Lesson in Cognitive Psychology and Biological Psychology

1. Prepared by:
Orlando A. Pistan, MAEd
Psychology Instructor

6. In psychology, it is the concentration
of awareness on some phenomenon to the
exclusion of other stimuli.
The behavioral and cognitive process of
selectively concentrating on a discrete aspect
of information while ignoring other
perceivable information.

7. Your attention span is your ability to keep
your mind focused on something through
careful observing or listening.
It can be just momentarily such as tuning
around after hearing a loud noise, or it may
be for a sustained period of time such as
playing a video game.

8. Depending on your needs and circumstances, you
may employ one of the following types of attention:
A. Needed when focusing on one thing at a time:
B. Needed when focusing on multiple things at
once.

9. Sustained
– the ability to focus
on one specific task
for a continuous
amount of time without
being distracted.
(playing a video game)

10. Selective
– the ability to select
from many factors or
stimuli and to focus on
only the one that you
want while filtering out
other distractions.
(listening to a friend at
a loud party)

11. Alternating
– the ability to switch
your focus back and
forth between tasks
that require different
cognitive demands.
(reading a recipe and
preparing a meal)

12. Divided
– the ability to process
two or more responses
or react to two or more
different demands
simultaneously, often
referred to as Multi-
tasking. (talking on the
phone while surfing the
web)

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Set
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Ban
Use

16. Thank you for
paying attention.