The document discusses how a student's media products for a music album release project develop or conform to real media conventions. Specifically, the student's music video conforms to common conventions like including many close-ups of the artist to familiarize audiences, represents youth culture through the artist's clothing and graffiti location, and includes voyeuristic treatment of characters similar to other pop music videos. The student analyzes their work in relation to concepts from their coursework and compares shots and themes in their media to those used in comparable existing artist music videos.