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6 STEPS
AGuide toCreating Compelling Video Content
ToGreatVideo
Production
01
KnowYour
Audience
•
•
02
Crafta
Compelling
Story
•
•
03
PayAttentionto
VisualQuality
•
•
04
Keepit
Concise
• People have short
attention spans in the
digital age.
• Aim for efficiency, focus
on critical information.
05
Optimisefor
MobileViewing
• The majority of content is consumed
on phones.
• Ensure responsiveness and clarity on
various devices.
06
HaveaCallto
Action(CTA)
•
•

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6 Steps To Great Video Production