waystosurprise
youraudience
andcatchtheirattention

STATEMENTS
BOLD
Make
1

34% of adults think Santa
Claus is real Facebook is dead! This presentation will change your life Cigarettes are more healthy than candy

We get intrigued by bold
statements, surprising facts, and shocking stats. It gives the brain a kick and makes us curious to know more. Wakethe audienceup!

Imagine you are a startup
that is gonna pitch your new payment app for a group of investors Make this your opening slide Now you definitely have the attention of the investors. All you need to do is to back up your statement. (Important: only give statements you can back up) HOW TO DO IT 1 2 3

FUNNY Be (if you can)
2

We tend to pay attention
to people who makes us feel good and relaxed – which is exactly what humor does. Make your audience laugh and it will be more likely that they remember what you say. Makethemlaugh andtheywilllisten.

If you are not funny,
you should consider my four other tips in this deck instead. Or practice a lot. Don’tforceit.

1 2 3 Keep it
personal - don’t tell jokes for the sake of being funny. The whole point is to be natural and connect with your audience. Study your audience and get on their level. A funny story to the wrong audience will only make you cry. HOW TO DO IT Get the audience to laugh early on in the speech to let them know that they can relax. Then you keep their interest by throwing in some humor throughout your speech.

DESIGN
Share great
3

We are so used to
traditional PowerPoint slides that a simple, clean and visual slide will instantly get our attention. Keepit clean.

MakeyourslidesPOP withcolors,images, iconsandfonts. Your audience
will get positively surprised each time you click forward your slides, and their attention will be kept throughout the speech.

1 2 3 Get inspired
on SlideShare and go rock your own slides like no one else! Dare to be creative and go against the traditional. HOW TO DO IT Pay a presentation designer to do it for you 4 Buy a nice template online Use alternative tools like Canva that make it easy to be creative and look good

STORY
Tell a great
4

LikeIalwayssay… A good story catch
people’s attention, but a great story open their wallets.

Just kidding, that is the
first time I say that.

While bullet-points only can engage
part of our brain, stories can activate the whole brain. Turn your message into a great story and your audience will never forget you. Storiesare really powerful.

1 2 3 Educating students?
Show practical applications and let the students be part of the story. Doing an investor pitch? Tell them how your idea came about. Pitching a potential client? Show them a client success story. HOW TO DO IT

UNEX-
PECTED
Keep it
5

This is expected. This is
unexpected. Hi, my topic today is about… Hi, did you know that chewing gum boosts your brain power?

This is expected. This is
unexpected.

This is also unexpected.

This is also unexpected.

This is also unexpected.

This is also unexpected.

Smashtheir expectations The audience have
expectations about your slides, your voice, your body language, your topic, and so on. The only way to really excite your audience is by breaking their expectations – in a good way.

HOW TO DO IT These
are all unexpected elements you can use for your next presentation

Master these five tips and
you will be a great presenter.

This guy uses almost all
of these tips, and his speech is probably the best one you will see in a while.

Sources of inspiration: The Power
of Storytelling http://www.ceros.com/blog/the-power-of-storytelling/ The Science of Storytelling https://blog.bufferapp.com/science-of-storytelling-why-telling-a-story-is- the-most-powerful-way-to-activate-our-brains

Made by Damon Nofar damon.nofar@gmail.com
@damonify http://damonnofar.me