Introduction to IGCSE Enterprise,

1. IGCSE Enterprise 0454
Introduction to IGCSE Enterprise Lesson 1
Prepared by: Bismark Adum-Kwapong

2. Learning objectives
Introduction to IGCSE Enterprise
Part 1:
1.Discuss topics to be studied in IGCESE enterprise.
2.Demonstrate understanding of assessment criteria.
Part 2
3.Explain what is meant by enterprise.
4.Define who is an entrepreneur
5.Identify and explain what enterprises provide.
6.Explain what is meant by being enterprising - what are the 3 main skills of
being enterprising?
7.Identify and explain the qualities and skills needed to become enterprising.

3. Aims of IGCSE Enterprise Cont.
The aims describe the purposes of a course based on this syllabus.
The aims are to enable students to:
• Understand what it means to be enterprising, and the skills required to be
enterprising
• Develop the ability to work in an enterprising and independent way
• Develop and apply knowledge, understanding and skills to contemporary
enterprise issues in a range of local, national and global contexts appreciate
the roles and perspectives of a range of other people and organisations
involved in enterprise and the importance of ethical considerations

4. Aims of IGCSE Enterprise
• Investigate the world of work and entrepreneurial organisations
• Develop the ability to communicate effectively, in a variety of situations,
using a range of appropriate techniques
• Make effective use of relevant terms, concepts and methods when
discussing enterprise and enterprising
• behaviour.

5. What is IGCSE Enterprise?
• What is enterprise?
• Enterprise is a willingness by an individual or a business to take risks, show
initiative and undertake new ventures.
• An entrepreneur is a person who owns and runs their own business and takes
risks. A serial Entrepreneur is someone who opens lots of businesses.
• What do enterprises provide?
• Enterprises provide goods and/or services. A good is a physical item (it is
tangible) e.g. a car or a computer, whilst a service is a non- physical item (it is
intangible) e.g. a haircut, a taxi ride.
• Being Enterprising

6. Assessment overview

7. Assessment overview

8. Assessment overview

9. Assessment overview

10. What content will students study
As part of the course, learners develop their enterprise skills by
planning and implementing their own enterprise
project. This project will give learners the opportunity to gain
practical experience of using the knowledge and skills
outlined below.

11. What content will students study
All learners will study the following topics:
1 Introduction to enterprise
2 Setting up a new enterprise
3 Enterprise skills
4 Enterprise opportunities, risk, legal obligations and ethical considerations
5 Negotiation
6 Finance
7 Business planning
8 Markets and customers
9 Help and support for enterprise
10 Communication.

12. What kind of tasks will students complete?
All learners will complete the following tasks for their enterprise project
in the coursework:
Task 1 Choosing a suitable project, including a formal written report of
approximately 1200 words.
Task 2 Planning the project, including the following:
Task 2a Planning to manage potential problems or issues in the action
plan.
Task 2b EITHER planning for financing the project OR planning marketing
communications.
Task 3 Using enterprise skills to implement the plan

13. What kind of tasks will students complete? Cont..
Task 4 Evaluating the project, including a formal written report
of approximately 1500 words that evaluates:
the planning and implementation of the project (compulsory)
and one of the following:
• the financial success of the project (optional)
• the marketing communications used (optional)
• the internal communications used (optional).

14. What is meant by enterprise?
• Enterprise is a willingness by an individual or a business to take risks,
show initiative and undertake new ventures.

15. Who is an entrepreneur?
• An entrepreneur is a person who owns and runs their own business and
takes risks. A serial Entrepreneur is someone who opens lots of
businesses.

16. Being enterprising means (3 Enterprising skills)
3 main
enterprise
skills
Risk taking
Showing
initiative
Willingness
to undertake
new ventures

17. What are the 3 main skills needed to be a successful
entrepreneur?
• Class discussion and activity
1. Risk - Being enterprising has some risk. So many things could go
wrong: you could: lose money, fail, go bankrupt and/or face
competition
2. Initiative - Initiative means making the first move and making things
happen
3. Undertaking New Ventures - This is about looking for new ideas and
gaps in the market.
•

18. What skills and qualities should an entrepreneur possess
or develop?
• Class activity and discussion.

19. What do enterprises provide?
Enterprises provide goods and/or services. A good is a physical item (it is
tangible) e.g. a car or a computer, whilst a service is a non- physical item
(it is intangible) e.g. a haircut, a taxi ride.

20. Who are stakeholders of an enterprise
• Discussion and class activity

21. Final Plenary
1. What have you learned in today's lesson?
2. What new things did you discover?
3. What was uniquely interesting in today's lesson?
4. Which part of the lesson did you fid it difficult to understand?
5. Did I explain things very well for you to understand?
6. What are your suggestions to help the teacher to improve lesson
planning and teaching in our next lesson?

22. Reference
Cambridge IGCSE Enterprise syllabus (0454). For examination in June and
November 2020, 2021 and 2022.
Retrieved from http://www.cambridgeinternational.org/programmes-
and-qualifications/cambridge-igcse-enterprise-0454/