Survey to Understand Technology Product Purchase Preferences of C-Level Execs
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A study to identify the potential purchase preference of technology products by senior technology, business executives and decision makers
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Survey to Understand Technology Product Purchase Preferences of C-Level Execs
- 1. Survey to Understand Technology Product Purchase Preferences of C-Level Execs Study Type Geography Sample Size Target Group Ad hoc India, China, Brazil, Australia, New Zealand 500+ B2B C-level executives, VPs, directors, managers
- 2. What was the research requirement? The objective of this study was to identify technology product purchase preference of senior business executives and decision makers.
- 3. How did Borderless Access solve the problem? • We specifically identified and segregated the B2B panellists who met our criteria in these markets. • We closely collaborated with the sampling team on the target audience. • To give an idea of the survey project, text invites and pre- screeners were sent out to respondents. • Regular monitoring of filled-in quotas as per the requirements on a daily basis was conducted.
- 4. Outcome • We achieved the required sample size in each of the segments within the designated timeline. • Crossed the commissioned project value by a high margin.
- 5. Contact-Us UK LONDON Tel : +44 771 840 3458 DUBAI Tel : +97 150 137 3145 MUNICH Tel : +49 (0) 176 650 94033 UAE GERMANY BANGALORE Tel : +91 804 931 3800 INDIA Connect with us www.borderlessaccess.com Business Enquiries rfp@borderlessaccess.com marketing@borderlessaccess.com CALIFORNIA Tel : +1 818 358 4633 CHICAGO, IL Tel : +1 312 720 0378 USA