This document outlines the initial plans for a weekly alternative indie magazine that will cost £2.99, contain around 50 pages of content, and target 16-30 year old readers. It will include regular sections like new merchandise, a free CD, upcoming bands and gigs lists. Feature articles will profile bands like Red Hot Chili Peppers, Smashing Pumpkins, and 30 Seconds to Mars discussing their tours, and explore the origins of alternative indie music and its most influential songs.