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- 2. What is Social Media ? • Social media is an digital application that allows the user to create and share information's, ideas, careers etc., with each other. • We can say social media is an online communication and information sharing platform. • This sharing is done through virtual communities and networks. 15-06-2023 https://refreshscience.com
- 3. Contd.. • Many individuals uses social network to be in touch with friends and family. To interact with them to share their memories and so on. • Businessman uses social media as a platform for marketing to promote his product. • Similarly various fields use social media according to their required necessity. 15-06-2023 https://refreshscience.com
- 5. Top 10 Social Media sites: 1. Facebook 2. WhatsApp 3. Instagram 4. Twitter 5. Tumblr 6. Pinterest 7. Linkedin 8. Reddit 9. YouTube 10. Telegram 15-06-2023 https://refreshscience.com
- 6. Types of Social Media • There are seven popular types of social media platforms, they are: – Social Networking – Facebook – Discussion forum- Quora – Micro blogging- Twitter – Photo sharing- Instagram – Bookmarking Networks- Pinterest – Consumer review network - Zomato – Video sharing- YouTube 15-06-2023 https://refreshscience.com
- 7. What is Social Media Marketing ? • Social Media Marketing is the process of using social media sites to promote a company’s product or service. • By doing so many new customers can be obtained. • It is easy to be in touch with the existing customer. • It has the power to increase the customer loyalty. 15-06-2023 https://refreshscience.com
- 8. Benefits for Students • Social media plays an important role in students life. Nowadays most of the colleges conduct online discussion forums and webinars on trending topics. • It helps students from any corner to connect and gather information. Employment opportunities are easier via various sites like Linkedin. • Just by posting resumes a student can connect with the job seekers. • Huge amount of study materials are uploaded in various sites for students use. And there are also networks for connecting students and teachers. 15-06-2023 https://refreshscience.com
- 10. Benefits for Business • Social media is a great tool nowadays to reach the customers increase the sales and grow the business. • Branding is the first step to make the business a success one . • By using social media we can easily review the feedback's from the customers. • We can find what a customer like or dislike or what he prefers. • By posting the link of the content on the social media we can increase the traffic of our site. The biggest advantage is it is cost effective. 15-06-2023 https://refreshscience.com
- 11. Negative impact of social media • Researches found that one may become addictive by using social media too much. • It may also lead to depression and anxiety. • It could lead to distance in a relationship. • We fall into a trap of comparing our life with others which is mentally unhealthy. • Another harmful impact of social media is lack of sleep. 15-06-2023 https://refreshscience.com
- 12. Impacts and Health problem in children ? • Studies shows that health impact due to social media in children affect them mentally specially in self esteem and well being. • Most of the children isolate themselves from the real world and become addictive to social media. It may lead to depression. • Moreover by using Smart Gadgets for a long time creates problem in vision. Due to which kids are forced to wear specs at a very small age. 15-06-2023 https://refreshscience.com
- 13. Advantages of social media • Best way of connecting with peoples. • Access to paid advertising services. • Bring traffic to our website. • We can easily evaluate our performance. • Can create a viral content. 15-06-2023 https://refreshscience.com
- 14. Disadvantages of Social Media • Cyber Bullying • Hacking • Addiction • Frauds and scams • Security issues • Health issues 15-06-2023 https://refreshscience.com
- 15. Conclusion • While social media provides valuable information and opportunity to learn wide variety of new things, there is more addiction towards it. • Hence, its peoples responsibility to set their own limitation of usage and children should be always under the supervision of parents. 15-06-2023 https://refreshscience.com