2. Social innovation through lighting.
Light First.
I want a light that can illuminate the smiles
of the people I meet on the street, because
that is a light that creates happiness
and that spreads around.
I want a light that, in the evening, can take back
our children and guide their steps toward home.
I want a light that warms the evenings at the park
with all kids and leaves a trail of games and
laughter.
I want a light that creates life in our city, giving
new nuances to the dark forgotten corners
of this city.
I want a light that reveals and lets us rediscover
the secrets of our history and our culture,
illuminating the monuments and buildings
that speak about our past.
I want a light that gives shape to the buildings,
the initiatives, to the dreams of our architects
and designers.
I want a light that marks a beginning
and an end of the streets of our city.
Light first. Adolfo.
1
3. ⢠Science.
⢠Industry.
⢠Technology.
⢠Design.
⢠Light is human.
⢠Light is environment.
⢠The Making.
⢠The i-factor.
⢠People for better life.
⢠Hubs and links.
Contents.
References:
Application channels.
Architectural
Art & culture
Large areas
Places of worship
Parks & Gardens
Retail
Street & Urban
Hospitality
Offices
1
Light first. Social
innovation
through
lighting.
2Light first.
Every
project
counts.
3
Light first.
Vital energy.
4
Light first.
Making in Italy.
5
Light first.
Open
network.
⢠People for better life.
⢠Hubs and links.
2 3
5
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81
87
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5. Environmental protection, biological and psychological
wellbeing, sustainable economies: since 1959 we have been
committed to positive development of life and society through light.
We promote responsible use of energy with public organisations,
protagonists of architecture, industry and trade, to support cities
for a real improvement of social life. We want light to convert public
places and working environments into centres of life by integrating
it into the surrounding fabric in order to become places where smiles,
encounters, looks and handshakes can still have a meaning.
Socially engaged.
A new social and individual wellbeing based on vital energy, quality
of technologies and know-how. This is why we have committed
ourselves to the search for products and solutions, to the increase
of the performance of lighting systems. We have created an ideal,
yet concrete story with political, territorial and international initiatives
that is oriented towards the future, attracting and supporting the
most scientifically and ethically advanced positive thrusts of
contemporary society.
Knowledge-based wellbeing.
Light first. Social innovation through lighting.
Light generates innovation through mutually integrated technological,
industrial and design systems. Breakthrough solutions in our
organisation are created by constant dialogue with the international
protagonists of projects and ideas, by discussion with best producers
of technologies. Thereâs a great deal of life in light.
Is there life on Light?
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6. Our Social Advertising.
Total innovation is also in the ideas and positions we
communicate. We have decided not to talk only to designers,
but to the public, to the final user of the advantages of quality light.
We have decided to take a position on the main delicate social
issues.
Light first. Social innovation through lighting.
With iGuzzini against lighting pollution.
In 1993 a series of amazing and eccentric advertisements in terms
of product logics was published. Lighting pollution - at that time
only familiar to astronomers - became an excuse for reflection on
the quality of light and projects. The title âWho stole the Milky
Way?â, coupled with provocative images, built evocative situations
at the service of a socially useful goal.
Better Light for a Better Life.
In order to improve our living environment, we must be aware of
the real difference light can make in life quality when designed
and used correctly. In 2004 we decided to enhance the value to
team work, with Partners for better light, giving space on project
sites to architects, lighting designers, customers and iGuzzini
technicians, who were a part of the team.
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7. It is exciting to work on light with a long term perspective. We are determined to discover new ways and achieve results.
We are capable of conjugating verbs in future tense and use words that speak over time, as study and research. We
explore the borders of science to create a better light. The know-how on acrylic materials - the origin of the Guzzini
Group - and in particular on metallization technologies, has motivated the production of sophisticated optical instruments
that have been further improved with the development of molecular processes. We work on the physics of materials to
improve the thermal dissipation mechanisms, on nano-technological treatments of finishes to guarantee corrosion
resistance, on advanced electronics to increase reliability and efficiency and to control fluxes and chromatic features.
Since 1983 the development of specific software (with a programme used to calculate the lighting performance of
products) has assisted in the definition of the most efficient use of our lighting fixtures. Smart grid connections, sensors
and multilayering are the new areas of development in our scientific research.
The brain factory.
Light first. Science.
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8. Light first. Science.
We have registered dozens of invention
patents, investigated the special lighting
needs of artworks, enhanced the value
of goods, and made our cities more
comfortable and safer. All studies have
been conducted in collaboration with
Harvard University, MIT in Boston, the
Frauenhofer Institut, the Lighting Research
Center of Troy in the USA, and numerous
Italian institute.s and universities
Skills for society.
The results of our experimentation in the field of photo-biology, namely on the biological effects of exposure to
light, have become international guidelines (Which manufacturer in the industry is not talking about bio-dynamic
light today? Our research started in 1988). The studies carried out with the Lighting Research Center of
Troy were based on the relation between the variation of light features and the circadian rhythm of living beings.
In 1992 our studies gave origin to a patent and a biodynamic lighting system used to reproduce the natural
variations of daylight in artificial spaces. Not only was the system able to improve life and work quality in
enclosed spaces (such as control rooms of petrochemical plants, call centres, etc.), but it also contributed to
the rehabilitation activities of patients who had just come out of a coma.
Our investigation was urged by a demand for environmental quality, safety, saving, and reduction of lighting
pollution. In the mid-Eighties we invented polycarbonate diffusers for public lighting. The unbreakable and
transparent material, together with innovative reflectors, led to products specialized in visual comfort and
energy saving. The difficulties encountered by astronomers in the difficulties encountered by astronomers
in observing the night sky led to these solutions, thus determining our strong commitment against lighting
pollution and stray light with the production of fittings able to prevent light dispersion.
In 2009 our know-how and the collaboration with ENEL, the largest public authority in Europe for urban lighting,
allowed us to use power LEDs, once again using new optics, in one of the first fittings able to reduce
energy consumption in urban lighting.
âLight and democracyâ was the investigation made at the end of the Nineties with Harvard University on a
new light for cities. The study led to the first ever prototypes of LED fittings with RGB technology, which
were programmed and controlled by software applications able to respond to environmental stress. The
Town Hall square in Boston was organized according to light fluxes that indicated the different directions and
crossings along the axes of space and time. From 2000 to 2007 we participated in Office21, an international
research project coordinated by the Frauenhofer Institut, with Microsoft among its partners, to investigate the
effect of networking on the configuration and light of work spaces. We also conducted new ways to illuminate
artworks, museums, archaeological sites, and historical buildings. We have made studies and research that
have produced new application modes (indirect light for outdoor spaces, diffused light with luminance control,
graphic light). In 2006, with âKnowing the Shapeâ, a project in collaboration with the Italian Institute for
Restoration and the Louvre Museum, we studied in depth the perceptive and cultural issues linked to the
relation between light and artworks. Our research activities continue unceasingly.
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9. Light first. Industry.
Today industry means variability, flexibility, and
complexity, without repetition. Our solution is
to collaborate with suppliers to obtain the best
components, sharing information and aligning
all activities to the latest technologies available on
the market. We work with world-leading certified
manufacturers of light sources and raw materials.
We carry out tests in laboratories and on-line to
guarantee quality, safety and reliability.
We have about 500 partners in the supply chain
and they all participate in the development stage,
because excellence of performance can be
obtained only through high-quality collaborations
that invest in the improvement of parameters
and believe in total integration: together we
process estimates, time schedules, standards and
production lots. The entire system is at the centre
of our work: we want to share the same work
ethics that is expressed in the quality of the space,
while listening to customers in every department,
respecting and involving our people with lifelong
training and updates that are indispensable in
such a rapidly- evolving technological sector.
Organisations are made up of individuals and their
trust, enthusiasm, and serenity are crucial to us.
Itâs in the Process.
We have adopted World Class Manufacturing.
By applying methods and standards, it eliminates
all types of waste and losses: zero defects, zero
faults, zero waste, zero injuries, prompt delivery
of components from suppliers to the plant, and
from there to our sales network and construction
sites.
Our quality is in compliance with time schedules
and in the solution of special needs with the
production of custom products, international
services, in the exchange of information and in
technical training.
Quality first.
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10. Company Certifications
1994 Quality Certification
ISO 9001
2008 Environmental Certification
ISO 14001
2014 Energy Management
ISO 50001
Product Certifications
Since 1976 all products have
been awarded the IMQ mark
since 1996 all products have
been awarded the ENEC mark
since 2004 all products have
been awarded the CCC mark
Safety Certifications
1973 start
1992 IMQ certification/S.M.T.
procedure for granting of IMQ
and ENEC marks (also with
DEMKO/UL)
2004 UL (Underwriters
Laboratories) certification for
granting of UL mark
2011 CQCC (China Quality
Certification Center) certification
for granting of CCC (China
Compulsory Certification) mark.
Photometric Certification
1981 start
1997 IMQ certification for
granting of IMQ Performance
mark - certification of
photometric data and energy
efficiency
2011 UL certification to
operate in compliance with the
standard LM79 - certification of
photometric data and energy
efficiency
Light first. Industry.
Since 1973 compliance with safety standards and with the most stringent international
rules has been at the centre of our work. The Photometric laboratory has led to
important certifications. The Standard Laboratory has been certified by ENEC/UL,
amongst the first in Europe, and by CQC (China Quality Certification Centre) according to
the WMT IECEE procedure (Worldwide System for Conformity Testing and Certification
of Electro-technical Equipment and Components) for the issuing of the CCC mark
(China Compulsory Certification) in compliance with IEC standards. This is a prestigious
result because we were the first private laboratory of a non-Chinese company to
obtain such recognition and also the first lighting manufacturer. The WMT and CTDP
certifications prove that the laboratory operates in compliance with international quality
standards of test laboratories (ISO IEC 17025) and can independently carry out tests to
evaluate the compliance of products with the applicable standards anywhere in the world.
This allows third-party institutes to grant their approval brands based on the tests
carried out in the company. The recognition and positive reputation of our brand are a
guarantee of reliability, safety and performance. Â
Reliability for a better light.
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11. Laser Blade
Light first. Led is more.
Designing with LEDs means studying new geometries and
innovative relational strategies between the technological elements
of the lighting fixtures. It is complex work based on integrated
systems and exalts unique competence and deep know-how.
It is our consolidated knowledge on materials that makes us
leaders in the production and control of luminous fluxes through the
construction of innovative optical systems. The world expresses
needs that we have the obligation to understand and meet.
The answer is in projects/products that are unique in terms
of creation, service, and progress: in one word, high-intensity
solutions. So intense and compact that they can fit inside the
smallest of products.
Led is More.
Technology.
1918
12. Lun-Up
Light first. Led is more. Technology.
Constant innovation throughout the entire
organization has built our international success.
We choose the best suppliers for LEDs, light
sources and raw materials, in order to ensure
performance, safety and reliability over time.
The mechanical parts are designed in detail to
guarantee long life and correct heat dissipation.
The calibration of electronic parts provides the
satisfaction of the best technical parameters for
LEDs. Our technologies guarantee the emission
of the light flux at the beginning of the life cycle
and a stable CCT (colour consistency) for its
entire duration for all LEDs installed in each unit
and between all fittings with the same CCT. The
emitted light reaches the target areas with utmost
accuracy and uniformity, eliminating stray light.
We have decided to manufacture keeping in mind
the disposal of our fittings at the end of their life
cycle: all parts can be separated easily and no
adhesives are used.
Itâs in the Product.
Our fittings are tested
according to the LM80
Standard (Approved Method
for Measuring Lumen
Maintenance of LED Light
Sources).
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13. Trick
Light first. Led is more.
Sometimes light is born from designing
shadows, from an emphasis on lines, from
contrasts and crossings, it creates a harmony
or a rhythmic counterpoint. Graphic Lighting
is for instance possible only with instruments
designed from applicative ideas that impose
design constraints for the integration of lighting
fixtures into architecture, concealing them from
our vision or minimising volumes. This great
innovation inaugurates new opportunities and new
disciplines. A blade of light may mark the rhythm
of space, inaugurating an original though on the
relation between light and built space, between
light and urban scene.
Graphic lighting.
Design.
2322
14. Wow
Light first. Led is more.
A combination of existing elements with ever-
changing connections to open new possibilities:
design, that of our historical experience, is not
limited to product design, but it involves our
entire activity. We are protagonists in the Italian
world of design and we have collaborated with
the best universities, with the most prestigious
names in design and in the historical and critical
preparation of formal and industrial design.
We have organized conventions, exhibitions, and
training events all over the world and received
international awards.
Light is created by designing elegant fixtures
that decorate the space and by controlling their
emission, with the purpose of obtaining visual
quality in a specific context. A lighting fixture
must be evaluated for its emission, performance,
reliability, lighting features and aesthetic
experience after installation. Light can convert
function into emotion, transforming a building
into a collective value and a landscape into a
perceptive experience. Light comes before all
else.
Design connection.
Design.
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15. Palco
Light first. Led is more. Design.
Light is for people.
means feeding a network for theoretical
processing and concrete exchange with on-
site tests. The design of light is a path of best
practices: the task is to create a technological
assembly able to generate an exact, balanced
and stable light without forgetting beauty. Light
is also a direction, it can be used as a semantic
guide, it uses signs and graffiti, breaks continuity,
underscores angles and curves, converts
lines into vectors to indicate directions, and
emphasises volumes.
We work side by side with designers from the
first phases of development. By studying new
customised architectural solutions we can
resolve the relations established by light between
buildings and human beings: not only is our
interest to illuminate space, but to enhance the
quality of a place. We have lived great human
experiences, met different sensibilities, worked
with extraordinary partners and designers from all
over the world: many of our solutions have come
from their input. Again and again, ideas, thoughts,
and dialogues are all around users who live their
life under our lighting fixtures. Design is made for
people, and people talk and discuss: collaboration
2726
16. Light first.
Every
project
counts.
Every project, every building, every place
is a centre of the world.
Our work finds a reason in the applications,
in the different areas in which artificial light
operates. It is a mechanism of launch and
renovation: we continuously define new
design modes and new application
contexts.
Light is the protagonist of a profound revolution
in architecture; it motivates space, affirms,
evokes, alludes and defends projects.
29
17. Light first. Room 1004. Light First.
Linked Hibrid â Bejing, China
Architectural project: Steven Holl Architects
19. Light first. Monalisa. Light First.
Niemeyer Cultural Centre - AvilĂŠs, Spain
Architectural project: Oscar Niemeyer
20. Light first. Renzo. Light First.
High Museum of Arts - Atlanta, USA
Architectural project: Renzo Piano Building Workshop
21. Light first. Who else? Light First.
National Center for Performing Arts â Beijing, China
Architectural project: Paul Andreu Architects Associated with ADPI and BIAD
Lighting project: Lighting Planners Associates Inc. Kaoru Mende - Yosuke Hiraiwa
22. Queen Alia International Airport - Amman, Jordan
Architectural and lighting project: Foster + Partners
Light first. Gate 24. Light First.
23. Light first. Speed of Light. Light First.
Hassan Mosque - Cairo, Egypt
Lighting project: Simos Simon Architect - Eclaraigist
25. Light first. Filomena.
Fondazione Capucci â Florence, Italy
Architectural and lighting project: Michele De Lucchi with Enrico Quell and Alessandro Ciancio
Light First.
26. Light first. BMW, die Welt.
BMW Welt - Munich, Germany
Architectural project: Coop Himmelblau - Wolf D. Prix
Lighting project: a-g Licht GbR, Wilfried Kramb, Michaela Kruse
Light First.
28. Light first. Need help?
Pangu Plaza Hotel â Beijing, China
Architectural project: C.Y. Lee Architects
Lighting project: Studio Methis - Marinella Patetta, BPI - Brandston Partnership Inc.
Light First.
29. Novamed General Hospital - Zagabria, Croatia
Architectural project: Ante NikĹĄa Bili, Vanja BiĹĄcanic, Suncica Mastelic-Ivic
Lighting project: Dean Skira, Maja Lipovcic
Light first. Dr. Lucija. Light First.
31. Light first. Good night Florence.
Piazza del Duomo â Florence, Italy
Lighting project: Illum Srl
Supervision of works: Andrea Carlesi, Giulia Secci
Light First.
32. Light First.Light first. Dirty dancing.
Paddington Station â London, UK
Architectural project: Oxford Architects
Lighting project: GIA Equation
40. We have converted energy efficiency and intelligence of lighting systems into the
core of our search for innovation that is not limited to products, but involves structures
and industrial processes. With an eye on energy consumption we have paid concrete
attention to the waste caused by useless dispersion of public lighting installations. Our
commitment has been translated in more rational and more efficient solutions in the
use of energy, including offices and work places. All new products are equipped with
LEDs and managed by electronic systems that control the switch-on cycles according
to actual lighting needs. Our products are designed to last and be disassembled
and disposed of easily. Sustainability is not a limit, it is a reality and a challenge, a
confrontation from which innovation and progress are originated. Our entire manufacturing
complex is ISO 14001 certified. Our buildings are a symbol of the attention and care we
pay to the natural and human environment.
Light first. Vital energy.
Light is environment.
Light is a vital thrust for man and for our body cells, it is useful, personal and variable.
From skin to heart, we are made of light. Light is one of the languages used by
cells to communicate. It is energy, the same matter of living bodies. We can bring
these two dimensions in contact and simplify their dialogue only if we start with
a wellbeing target in mind. Cells are not individual entities, but a single complex
system of different elements that exchange information on the context. The quality
of this relation is affected by senses and therefore by the luminous features of the
surrounding space: more beauty, more comfort, more accuracy, in social, work, and
commercial spaces, and also in large public places, such as airports and stations.
Every day new worlds are born and illuminated not in accordance to mere aesthetic
purposes, but to ensure a higher quality of life in the space for a personalised
operational and relational pleasure.
Light is human.
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41. Light first. Vital energy.
The project of our headquarters in Recanati
has converted each building into a case study.
Great attention has been paid to the comfort of
people and to the integration of structures into the
environment and the landscape. While designing
the Light Laboratories we have worked on
architectural solutions and performance of
technical installations to minimise the energy
footprint of the building. The laboratory building
has been granted a rating of 3.5 according to the
Sustainable Building Challenge protocol by iiSBE,
the best result for an office building in Italy.
The Spanish headquarters in Sant Cugat del VallĂŠs
in Barcelona has managed the use of materials and
the attention to energy consumption. The glass
spherical container is made efficient by a thorough
study of the position of the entire glass surface
with respect to solar irradiation.
The building that houses our UK headquarters
achieved a BREEAM âExcellentâ rating due to the
fact that the building includes Photovoltaic panels
located on the warehouse roof, ground source
heat pumps, and a sophisticated lighting control
system featuring daylight linking.
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43. Light first. Making in Italy.
The Making.
An industry is strong when it belongs to an international district and contributes not
only to the economic, but also to the social and cultural development of its territory.
Our work must never leave out a constant attention to the history, the people, the
ideas and the features of our area. This region, the Marches, is a place of harmony,
art and culture: a place where people - citizens live happily because it is difficult not
to in such a place. The features of our territory participate in the creation of products
and services, ensuring uniqueness.
The Italian industrial tradition is recognised for its capability to intercept the
good taste and values of objects. This is the reason why our territory is rich with
stories founded on original values: family, territory, culture as diffused knowledge,
internationalization. And design: a practice that has come true with great strength
over the years, design is the only language of our society able to give a lexicon to
industry. Knowledge and innovation have built an organization that increases the value
of its products through a focus on processes, and on the contribution that a large
community produces each day. For this we talk about Making in Italy, to highlight the
togetherness of the processes, the importance of daily work, and of each individual
that is present in this company.
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44. Light first. Making in Italy.
The i-factor.
Italy. Our story starts more than one hundred
years ago, at Fratelli Guzzini, with the production
of household items, followed by the evolution
with iGuzzini Illuminazione (1959) and Teuco
(1972) in the fields of lighting and wellness. Design,
research, technologies, products, markets, and
internationalization are developed by us starting
from the values of a solid industrial ethic. The work
in design has favoured the work in architecture. If
the Shuttle spotlights designed by Gecchelin and
awarded with Compasso dâOro in 1989 represented
the great school of Italian design, the collaboration
with architects, designers and lighting designers has
resulted in products able to innovate applications
and create new ways to illuminate: Gae Aulenti and
Piero Castiglioni with Cestello (1990); Renzo Piano
with Nuvola (1990) and Le Perroquet (2000), followed
by Foster, Fuksas, Andreu, Willmotte, Cucinella, and
De Lucchi. In the early Sixties, as forerunners in the
Italian industrial sector, we opened our first offices
in the world to support a vehement international
development that evolved with subsidiaries in the
Nineties and with the manufacturing units in China
and North America in 2008, acting as operating and
service bases in the areas where the future is being
built.
Light involves study and innovation: this is why we
support growth also with cultural initiatives. In 1981
the Museum of Sciences and Technology of Milan
hosted the exhibition-manifest âUnderstanding the
lightâ, in which we proposed the culture of design
a new strategy that later on developed in the strict
collaboration with lighting designers leaders in this
new profession. In 1983 we developed one of the
first software applications for lighting design, since
the mid â80s we have organised training courses
and conferences based on innovative research with
the participation of international specialists. We
promote light as a lever to qualify civil life through
communication campaigns that give evidence
to crucial themes: in 1993 we started our fight
against lighting pollution and in 2000 the use of
bio-dynamic light. From then on, light as a tool
for social innovation has become the core of our
cultural platform. We are partners in projects all over
the world, offering knowledge and specialised
services. We work on integrated processes to offer
intelligent lighting fixtures that are able to control
their performance in a sustainable, exact way: Italian
design, reliable construction, advanced electronics,
systems with great added value.
8584
46. Continuity. Continuity in relations, service and
innovation. We are an international community of
different people, wide disciplines and deep know-
how: meeting and getting contaminated is a
richness, an awareness routed in our organisation
and our work.
Light first. Open network.
People for better life.
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47. Light first. Open network.
We are open and curious towards differences
and we respect our partners with a spirit of
collaboration. We search for a continuous
generation of new knowledge. Our working
environments and methods are cosmopolitan
since we operate in different locations and time
zones. The Open Network favours the meeting
of different languages and technical cultures,
including in faraway areas, all joined by the single
language of light.
The supply chain, from suppliers to final users,
including researchers and designers, is a network
in the networks organised around moments for
exchange and training, including on-line. We are
a concrete organisation made of laboratories,
partner industries, offices and showrooms, places
for collection of ideas and projects, points for
study and dialogue.
We work together to satisfy safety and
performance requirements anywhere in the world
and to design and produce correct solutions. Our
professional structure supports designers and
customers through partner assistance centres
that work in various continents in real time. Today
we create value to build the future of architecture,
cities, human beings and nature with light.
We do not limit ourselves to illuminate the work of
others. We share our knowledge to interact with
places, give strength to large and small building
sites, help traders to make the best business,
support cities and large world events to become
unique. We have access to the goals and details
of projects, propose technologies, optimise
solutions coming from our experience, create
special fittings and special lighting projects,
always choosing to be on the same side of the
designerâs table.
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48. Light first. Open network.
Collaborators
Logistic
and production
platforms
Europe
Asia
North America
1202
3
International partners
78Operating offices
22
Hubs and Links.
Our community has real points of reference,
service bases (partner assistance centres)
and logistic support in Europe, Asia, America
and Oceania, feeding accounts in various social
networks online.
Partner assistance centres
19
International patents
79
9392
49. ...thence we came forth to rebehold the stars
Dante Alighieri.
Light First.
50. Content Design:
Giorgio Di Tullio
Creative Direction:
Michael Goettsche
Art Direction:
Fabrizio Frasca
Coordination/
Production:
iGuzzini
Business Innovation
& Networking
Printed in:
March 2014
Photo:
Archivio iGuzzini
Fernando Alda
Engelhardt-Sellin
Gabriele Basilico
Stefano Belardinelli
Stefano Boldrini
Michel Denancè
Didier Boy De La Tour
Giorgio Di Tullio
Jurgen Eheim
Cristian Fattinnanzi
Gianni Berengo Gardin
AdriĂ Goula
Matteo Guzzini
Lv Hengzhong
Matiaz Kacicnik
Gabriele Mannelli
Sanchez y Montoro
James Newton
Giuseppe Saluzzi
Thomas Schlenkrich
Vjekoslav Skledar
Mario Tordini
Nigel Young
274 Km
