The document summarizes a media campaign for a client called "Young Chef 2013". It provides details on the campaign such as the spokesperson, dates, total media coverage and audience reach. It also lists the radio stations that covered the campaign, presenting times and audience numbers, totaling over 24 million people reached. Finally, it outlines the campaign synication across 29 regional radio stations, reaching a total audience of 590,000.
3.
1
Station: BBC
Essex Duration: 12m
21s
Presenter: Mark
Punter Broadcast
show: Afternoon
Region: Essex Media
value: £5,051
Audience: 257,000
2
Station: BBC
Leeds Duration: 5m
24s
Presenter: Wes
Butters Broadcast
Show: Mid
Morning
Region: Leeds
and
Yorkshire Media
value: £2,094.00
Audience: 205,000
3
Station: BBC
Shropshire Duration: 10m
04s
Presenter: Colin
Young Broadcast
Show: Afternoon
Region: Shropshire Media
value: £2,084.00
Audience: 110,000
4
Station: BBC
Devon Duration: 12m
37s
Presenter: Richard
Green Broadcast
on: Mid
Morning
Region: Devon Media
value: £4,582.00
Audience: 225,000
5
Station: BBC
Gloucestershire Duration: 7m
15s
Presenter: Kate
Justice Broadcast
on: Saturday
Lunch
Region: Gloucestershire
Media
value: £1,661.00
Audience: 112,000
6
Station: BBC
Cornwall Duration: 10m
15s
Presenter: David
White Broadcast
on: Mid
Morning
Region: Cornwall Media
value: £2,732.00
Audience: 152,000
CLEANFEED
MEDIA
CAMPAIGN
REPORT
CAMPAIGN:
Young
Chef
2013
CAMPAIGN
DATE:
24th
April
2013
CLIENT:
Client
Name
CONTACT:
Client
contact
4. 7
Station: BBC
Bristol Duration: 9m
37s
Presenter: Martin
Evans Broadcast
on: Afternoon
Region: Bristol Media
value: £2,573.00
Audience: 150,000
8
Station: BBC
Leicester Duration: 8m
09s
Presenter: Jim
Davis Broadcast
on: Mid
Morning
Region: Leicestershire Media
value: £2,506.00
Audience: 172,000
9
Station: BBC
Norfolk Duration: 6m
19s
Presenter: Matthew
Gudgin Broadcast
on: Drive
Region: Norfolk Media
value: £2,232.00
Audience: 191,000
10
Station: BBC
York Duration: 5m
12s
Presenter: Elly
Fiorentini Broadcast
on: Drive
Region: North
Yorkshire Media
value: £1,196.00
Audience: 93,000
11
Station: BBC
Berkshire Duration: 13m
43s
Presenter: Mike
Reed Broadcast
on: Afternoon
Region: Berkshire Media
value: £3,163.00
Audience: 135,000
12
Station: BBC
Nottingham
Duration: 11m
55s
Presenter: Mark
Dennison Broadcast
on: Mid
Morning
Region: Nottingham Media
value: £3,601.00
Audience: 181,000
13
Station: BBC
Humberside Duration: 6m
19s
Presenter: Phil
White Broadcast
on: Afternoon
Region: Yorkshire
&
The
Humber Media
value: £2,650.00
Audience: 237,000
5. 14
Station: BBC
Oxford Duration: 9m
Presenter: Malcolm
Boyden Broadcast
on: Mid
Morning
Region: Oxfordshire Media
value: £1,549.00
Audience: 81,000
15
Station: BBC
Radio
Tees Duration: 6m
40s
Presenter: David
Llewellyn Broadcast
on: Sunday
Lunch
Region: Durham,
Teeside Media
value: £1,609.00
Audience: 115,000
16
Station: BBC
Suffolk Duration: 10m
54s
Presenter: Mark
Murphy Broadcast
on: Mid
Morning
Region: Suffolk Media
value: £2,446.00
Audience: 124,000
17
Station: BBC
West
Midlands Duration: 9m
03s
Presenter: Paul
Franks Broadcast
on: Drive
Region: West
Midlands Media
value: £3,351.00
Audience: 220,000
18
Station: BBC
Five
Live Duration: 10m
55s
Presenter: Richard
Bacon Broadcast
on: Afternooon
Region: National Media
value: £98,945.00
Audience: 6,272,000
19
Station: BBC
Radio
2 Duration: 11m
03s
Presenter: Chris
Tarrant Broadcast
on: Afternoon
Region: National Media
value: £239,826.00
Audience: 15,109,000
6. Radio
Station Region Contact Audience
1 Alive
Radio Dumfries,
Scotland News 6,000
2 Jack
FM
Bristol Bristol News 109,000
3 Chorley
FM
Chorley,
Lancashire News 8,000
4 LFM
107.4 Braintree,
Essex News 3,000
6 Bay
FM
Exmouth News
9,000
7 BRFM
Isle
of
Sheppy News 2,000
8 Longside
Radio
Worcester News 6,000
9 Take
Over
Radio
Leicester News 25,000
13 Unity
Radio Southampton News 2,000
14 Chelmsford
Radio Chelmsford,
Essex News 15,000
15 Academy
FM Folkestone
Dave
Sharp 5,000
16 WFM
Radio Wythenshaw Dave
C 9,000
17 Heartland
FM
Perthshire,
Scotland Frankie 8,000
18 Chesters
Dee
1063 Chester Gavin
Matthews 38,000
19 2BR Burnley,
Hyndburn
&
Pendle Gemma
Baron 6,000
20 The
Bee Lancashire Gemma
Baron 10,000
21 Spark
Radio Sunderland George
Page 3,000
22 Premier
Radio
National
DAB Ian
Turner 148,000
23 Palm
FM
Torbay
&
South
Devon Jennie 12,000
24 Central
FM
Forth
Valley Joe
Kilday 5,000
25 Waves
FM
Aberdeenshire Kenny
King 21,000
26 Oban
FM North
Argyll Laura 20,000
27 South
Wales
Radio South
Wales Mark
Franklin 15,000
28 Bishop
FM Bishop
Auckland,
Durham News 15,000
29 Insight
Radio Glasgow Ross
MacFadyen 90,000
TOTAL 590,000
CLEANFEED
MEDIA
CAMPAIGN
REPORT
CAMPAIGN:
Young
Chef
2013
CAMPAIGN
DATE:
24th
April
2013
CLIENT:
Client
name
CONTACT:
Client
contact