Generation C - Digital fluency

1. Astrid de Gerlache
Group MBA1-C
Digital Fluency
Generation C

2. What is the generation C ?
• The generation C is the first generation who is
born with the web.
• This generation share fields, videos, photos,
link on the web everyday.
• For this generation the web is the solution for
all the communication problem.

3. What are the specifications of the
generation C ?
The generation C is know for :
• Always clicking
• Community oriented
• Connected
• Computerized
• …

4. How we can see the generation C
• They are born between 1992 – 2013
• They have never known live without :
– Email,
– Computer,
– Digital Camera.
• This generation, sometimes, prefer to
communicate with the web than face to face.
It’s for them more easy.

5. The visual of the generation C

6. Explains the picture
• On this picture we can see, young people.
They live all around the world, in the 6
continents.
• We can imagine that, there are connected
between them.
• We can suppose they are communicating
between them because we can see on the
picture lines that connect them.

7. Concept I do agree with – Why ?
• Connection : The generation C are always
connecting thanks to the smartphone, the
tablets… Wherever we are, we receive our email,
notifications, call…
• Community : Thanks to the social networks, we
are always keep in touch with everybody.
• Creation : the generation C are always to create
somethings to stand out from others.
• Curation : with the web we can expose what we
are thinking. We share fields, videos…

8. the website that I think does a good
job in reaching Gen C
Facebook : It’s for me the good example to present
the generation C.
With facebook lots of social networks appared.
Now there are :
Twitter,
Instagram,
Snapchat,
Viadeo,
Linkedin
…