5 Ways To Surprise Your Audience (and keep their attention)

Slides | Presentation Design Agency
Slides | Presentation Design AgencyPresentation designer & consultant
waystosurprise
youraudience
andcatchtheirattention
STATEMENTS
BOLD
Make
1
34% of adults think Santa Claus is real
Facebook is dead!
This presentation will change your life
Cigarettes are more healthy than candy
We get intrigued by bold
statements, surprising facts,
and shocking stats. It gives the
brain a kick and makes us
curious to know more.
Wakethe
audienceup!
Imagine you are a startup that is
gonna pitch your new payment
app for a group of investors
Make this your
opening slide
Now you definitely have the attention of the investors.
All you need to do is to back up your statement.
(Important: only give statements you can back up)
HOW TO DO IT
1
2
3
FUNNY
Be
(if you can)
2
We tend to pay attention to people who
makes us feel good and relaxed – which
is exactly what humor does. Make your
audience laugh and it will be more likely
that they remember what you say.
Makethemlaugh
andtheywilllisten.
If you are not funny, you should
consider my four other tips in
this deck instead.
Or practice a lot.
Don’tforceit.
1
2
3
Keep it personal - don’t tell jokes for the sake of being funny.
The whole point is to be natural and connect with your audience.
Study your audience and get on their
level. A funny story to the wrong
audience will only make you cry.
HOW TO DO IT
Get the audience to laugh early on in the
speech to let them know that they can relax.
Then you keep their interest by throwing in
some humor throughout your speech.
DESIGN
Share great
3
We are so used to traditional
PowerPoint slides that a
simple, clean and visual slide
will instantly get our attention.
Keepit clean.
MakeyourslidesPOP
withcolors,images,
iconsandfonts.
Your audience will get positively
surprised each time you click forward
your slides, and their attention will be
kept throughout the speech.
1
2
3
Get inspired on SlideShare and go rock your own slides like no one
else! Dare to be creative and go against the traditional.
HOW TO DO IT
Pay a presentation designer to do it for you
4
Buy a nice template online
Use alternative tools like Canva that make it easy to
be creative and look good
STORY
Tell a great
4
LikeIalwayssay…
A good story catch people’s attention,
but a great story open their wallets.
Just kidding, that is the first time I say that.
While bullet-points only can engage part of
our brain, stories can activate the whole
brain. Turn your message into a great story
and your audience will never forget you.
Storiesare
really powerful.
1
2
3
Educating students?
Show practical applications and let the students
be part of the story.
Doing an investor pitch?
Tell them how your idea came about.
Pitching a potential client?
Show them a client success story.
HOW TO DO IT
UNEX-
PECTED
Keep it
5
This is expected. This is unexpected.
Hi, my topic
today is about…
Hi, did you know that
chewing gum boosts
your brain power?
This is expected. This is unexpected.
This is also unexpected.
This is also unexpected.
This is also unexpected.
This is also unexpected.
Smashtheir
expectations
The audience have expectations about
your slides, your voice, your body language,
your topic, and so on. The only way to
really excite your audience is by breaking
their expectations – in a good way.
HOW TO DO IT
These are all
unexpected elements
you can use for your
next presentation
Master these five tips and you will be a great presenter.
This guy uses almost all of these tips, and his speech
is probably the best one you will see in a while.
Sources of inspiration:
The Power of Storytelling
http://www.ceros.com/blog/the-power-of-storytelling/
The Science of Storytelling
https://blog.bufferapp.com/science-of-storytelling-why-telling-a-story-is-
the-most-powerful-way-to-activate-our-brains
Made by Damon Nofar
damon.nofar@gmail.com
@damonify
http://damonnofar.me
1 of 31

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5 Ways To Surprise Your Audience (and keep their attention)

  • 3. 34% of adults think Santa Claus is real Facebook is dead! This presentation will change your life Cigarettes are more healthy than candy
  • 4. We get intrigued by bold statements, surprising facts, and shocking stats. It gives the brain a kick and makes us curious to know more. Wakethe audienceup!
  • 5. Imagine you are a startup that is gonna pitch your new payment app for a group of investors Make this your opening slide Now you definitely have the attention of the investors. All you need to do is to back up your statement. (Important: only give statements you can back up) HOW TO DO IT 1 2 3
  • 7. We tend to pay attention to people who makes us feel good and relaxed – which is exactly what humor does. Make your audience laugh and it will be more likely that they remember what you say. Makethemlaugh andtheywilllisten.
  • 8. If you are not funny, you should consider my four other tips in this deck instead. Or practice a lot. Don’tforceit.
  • 9. 1 2 3 Keep it personal - don’t tell jokes for the sake of being funny. The whole point is to be natural and connect with your audience. Study your audience and get on their level. A funny story to the wrong audience will only make you cry. HOW TO DO IT Get the audience to laugh early on in the speech to let them know that they can relax. Then you keep their interest by throwing in some humor throughout your speech.
  • 11. We are so used to traditional PowerPoint slides that a simple, clean and visual slide will instantly get our attention. Keepit clean.
  • 12. MakeyourslidesPOP withcolors,images, iconsandfonts. Your audience will get positively surprised each time you click forward your slides, and their attention will be kept throughout the speech.
  • 13. 1 2 3 Get inspired on SlideShare and go rock your own slides like no one else! Dare to be creative and go against the traditional. HOW TO DO IT Pay a presentation designer to do it for you 4 Buy a nice template online Use alternative tools like Canva that make it easy to be creative and look good
  • 15. LikeIalwayssay… A good story catch people’s attention, but a great story open their wallets.
  • 16. Just kidding, that is the first time I say that.
  • 17. While bullet-points only can engage part of our brain, stories can activate the whole brain. Turn your message into a great story and your audience will never forget you. Storiesare really powerful.
  • 18. 1 2 3 Educating students? Show practical applications and let the students be part of the story. Doing an investor pitch? Tell them how your idea came about. Pitching a potential client? Show them a client success story. HOW TO DO IT
  • 20. This is expected. This is unexpected. Hi, my topic today is about… Hi, did you know that chewing gum boosts your brain power?
  • 21. This is expected. This is unexpected.
  • 22. This is also unexpected.
  • 23. This is also unexpected.
  • 24. This is also unexpected.
  • 25. This is also unexpected.
  • 26. Smashtheir expectations The audience have expectations about your slides, your voice, your body language, your topic, and so on. The only way to really excite your audience is by breaking their expectations – in a good way.
  • 27. HOW TO DO IT These are all unexpected elements you can use for your next presentation
  • 28. Master these five tips and you will be a great presenter.
  • 29. This guy uses almost all of these tips, and his speech is probably the best one you will see in a while.
  • 30. Sources of inspiration: The Power of Storytelling http://www.ceros.com/blog/the-power-of-storytelling/ The Science of Storytelling https://blog.bufferapp.com/science-of-storytelling-why-telling-a-story-is- the-most-powerful-way-to-activate-our-brains
  • 31. Made by Damon Nofar damon.nofar@gmail.com @damonify http://damonnofar.me