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BPSE Sailing Series Promotes 2016 Events
- 3. Since 1996 BPSE sports marketing agency has been creating and managing sailing formats. BPSE manages a sailing team with 10 professional sailors holding impressive multi-awarded curricula. BPSE independently manages all operational, logistics, web focused, sport and creative activities delivering top quality events. BPSE owns hospitality facilities and technical equipment. OUR STRUCTURE AND MANAGING BOARD
- 4. …EMOTIONS LAST FOREVER. OUR PHILOSOPHY Sport attracts people and triggers emotions also only being part of the audience …
- 5. Gala Dinner SAILING Communication Concerts Incentive Driving Experience Nuvolari Grand Prix Audi Hospitality FIS World Cup Powerboats & Offshore F1 OUR BACKGROUND
- 6. OUR BACKGROUND Sailing Invitational Italia Sailing Team Sailing Series Founder, rights holder, promoter and managing agency of : During the last years BPSE has managed and organized over 400 national and international sailing events, accounting for over 35 ISAF World Championships
- 9. Cutting-edge and technologically advanced ONE DESIGN boats sailed by “PRO” and “PRO AM” sailors. Top venues and prestigious hosting yacht clubs in the Mediterranean area. Worldwide crews with passionate PRO AM owners belonging to high profile businesses, Olympians, America’s Cup professional sailors. Modern on-site hospitality structures offering marketing opportunities following the races. SAILING SERIES: THE FORMAT Various ACTS taking place in Italy from April to October.
- 10. SAILING SERIES 2015: A SEASON OF GREAT RESULTS 150.000 visitors during the events 240 competing teams from 16 different nations 2.500 articles released by italian medias 7.5 million people reached with TV shows (Auditel records) 850 multi-awarded sailors, olympians and America’s Cup athletes 40 world countries publishing articles and following the Sailing Series
- 11. SAILING SERIES 2015: A SEASON OF GREAT RESULTS 2015
- 13. Increasing business opportunities for a variety of partners to create commercial synergies and interaction with target customers. Introduction of international venues that will be increased year by year. Introduction of cutting-edge and performing M32 Catamarans. Partners could take advantage of the several possible activations making their presence more involving.
- 14. 2016 NEWS: M32 CATAMARANS STADIUM RACING The Sailing Series sees the M32 Southern Europe Sailing Series as the 2016 new entry. 5 additional racing events taking place in the most glamorous venues in Southern Europe. Stadium Race … a format near to the audience
- 15. 2016 NEWS: NEW OPPORTUNITIES FOR THE PARTNERS New exposure areas New interaction opportunities with guests
- 16. A 50% INCREASE COMPARED TO THE 2015 2015 2016 The M32 Catamarans ACTS will create a prudential foreseable 50% increase compared to the 2015 data
- 18. MARKET RESEARCH: PUBLIC INTEREST FOR SAILING RACES QUESTION : Would you please rate your interest for the following sailing competitions? Total 21% of the sailing fans has taken part in a sailing event over the last 12 months
- 19. MARKET RESEARCH: KNOWLEDGE AND INTEREST FOR SAILING RACES QUESTION 1: Do you know any of these sailing races? QUESTION 2: Could you rate your interest for these races? INTERESTFORTHECOMPETITIONS SUGGESTED KNOWLEDGE
- 20. MARKET RESEARCH: KNOWLEDGE OF THE BRANDS SUPPORTING SAILING EVENTS QUESTION: Which ones of the following brands you associate to sailing events sponsoring?
- 21. ARE YOU READY FOR SAILING SERIES 2016?