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How to Break Old Cold Calling Habits

      www.unlockthegame.com.au
Try something new
 It’s always a little scary to try something new when an old
    formula (even if it doesn’t work very well) is familiar to us.
   In this new approach of cold calling you should be focusing
    on relationship rather than salesmanship.
   And you may feel a bit hesitant to make your first cold call in
    which you apply this new mindset.
   This is natural, because you've gotten used to anticipating
    rejection from many of the people you call.
   You may feel internal resistance to the idea of starting out a
    cold call by asking someone for help, for example.

               www.unlockthegame.com.au
When you begin
 When you begin using the phrase, “Maybe you can help me
    out for a moment?” you’ll get some surprisingly positive
    responses.
   And you’ll find that your frame of reference changes.
   You'll stop anticipating the rejection that is causing anxiety.
   Making this leap is the first step to breaking the frustrating
    cold calling cycle.
   You'll automatically transform the impression that you make
    on the people you call.
   You don’t feel stressed and disappointed if you don't create
    an immediate new lead from a cold call.

                www.unlockthegame.com.au
“Salesperson enthusiasm”
 Your voice loses that "salesperson enthusiasm” which triggers
    a negative impression.
   Premature enthusiasm at the start of a cold call triggers
    mental alarms and puts people in a defensive position.
   With new approach you no longer need to make an
    immediate mini-presentation about your products or
    services.
   You're comfortable using natural language.
   This generates an easy flowing dialogue that focuses on the
    world of the person you're calling.
   This mindset creates a sense of rhythm within your
    conversation.
               www.unlockthegame.com.au
Fear of cold calling
 You can end that fear permanently if you apply this mindset.
 You'll find yourself enjoying the process of calling new
    people because you'll no longer feel that you're "intruding"
    on them.
   You'll no longer be following the old pattern dictated by the
    old-school traditional sales mindset.
   You'll know how to eliminate any potential negative sales
    pressure and how to create truthful conversations.
   This will have a remarkable effect on you, both personally
    and professionally.
   What used to be a grueling ordeal will become an exciting
    journey.
               www.unlockthegame.com.au
Relaxing conversation
 Cold calling can become a relaxing conversation in which you
    encounter new and interesting people.
   When your goal shifts from making a sale into finding others who
    share a sincere interest in what you have, then there’s a very
    different response.
   You’ll no longer feel the frustration associated with cold calling.
   Your sales will increase when you’re focused on relationship rather
    than sales.
   You’re not approaching someone to “get something.”You want to
    help.
   Prospect will sense your genuine intent and be more willing to
    engage you.

                www.unlockthegame.com.au
Better qualified prospects
 You’ll find yourself making fewer cold calls each day, but
  talking longer with each one.
 You’ll spend more time with better qualified prospects, and
  those prospects will be the ones that will buy from you.
 When was the last time you woke up excited about making
  cold calls and found them to be an enjoyable part of your
  day?
 This new approach to cold calling makes you more relaxed
  on the phone, and you live more easily with your job.



              www.unlockthegame.com.au
For more info visit


www.unlockthegame.com.au

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How to break old cold calling habits

  • 1. How to Break Old Cold Calling Habits www.unlockthegame.com.au
  • 2. Try something new  It’s always a little scary to try something new when an old formula (even if it doesn’t work very well) is familiar to us.  In this new approach of cold calling you should be focusing on relationship rather than salesmanship.  And you may feel a bit hesitant to make your first cold call in which you apply this new mindset.  This is natural, because you've gotten used to anticipating rejection from many of the people you call.  You may feel internal resistance to the idea of starting out a cold call by asking someone for help, for example. www.unlockthegame.com.au
  • 3. When you begin  When you begin using the phrase, “Maybe you can help me out for a moment?” you’ll get some surprisingly positive responses.  And you’ll find that your frame of reference changes.  You'll stop anticipating the rejection that is causing anxiety.  Making this leap is the first step to breaking the frustrating cold calling cycle.  You'll automatically transform the impression that you make on the people you call.  You don’t feel stressed and disappointed if you don't create an immediate new lead from a cold call. www.unlockthegame.com.au
  • 4. “Salesperson enthusiasm”  Your voice loses that "salesperson enthusiasm” which triggers a negative impression.  Premature enthusiasm at the start of a cold call triggers mental alarms and puts people in a defensive position.  With new approach you no longer need to make an immediate mini-presentation about your products or services.  You're comfortable using natural language.  This generates an easy flowing dialogue that focuses on the world of the person you're calling.  This mindset creates a sense of rhythm within your conversation. www.unlockthegame.com.au
  • 5. Fear of cold calling  You can end that fear permanently if you apply this mindset.  You'll find yourself enjoying the process of calling new people because you'll no longer feel that you're "intruding" on them.  You'll no longer be following the old pattern dictated by the old-school traditional sales mindset.  You'll know how to eliminate any potential negative sales pressure and how to create truthful conversations.  This will have a remarkable effect on you, both personally and professionally.  What used to be a grueling ordeal will become an exciting journey. www.unlockthegame.com.au
  • 6. Relaxing conversation  Cold calling can become a relaxing conversation in which you encounter new and interesting people.  When your goal shifts from making a sale into finding others who share a sincere interest in what you have, then there’s a very different response.  You’ll no longer feel the frustration associated with cold calling.  Your sales will increase when you’re focused on relationship rather than sales.  You’re not approaching someone to “get something.”You want to help.  Prospect will sense your genuine intent and be more willing to engage you. www.unlockthegame.com.au
  • 7. Better qualified prospects  You’ll find yourself making fewer cold calls each day, but talking longer with each one.  You’ll spend more time with better qualified prospects, and those prospects will be the ones that will buy from you.  When was the last time you woke up excited about making cold calls and found them to be an enjoyable part of your day?  This new approach to cold calling makes you more relaxed on the phone, and you live more easily with your job. www.unlockthegame.com.au
  • 8. For more info visit www.unlockthegame.com.au