ORS Zinc Soap Leaflet Packaging Reduce number of sachets to 4 Produce locally Produce locally Print in India? Remove constraint of fitting in CocaCola crate. Only 4% of retailers used this option NOTE: This will also enhance adherence Design the blister pack to enhance adherence to the 10-day regime Produce locally Produce re-fill option Blister pack needs no box 1985 2009 2010 2011 2012 2013
    78. 78. Oct 2013 | Incorporating the learning into the scale-up 4 ORS Zinc Soap Leaflet Reduce number of sachets to 4 Produce locally Produce locally Print in India? NOTE: This will also enhance adherence Design the blister pack to enhance adherence to the 10-day regime Blister pack needs no box 1985 2009 2010 2011 2012 Packaging In the scale-up we will be using two new packaging formats: • a screw-top • a flexible pack The screw top will have all the functionality of the original packaging. The flexible pack can measure the water. 2013
    79. 79. Oct 13| New Kit Yamoyo format created In the trial only 4% of retailers put the kits in Coca-Cola crates. This provides an opportunity to revisit the packaging design and make it cheaper WITHOUT losing any of the innovation features – measuring, mixing, storage device and cup. 1985 2009 2010 2011 2012 2013
    80. 80. Oct 13| New Kit Yamoyo format created Kit Yamoyo Screw-top • Attractive and desirable • Packaging is also: • A measuring device for the water • A mixing device • A storage device (screw-top) • A cup • And can be re-used 1985 2009 2010 2011 2012 2013
    81. 81. Oct 13| New Kit Yamoyo format created Kit Yamoyo Screw-top • Attractive and desirable • Packaging is also: • A measuring device for the water • A mixing device • A storage device (screw-top) • A cup • And can be re-used PLUS • A refill option in a plastic bag that can also act as a measure for the water 1985 2009 2010 2011 2012 2013
    82. 82. Oct/Nov 2013 | DfID & J&J confirm funding for KYTS 1985 2009 2010 2011 2012 2013
    83. 83. To be continued… colalife.org simon@colalife.org jane@colalife.org rohit@colalife.org

    ×