Woogie (pitch 5 min) mvp oana
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Woogie 5 min pitch, oana's version
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Woogie (pitch 5 min) mvp oana
- 1. Hello humans! I am Woogie. I am an extraterrestrial and I just landed on Earth to check in at this event. Nice planet you have here, it's full of... you. I hired Oana to explain you how I can be useful to this planet. Oana, please come on stage!
- 2. a story for everyone first talking alien on Earth 1
- 3. a story for everyone first talking alien on Earth a product for kids hardware device + 2
- 4. a solution for parents birdeye app a story for everyone first talking alien on Earth a product for kids hardware device ++ 3
- 5. the first voice activated hardware device that gets smarter as kids interact with it 4
- 6. vs 5
- 7. a new kind of interaction with technology #mission 6
- 8. 7
- 9. woogie speaks and … > entertains you > responds to any curiosity > helps with homework 8
- 10. superpowers creates custom experiences #AI knows when the kid is around #sensors sense of humour #storytelling 9
- 11. US market context Amazon sold 3 million Amazon Echo devices in the first 18 months 10
- 12. both parents in labor force 6-12 years old children >$50,000/year 13 mil kids in US datacenter.kidscount.org census.gov 11
- 13. monetisation third party content - share hardware device - $139 retail + subscription plan - $69/year + = 12
- 15. a team of aliens #business #AI #learning #makers #storytelling 13 @bogdan @razvan @corina @doru @joe
- 16. 14
- 17. 14
- 18. $40k initial investment > R&D > development > prototyping > MVP 14
- 19. raising seed round $150k > software & hardware development > small series with product design > kickass Kickstarter campaign 14
- 20. this June… limited edition max 100 Woogies beta-testing
Editor's Notes
- Thanks for the introduction, Woogie. Good evening, everyone. My name is Oana and I am here to present you this little alien’s journey on Earth. Going back to last October…
- we start building A STORY
- a product
- and a solution…
- … that aims to be the first voice activated hardware device that gets smarter as kids interact with it.
- You know… Parents everywhere are struggling between two challenges: to put their kids in touch with tomorrow's technologies but not let the childhood be devoured by smartphones and tablets.
- This is the reason we’ve started a serious mission in creating a new kind of interaction with technology, better than apps, LCD screens or virtual games. Everyone, let me introduce you…
- WOOGIE - The Alien That Makes Learning Fun Woogie is an end-point for technology. It provides all kind of information that a tablet or a smartphone could deliver, but in a more human way: trough VOICE
- He will follow the school curriculum and the kid’s interests engaging him in meaningful conversations about this world.
- We are building it with artificial intelligence and so he is able to create a custom experience for each user. But it’s not only about software here, it’s also about hardware engineering too. Because of his sensors, Woogie knows when kid is in the room. Thanks to Joe, our creative writer, Woogie will have unexpectedly funny interventions. And all these superpowers make Woogie stand out of the crowd, cause the market is here
- showing big enthusiasm for family-oriented robots and hardware assistants. 3 million Amazon Echos were sold in the US in the last months. Two weeks ago, Google announced a similar product called Home and there are strong leaks that Apple is doing it too, launching a physical Siri this year. The good news is we see this as a validation and opportunity for Woogie to arrive on Earth.
- This product is designed for families in English speaking countries that have: 6-12 y.o. kids Both parents engaged in full time jobs Earnings over $50.000/year This means 13mil kids in families that are very likely to buy an Woogie. And this in US market only!
- In terms of monetisation we plan to work on 3 pillars: sell the hardware for $139 sell special type of content under a subscription plan and create a marketplace selling 3rd party content modules
- Here is my team of ambitious aliens that came along together step by step, guided by the same Woogie feeling that each of us can contribute to something BIG. Some of this aliens have been working together in previous big ideas, from different areas like #learning, #storytelling, building AI or making hardware.
- Thanks to Bogdan and his 20 years of experience software companies, retail & distribution, we manage to make this project run business wise.
- Last month 10 real kids talked to Woogie in the first customer interview session when we tested the technology.
- Here you can see Woogie in his actual 3D printed costume meaning his first product design prototype.
- At the moment, we are bootstrapped. In the last 6 months we invested over 40.000$ to move from the idea to working prototype v2.
- This autumn we will apply on Kickstarter for the purpose of financing the production of the first series (10.000 pieces) and getting the validation from the US market. We are now raising first round, and we need your investment of 150k
- But this June, a limited edition of Woogies will be ready to arrive in your houses.
- So we need you not only as an investor but as an early adopter parent buying a Woogie for your kid. We need your children to contribute and engage in making Woogie more relevant for the kids around the world.
- Thank you for your attention and don’t forget: ET could be real!