1. CatieLadner& Cassie Briffett

2. Summary
• Our project goes throughout each decade in
American highlighting what beauty looked
like for women. Using icons of those times,
we include an examination of makeup, hair
and body type.

3. 1920’s
“Roaring Twenties”
• Flappers
• Short bobbed/waved hair
• Flat chested (boyish figure)
• Smoked cigarettes
• Use of makeup
• Pale powder, plucked eyebrows,
draw in arches, bright red lipstick
• http://www.youtube.com/watch?v=
cAgIB5FtKPM
The influence of cinema played a huge role
on trends for the first time in history

4. 1930’s/1940’s
“The War Years”
• Females became more conservative and
sophisticated
• Curves were no longer de-emphasized,
Bette Davis very feminine, longer skirts which
1930’s highlighted natural waistline
• Hats & gloves were popular accessories
• Make up
• Pale skin
• Rouge & lipstick to brighten faces
• Fake eyelashes
Bette Grable • Hair
1940’s • Shoulder length hair
• Soft curls

5. 1950’s
“After WWII”
• Tradition & Conservative values came
back
• Women could do chores without a hair
falling out of place
• Curvy – large hips (baby boom)
• Make up
• Pale Complexion
• “Doe Eye” : Eye shadow on lids, heavy
eye liner, penciled eyebrows and
mascara
• Hair
• Teased, styled, sculpted & sprayed to
form perfect curls, waves &bouffants
• D.A & Pompadour
Marilyn Monroe

6. 1960’s
“Feminism”
• Women moving into the
workplace meant complex
hairstyles went out of
fashion
• Short bobs were back
• Makeup
• Dark eyes & pale lips
• By end of 60’s make out
went out due to the hippie
movement
• http://www.youtube.com/wa
Twiggy tch?v=8Y6zLbavwSI

7. 1970’s
“Sexual Revolution”
• Fuller figure
• Breasts & Hips
• Makeup
• Bronzer (tanned skin)
• Natural look (mid toned
shadow)
• Glossy lips
• Hair
• became a symbol
• Long, free, natural, curls
• Micro mini & maxi skirts,
bellbottom jeans, platform
Farrah Fawcett shoes

8. 1980’s
“Fitness Craze”
• Fit body
• “buns of steel”
• “rock hard abs”
• Makeup
• Vibrant colors
• Hair
• “The bigger the better”
• Intentionally messed up
• http://www.youtube.com
/watch?v=VA5_IwEA2Pg
Cindy Crawford

9. 1990’s
“Globalization”
• “Alternative rock” look
• Makeup
• Brown lipstick
• Colored mascara
• Glitter hairspray
• Hair
• “the Rachel” from Friends
• Extreme thinness
• “heroin chick”
• Weight loss, strung out
look
Kate Moss

10. 2000’s-Present
• Skinny
• Makeup
• Mineral makeup
• Black eyeliner
• Long, bold lashes
• Hair
• Long and straight
or big curls
• Side part
• http://www.youtube.
com/watch?v=fnzOd
Nicole Ricci, Lindsay Lohan, Cameron Diaz
43pbCg

11. Resources
• http://maddieruud.hubpages.com/hub/Stand
ards_of_Beauty_An_Illustrated_Timeline
• http://www.ukhairdressers.com/history%20of
%20beauty.asp
• http://theaestheticelevator.com/2007/02/07/b
eauty-female-aesthetics-through-the-years/