EasyPay: Charging at your fingertips

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Capco-Baruch team: Mauro Confalone, Ling Gu, Jin Kong, Ran Liu New mobile, new payments. The latest wave of mobile, cloud and biometric technologies deserve an equally innovative payment solution. Welcome to the virtual credit card portfolio, based on the latest fingerprint recognition technology for consumer devices.

Economy & Finance Business

EasyPay:

Charging at your fingertips
Capco-Baruch team
Mauro Confalone
Ling Gu
Jin Kong
Ran Liu
23rd Oct 2013

Incentive
Current Problems
Too many cards
Which card to use
Identity Theft

Solution
EasyPay
Link all cards

Compare benefits
Enhance security

New Technology
Technology
NFC
Samsung S4

Google Wallet

Biometrics

IPhone 5S

EasyPay

In-Store Payment
• Scan

fingerprint

• Choose

card

Fast

In-Store Payment
• Card

selection suggestions

Mobile App

Link

Track

Credit/Debit
Cards

Transactions

Membership
Cards

Buying
Power

Coupons

Spending
Summary

Market Segments
End Users

Intermediaries

Card Users

Scanner
Providers

Retailers,
Service
Providers

Clients

Credit Card
Companies
Server
Providers

Revenue Model
Rebates
Interest

App

Fee
Devices

Transaction Fee

Security
Picture shown on
cashier’s screen

Transaction
message / email
/notification
PIN number
(optional)

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