Ben Margetts, development manager, Team Kenya
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
2. What we have done
โข Engaged a web design company and secured pro
bono support for our website:
www.teamkenya.org.uk
โข Developed a team of volunteers to blog, write
content and manage social media:
https://www.facebook.com/teamkenyauk?fref=ts
โข Recruited a marketing agency to provide pro
bono support โ videos and
photography:https://www.youtube.com/watch?v
=4Rc0RSECRcE&t=39s (next slide)
3.
4.
5. Prioritising marketing
โข To help us reach new audiences
โข To engage existing donors
โข Raise awareness of our work
โข To build confidence and credibility for
individuals, trusts and foundations and
businesses
6. Achievements
โข Year on year growth of income and impact
โข Taking on our first member of staff
โข Building our relationships with pro bono
partners, leading to Mount Kenya and
Kilimanjaro climbs and corporate adoptions
โข Increase in social media engagement
โข Donors and volunteers making cold
approaches through our website
7. Learning
โข Small charities can have a big impact with the
right support
โข If you have clear objectives and quality
volunteers it does not have to be too time
consuming
โข You donโt need to spend a lot of money to
increase your reach
โข Nobody knows how small you are if you get it
right
8. Visit the CharityComms website
to view slides from past events,
see what events we have
coming up and to check out
what else we do:
www.charitycomms.org.uk