The biggest “Big Data” myth is that data itself is valuable. Unfortunately, big data doesn't provide solutions, it simply creates more options—and most businesses are already overwhelmed with options. Making calculated decisions about which options maximize efficiency is the challenge…and efficiency is a puzzle. As permutations increase, so does complexity. But the harder the puzzle, the closer you are to real competitive advantage. The speaker will present a five-step road map to value: calculated decisions.
6. “The U.S. stock market (is) a class system, rooted in speed, of haves and
have-nots. The haves paid for nanoseconds; the have- nots had no idea that a nanosecond had value.”
-Michael Lewis,Flash Boys
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12. DATA KNOWLEDGE
DECISION
SUPPORT
INFORMATION OPTIMIZATION
BIG DATA BIG CALCULATIONS
TIME NONE MILLISECONDS
CALCULATIONS NONE
SECONDS
SIMPLE
PATTERN
RECOGNITION
OPTIMIZATION
DYNAMIC
OPTIMIZATION
PERIODIC HOURS
Data value spectrum
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18. “Everyone has a plan until they get punched! ”
-Mike Tyson
Major disruptions
CHALLENGE #3
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19. “Everyone has a plan until they get punched! ”
-Mike Tyson
Buzz Lightyeareffect
CHALLENGE #4
“To infinity and beyond! (infinite options of course)”
-Buzz Lightyear
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28. 1
Route plan
Dri ve r 00 3
Dri ve r 00 3
RRoouuttee ppllaann
Driver 003
SELECT
Outbound on-time
Inbound on-time
Empty miles
DEFINE
assign trip to drivers
MODEL
Time windows
Driver rules (11, 14, 70) etc.
MEASURE
24 hour KPIs
OPTIMIZE
Total mileage
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