Our healthcare and tech marketing agency's 20 favorite books, guides, blogs, and groups for content marketing education. Learn more about our content marketing processes: http://www.clarityqst.com/marketing-services/content-marketing/

2. Joe Pulizzi, founder of the
Content Marketing Institute,
teaches readers how to
build a content marketing
strategy from the ground up.

3. Contently’s online magazine provides
unique content marketing examples,
news, and insights…and is usually good
for a laugh or two.

4. This ebook from Kapost
includes workflow templates
for creating, publishing, and
promoting content.

5. This comprehensive post on
the Moz Blog provides a
step-by-step content
marketing strategy
framework.

6. Content marketing thought
leader, speaker, and consultant
Heidi Cohen’s blog provides
insights for content marketing
and beyond.

7. This LinkedIn Group is a great place to
start conversations and get new content
marketing ideas from over 15,000
industry professionals.

8. Ann Handley and C.C.
Chapman teach marketers to
create effective content that
engages audiences.

9. CoSchedule is a simple drag and drop calendar
that helps you organize content and schedule blog
and social media posts. Great for content
marketers, bloggers, and social media managers.

10. Marketo and Rand
Fishkin teamed up to
create this SlideShare
presentation on the
top 5 reasons content
marketing fails.

11. This ebook from
Hubspot provides a
roadmap for creating
a successful content
marketing strategy.

12. Content Marketing Institute’s
daily or weekly newsletters
deliver articles and insights
straight to your inbox.

13. Content marketing thought
leader Jay Baer’s blog is a
great resource for content
marketing strategy and
education.

14. Started by content strategy consultant
Hilary Marsh in 2009, the Content
Strategy LinkedIn Group
has grown to over 21,000 members.

15. Education, training, and
professional development for
today’s modern marketer.

16. Moz Academy
features a collection
of marketing
education videos,
including several
content marketing
videos by Rand
Fishkin and Cyrus
Shepard.

17. Authors Kristina Halvorson
and Melissa Rach wrote
this handbook for creating
successful content
marketing strategies.

18. Find thought leaders and topics to
drive content strategy and
persona identification.

19. This post on the Moz blog
offers tips for setting
content marketing goals,
developing buyer personas,
and creating content to get
leads.

20. Marketo shows why
visual content is the
key to inbound
marketing success
in one of their most
viewed SlideShare
presentations.

21. Think your industry, product,
or service is too boring to
have a successful content
marketing strategy? Learn
how these “boring”
companies use effective
storytelling to sell their
products.

22. THANKS FOR READING!
If your healthcare or tech company needs
marketing help, contact us today!
Clarity Quest Marketing
www.clarityqst.com
877-887-7611
information@clarityqst.com