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PASSION
is the genesis of genius

Galileo Galilei, 1564 - 1642
Because I believe in
DIGITAL
TRANSPARENCY3
1.  Empowering pro-active data
driven companies towards
digital business excellence.
2.  Develop and improve
trusted digital experiences
for internet users.
3.  Facilitate a secure
infrastructure and
be auditable by regulators.

Data Science will empower this ambition and mission.
BOB
BOB
DSC!
• 

What’s going on?

• 

Who’s in control?

• 

Where to find
real value?

• 

What about
transparency?

BIG DATA, BIG DEAL
Hyper connected economy
Who’s in control of data?
TODAY’S SOLUTIONS
ARE NOT EVEN CLOSE
TO SOLVE TOMORROW’S
BIG DATA CHALLENGES

Big Data is a paradigm shift
RELEVANCE
SMALL DATA

Felix Baumgartner, 1969

Where to find real value?
Data value

How to deal with data
within the context of value

Data “in motion”

Data “at rest”
Data age

Data Value Chain
107,- 112,-

120,-

128,-

146,-

198,-

103,-

100,-

209,-

NOT TRANSPARENT
MARGIN & TRANSACTIONS

Old pipeline: economics
•  TRANSPARENT
•  Transformation
•  People
•  Process
•  Platform

New value system: eco-nomics
Create business value
ic
Econom
activity

Economic
activity

n
liferatio
o
Data pr

Transparency

Privacy

Privacy

Balance your value in eco-nomics
Prices – comparative:

be transparent

Data is your commodity
to achieve digital business excellence

Quality of services – reviews

be transparent
Social activities – vulnerable

be transparent
Business partners –
relationships

be transparent
Knowledge sharing –
specialists

be transparent

Create business value
No transparency

Transparency
“The illiterate
of the 21st century
will not be those
who cannot read
and write, but
those who cannot
learn, unlearn, and
relearn.”

Alvin Toffler, 1928
“I fear the day
technology will
surpass our human
interaction.
The world will have a
generation of idiots.”

Albert Einstein, 1879 - 1955
MY VALUE
Data Science
Ambassador
•  Digital Transparency3 protagonist

•  Build a data science ecosystem
•  Initiate, connect, share, facilitate

Bob Nieme, 1969
Bob Nieme
Data Science Ambassador
Tel: +31 (0) 20 7600 700
Mobile: +31 (0) 6 51403605
bob.nieme@adversitement.com
@BNieme
Bob Nieme

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Data Value Chain TU/e - DSC/e